8 Facts About Lupercalia—the Ancient Festival Full of Whippings and Ritual Sacrifice

Sex, violence, and drunkenness: For centuries, Lupercalia was a major Roman party, surviving well into the rise of Christianity. And pretty soon, someone on your Facebook feed is probably going to claim that this holiday gave rise to our modern Valentine’s Day. So what’s the true story behind the ancient Roman festival and its relation to candy hearts?

1. Lupercalia featured odd sacrifices.

Every year on February 15, the festival began by going to the Lupercal (the legendary site where Romulus and Remus were suckled) and sacrificing a dog and a goat. According to scholar Keith Hopkins, this was unusual in and of itself, because pigs, sheep, and bulls were most commonly used as sacrificial animals. The Oxford Classical Dictionary explains that next, the blood of these animals "was smeared with a knife on the foreheads of two youths (who were obliged to laugh), and wiped with wool dipped in milk."

2. Whippings were also on the menu.

After the blood/wool excitement, Lupercalia's main attraction was the runners. The sacrificed goat’s skin was cut into thongs and (possibly—see below) girdles to be worn by the athletes. Then two sets of runners (a third set would be added later) would make their way through the streets of the city, whipping whomever they met on their way. According to some accounts, women would volunteer to be whipped because it was believed to bring fertility and make the birthing process easier for them. But as the years passed, things changed; by the 3rd century, the voluntary nature of this ritual seemed to be less voluntary. Hopkins claims that a mosaic featuring a Lupercalia celebration features “two men forcibly holding a naked woman face upwards, while a third man, half naked, whips her thighs ... The men’s drunken hilarity is matched by the beaten woman’s obvious pain."

3. People may have been naked—or maybe not.

One long-standing debate about Lupercalia is the degree of nudity. There are definite references to nudus, but that doesn’t necessarily mean naked. It could just mean “having one’s main garment removed,” possibly in reference to the runners wearing goat skin loincloths. But other writers were explicit in mentioning nudity as part of the festivities. It remains an open question whether the festival was PG-, R-, or X-rated.

4. It’s not quite clear who or what the Lupercalia festival was celebrating.

Circle of Adam Elsheimer The Lupercalian Festival in Rome
Public Domain, Wikimedia Commons

According to the 1st century BCE scholar Marcus Terentius Varro, "the Luperci [are so called] because at the Lupercalia they sacrifice at the Lupercal … the Lupercalia are so called because [that is when] the Luperci sacrifice at the Lupercal." This incredibly unhelpful circular definition has led to centuries of debate about who, or what, the festival was actually celebrating.

Ovid suggested that it was for Faunus (a Roman pastoral god); Livy said it was Inuus (the god of fertility); and Varro said it was a wolf goddess named Luperca. Traditionally, the two sets of runners are related to the mythological founders of Rome—Romulus and Remus—who were suckled by a wolf. But confusingly, Livy says that the twins were ambushed by bandits while celebrating the Lupercalia, leading some scholars to suggest the festival predates Romulus and Remus.

As South African scholar P.M.W. Tennant observed while discussing Romulus and Remus and the Lupercalia, “most of the ideas put forward here are obviously highly conjectural—as all theories concerning the Lupercalia are bound to be."

5. Lupercalia is when Julius Caesar was offered the crown.

Today, Lupercalia is probably most famous for what happened on February 15, 44 BCE. That day a “ naked, perfumed, drunk ” Mark Antony was one of the runners while Julius Caesar watched the proceedings from a throne. Antony went up to Julius Caesar with a diadem (a type of crown or headband) and—in what later historians have said was almost certainly scripted—attempted to give it to Caesar and proclaim him king.

The crowd's initial response to this action was tepid, but when Caesar refused the crown they cheered. Antony tried again, Caesar refused again, and the crowd exploded. Caesar ordered the crown taken to the Temple of Jupiter because Jupiter was Rome’s one king. The purpose of this exercise has been debated. Some propose Antony did it on his own to either flatter Caesar or embarrass him, while at the time it was thought that Caesar orchestrated the stunt as a way to test the waters for whether the people would accept a king. Either way, it didn't really work out for Caesar; he was assassinated one month later.

6. A Pope criticized the festival.

One of Lupercalia's most remarkable features is how long it survived. We know this because circa 494 CE, Pope Gelasius wrote a letter criticizing Christian participation in it. He commented on how in the olden days nobles would run as Lupercali and strike naked matrons, and modern participants should be willing to similarly run naked. By Gelasius’s time this had become heavily altered, leading him to proclaim “your own bashfulness ought itself to teach you that the Lupercalia is a public crime, not salvation and the cult of the Divinity, regarding which no wise man would blush. Rather the Lupercalia is an instrument of depravity, which your mind, bearing testimony against itself, blushes to fulfill.”

The letter is interesting to historians for many reasons. First, because Gelasius flat-out describes many of the less seemly rites, and it also allows historians to analyze how Lupercalia changed with time and changed with the perception of the author. For instance, Gelasius indicated that by the 5th century lower classes were the runners, whereas important figures like Mark Antony participated in earlier events.

7. Despite what you've heard, Lupercalia probably has nothing to do with Valentine’s Day.

Many pop culture websites and books declare that Pope Gelasius replaced Lupercalia with a festival dedicated to St. Valentine of Rome (or possibly of Terni—the figure is mysterious) who had his feast day on February 14. But as British author Mark Forsyth once observed, "It is vitally important when writing about traditions to remember that there are only 365 days in the year ... Overlap is not significance."

Most medieval historians agree there’s no evidence that Pope Gelasius replaced Lupercalia with any festival whatsoever (a similar claim that Candlemas replaced Lupercalia is also without merit) with scholar Jack Oruch proclaiming “at no point does Gelasius speak of compromise or of adapting any pagan customs” and another professor telling History.com: "It just drives me crazy that the Roman story keeps circulating and circulating." Meanwhile, popular legends that Lupercalia featured girls writing their names on paper that would be drawn from a box by boys are likely an 18th-century invention.

Most mainstream historians instead propose that Valentine’s Day and romance became associated with each other only in the late 14th century, and specifically because of a Geoffrey Chaucer poem called "Parliament of Fowls" (or "Parlement of Foules").

8. Valentine’s Day might not even be on February 14.

In Chaucer’s poem, he proclaimed (in modern spelling) “For this was on Saint Valentine’s day / When every bird came there to choose his mate.” But some historians have noted that February 14 is still very cold in England and is unlikely to be a good bird mating season. In the 1980s some historians, led by Andy Kelly of UCLA, began proposing that the "Valentine" Chaucer was referring to was St. Valentine of Genoa, whose feast day occurred on May 2 or May 3 (sources differ), instead of Valentine of Rome. This is especially relevant because King Richard II and Anne of Bohemia concluded their marriage treaty on May 2, meaning Chaucer may have chosen Valentine by just picking out a random saint whose day fell on the correct day in May. Over the years, the association with May weakened and the day migrated to the more famous Valentine of Rome.

Other scholars objected, pointing out that there are many references to fertility rites and festivals in February—such as Lupercalia—and that Chaucer may have been discussing the more famous Valentine of Rome and February 14.

"In medieval studies there is neither consensus nor continuing debate on the question which St. Valentine Chaucer had in mind," Professor Steven Justice of the University of California, Berkeley, tells Mental Floss. "The evidence just hasn't supported any conclusive arguments one way or the other, and unless one is (a) convinced that the feast, whichever it is, identifies the historical occasion of the poem, if it had one, and (b) interested in that historical occasion, the question does not seem very consequential. One would like an answer just because one doesn't like unanswered questions, but it's not clear that much hangs on it."

One thing is clear: Today, whether you celebrate Lupercalia or St. Valentine of Rome’s day in February or St. Valentine of Genoa in May, it's best leave out the goat sacrifices and running naked through the streets.

Hard Sell: A History of the Pet Rock

Amazon
Amazon

You may have heard the story of the Pet Rock, the Mexican beach stone that could be purchased in bulk for less than a penny, retailed for $3.95, and made inventor Gary Dahl a millionaire during a kind of novelty gift hysteria in late 1975. But Dahl didn’t really get rich off of the rock.

He got rich off of a cardboard box.

Dahl was working as a freelance advertising copywriter in California that year when, while having drinks at a bar with friends, the conversation turned to the destructive nature of pets. Dogs and cats ruined furniture. Worse, they required constant attention, from being walked to being fed to cleaning up after them. Dahl said that he didn’t have to worry about any of that because he had a “pet rock.”

It was, of course, a joke. And it got a laugh. But Dahl decided there could be more to it than that. He went home and began writing an owner’s manual for this hypothetical pet rock, which detailed how best to handle it, the tricks it could perform (“play dead” being the most popular), and how it could remain a faithful companion due to its “long life span.” The gag was not so much the rock itself but the way it was presented. In addition to the manual, Dahl conceived of a cardboard box with air holes that resembled the kind used by pet shops. It also bore a passing resemblance to a McDonald's Happy Meal container.

 

Dahl's motivation in making a serious effort to monetize his pet rock idea was due in large part to his precarious financial situation at the time—he was struggling to keep up with his bills. He recruited George Coakley and John Heagerty, two colleagues, to come on as investors. They both signed on, with Coakley investing $10,000—a not-inconsiderable sum in 1975, especially when the intention was to sell virtually worthless rocks.

The Pet Rock packaging is pictured
Wikimedia Commons // Public Domain

Dahl, however, knew what he was marketing. Like chattering teeth, the Hula Hoop, and other fads, the Pet Rock was the beneficiary of good timing. Vietnam had ended but Watergate was still fresh; the country’s mood was slightly downcast, and Dahl believed people would see the inane nature of the Pet Rock and recognize the humor of it. He boxed the rocks with the manual and packed them in excelsior, which may be best known as comic book legend Stan Lee’s catchphrase but also means a softwood shaving pile meant for protecting fragile items. The rocks were purchased from a local sand and gravel company, which sourced them from Mexico’s Rosarita Beach. Dahl debuted the rock at a gift show in San Francisco in August of 1975, then waited for a reaction.

He got one. People understood the appeal right away and he began taking orders. Neiman Marcus wanted 1000 rocks. Bloomingdale’s later signed on. Newsweek did a story with a picture, which spread the word. Dahl had retail and media credibility for what was superficially a nonsense product. His bar joke was turning into a national phenomenon.

When the holiday season arrived, Dahl estimated he was selling up to 100,000 Pet Rocks a day. Ultimately, he would sell between 1.3 and 1.5 million of them within a period of just a few months. Coakley made $200,000 back on his initial $10,000 investment. Dahl gifted both Coakley and Heagerty with Mercedes. Making 95 cents in profit on each Pet Rock sold, Dahl earned over $1 million. He launched his own firm, Rock Bottom Productions, which was itself another joke. “You’ve reached Rock Bottom” is how the receptionist answered their phone.

 

The fad did not last—by definition, they’re not designed to—but Dahl was satisfied. His two investors were not; they "claimed they had received too small a share of the profits" and later sued Dahl for more revenue. After a judgment in the investors' favor, Dahl wrote them a six-figure check.

The Pet Rock is pictured
Amazon

There were attempts to prolong the life of the rock by offering a Bicentennial version in 1976—it had the American flag painted on it—and mail-order college degrees for them. Dahl sold Pet Rock T-shirts and Pet Rock shampoo. There were also copycat gifts, since Dahl could not really patent a rock. (He might have been able to obtain a utility patent because of the rock’s particular purpose as a companion, but he did not.) The humor was transient, however, and people had moved on.

Dahl had other ideas. There was the Official Sand Breeding Kit, which claimed to provide guidance on growing sand, and Canned Earthquake, which consisted of a coffee can that had a wind-up mechanism that caused it to jump around on a table. Neither was particularly successful. Dahl’s real passion, though, was buying and renovating a bar in Los Gatos, which he named Carrie Nation’s Saloon.

This was not without its problems, as people who believed they had the next Pet Rock would often stop by the bar to try and secure an audience with Dahl for his insight. Many times, their idea consisted of packaging bull or elephant excrement. There were also proposals to market a pet stick. Dahl had no patience for these inventors, believing the Pet Rock could not be duplicated. Later, he went back to advertising after taking what he described as an “eight-year vacation” following the success of his project.

The Pet Rock can still be found online, though it’s no longer Dahl’s business. He died in 2015. Of the unsold rocks he had left over at the end of the fad, he was indifferent. If they didn’t sell, he said, he would just use them to repave his driveway.

Submarine Expedition Reveals Parts of the Titanic Have Fully Decayed

NOAA/Institute for Exploration/University of Rhode Island
NOAA/Institute for Exploration/University of Rhode Island

In 1985, oceanographers Robert Ballard, Jean-Louis Michel, and their crew located the wreck of the RMS Titanic at the bottom of the Atlantic Ocean. Images of the shipwreck have since become as iconic as photographs of the ocean liner taken before the 1912 tragedy. But the ruin's time in the ocean is limited. As part of an upcoming documentary, a crew of scientists carried out the first manned expedition to the wreck in 14 years and discovered the Titanic is rapidly decaying, BBC reports.

After it sank, the Titanic settled in two parts on the seafloor about 370 miles off the coast of Newfoundland, Canada. Most of the wreck is still intact, but a lot has changed since 2005, when it was last visited by a human-occupied submersible.

While working on a film for Atlantic Productions London, an exploration team from Triton Submarines visited the wreck five times over eight days and discovered that entire sections of the ship have disappeared. The starboard side of the officer's quarters has deteriorated, and the captain's bathtub is totally gone. The deck house on the same side and the sloping lounge roof of the bow are also on the brink of collapse, according to the crew.

Unlike other artifacts and historic sites, there's no way to preserve the wreckage of the Titanic for future generations. Churning ocean currents, corrosive salt, and metal-eating bacteria will continue to break down the steel behemoth until it becomes part of the sea. Some experts estimate that by 2030, it's likely that no part of the wreck will remain.

Whether that projection is off by years or decades, these findings suggest that every new team that visits the Titanic may find something different than the team before them. On this most recent expedition, the Triton Submarines exploration team was able to film the wreck in 4K for the first time. That footage may end up being some of the last ever captured of many elements of the ship.

[h/t BBC]

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