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Travel Salem via Flickr // CC BY-ND 2.0
Travel Salem via Flickr // CC BY-ND 2.0

A.C. Gilbert, the Toymaker Who (Actually) Saved Christmas 

Travel Salem via Flickr // CC BY-ND 2.0
Travel Salem via Flickr // CC BY-ND 2.0

Alfred Carlton Gilbert was told he had 15 minutes to convince the United States government not to cancel Christmas.

For hours, he paced the outer hall, awaiting his turn before the Council of National Defense. With him were the tools of his trade: toy submarines, air rifles, and colorful picture books. As government personnel walked by, Gilbert, bashful about his cache of kid things, tried hiding them behind a leather satchel.

Finally, his name was called. It was 1918, the U.S. was embroiled in World War I, and the Council had made an open issue about their deliberation over whether to halt all production of toys indefinitely, turning factories into ammunition centers and even discouraging giving or receiving gifts that holiday season. Instead of toys, they argued, citizens should be spending money on war bonds. Playthings had become inconsequential.

Frantic toymakers persuaded Gilbert, founder of the A.C. Gilbert Company and creator of the popular Erector construction sets, to speak on their behalf. Toys in hand, he faced his own personal firing squad of military generals, policy advisors, and the Secretary of War.

Gilbert held up an air rifle and began to talk. What he’d say next would determine the fate of the entire toy industry.

Even if he had never had to testify on behalf of Christmas toys, A.C. Gilbert would still be remembered for living a remarkable life. Born in Oregon in 1884, Gilbert excelled at athletics, once holding the world record for consecutive chin-ups (39) and earning an Olympic gold medal in the pole vault during the 1908 Games. In 1909, he graduated from Yale School of Medicine with designs on remaining in sports as a health advisor.

But medicine wasn’t where Gilbert found his passion. A lifelong performer of magic, he set his sights on opening a business selling illusionist kits. The Mysto Manufacturing Company didn’t last long, but it proved to Gilbert that he had what it took to own and operate a small shingle. In 1916, three years after introducing the Erector sets, he renamed Mysto the A.C. Gilbert Company.

Erector was a big hit in the burgeoning American toy market, which had typically been fueled by imported toys from Germany. Kids could take the steel beams and make scaffolding, bridges, and other small-development projects. With the toy flying off shelves, Gilbert’s factory in New Haven, Connecticut grew so prosperous that he could afford to offer his employees benefits that were uncommon at the time, like maternity leave and partial medical insurance.

Gilbert’s reputation for being fair and level-headed led the growing toy industry to elect him their president for the newly created Toy Manufacturers of America, an assignment he readily accepted. But almost immediately, his position became something other than ceremonial: His peers began to grow concerned about the country’s involvement in the war and the growing belief that toys were a dispensable effort.

President Woodrow Wilson had appointed a Council of National Defense to debate these kinds of matters. The men were so preoccupied with the consequences of the U.S. marching into a European conflict that something as trivial as a pull-string toy or chemistry set seemed almost insulting to contemplate. Several toy companies agreed to convert to munitions factories, as did Gilbert. But when the Council began discussing a blanket prohibition on toymaking and even gift-giving, Gilbert was given an opportunity to defend his industry.

Before Gilbert was allowed into the Council’s chambers, a Naval guard inspected each toy for any sign of sabotage. Satisfied, he allowed Gilbert in. Among the officials sitting opposite him were Secretary of War Newton Baker and Secretary of the Navy Josephus Daniels.

“The greatest influences in the life of a boy are his toys,” Gilbert said. “Yet through the toys American manufacturers are turning out, he gets both fun and an education. The American boy is a genuine boy and wants genuine toys."

He drew an air rifle, showing the committee members how a child wielding less-than-lethal weapons could make for a better marksman when he was old enough to become a soldier. He insisted construction toys—like the A.C. Gilbert Erector Set—fostered creative thinking. He told the men that toys provided a valuable escape from the horror stories coming out of combat.

Armed with play objects, a boy’s life could be directed toward “construction, not destruction,” Gilbert said.

Gilbert then laid out his toys for the board to examine. Secretary Daniels grew absorbed with a toy submarine, marveling at the detail and asking Gilbert if it could be bought anywhere in the country. Other officials examined children’s books; one began pushing a train around the table.

The word didn’t come immediately, but the expressions on the faces of the officials told the story: Gilbert had won them over. There would be no toy or gift embargo that year.

Naturally, Gilbert still devoted his work floors to the production efforts for both the first and second world wars. By the 1950s, the A.C. Gilbert Company was dominating the toy business with products that demanded kids be engaged and attentive. Notoriously, he issued a U-238 Atomic Energy Lab, which came complete with four types of uranium ore. “Completely safe and harmless!” the box promised. A Geiger counter was included. At $50 each, Gilbert lost money on it, though his decision to produce it would earn him a certain infamy in toy circles.

“It was not suitable for the same age groups as our simpler chemistry and microscope sets, for instance,” he once said, “and you could not manufacture such a thing as a beginner’s atomic energy lab.”

Gilbert’s company reached an astounding $20 million in sales in 1953. By the mid-1960s, just a few years after Gilbert's death in 1961, it was gone, driven out of business by the apathy of new investors. No one, it seemed, had quite the same passion for play as Gilbert, who had spent over half a century providing fun and educational fare that kids were ecstatic to see under their trees.

When news of the Council’s 1918 decision reached the media, The Boston Globe's front page copy summed up Gilbert’s contribution perfectly: “The Man Who Saved Christmas.”

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How the Log Cabin Became an American Symbol
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Many Americans have a special fondness for the log cabin, viewing it as the home of heroic pioneers, or at least a great weekend escape. But it wasn’t always this way. The log cabin was originally disdained here in America—and it took decades of pop culture and political shifts to elevate the structure to the vaunted status it holds today.

THANK THE SWEDES

While there’s plenty of imagery portraying log cabins in the English colonies of Plymouth and Jamestown (established in Massachusetts and Virginia, respectively), these depictions couldn’t be further from the truth. The English had no history of log cabins—they preferred more “refined” frame houses, and would sometimes squat in subterranean dugouts until they could be built. In fact, the log cabin was first constructed in the New World in the short-lived colony of New Sweden, established in the Delaware River Valley in 1638. Such structures had been around continental Europe for centuries, and the Swedish colonists were simply using a skill that had been passed down through generations.

Log cabins might have remained a Swedish anomaly in the New World had it not been for the German and Scots-Irish who adopted them after arriving in the mid-1700s. But none of these log cabins looked much like the quaint, cozy structures we revere today. They often had dirt floors, were crawling with lice and other pests, and were prone to drafts; as one traveler remarked around 1802, the gaps between logs were "filled up with clay, but so very carelessly, that the light may be seen through in every part." Yet as uncomfortable as these cabins were, they offered impoverished immigrants an invaluable slice of freedom. Cheaper and far easier to construct than finer homes, the log cabin thus became the go-to home for newcomers to the New World, helping millions of desperate refugees turn their dreams of settling in America into a reality.

But the practicality of the structure did nothing for the log cabin's public image, or that of its inhabitants. Benjamin Franklin wrote that there were only two sorts of people, "those who are well dress'd and live comfortably in good houses," and those who "are poor, and dirty, and ragged and ignorant, and vicious and live in miserable cabins or garrets." Dr. Benjamin Rush, Surgeon General of the Middle Department of the Continental Army and a signatory to the Declaration of Independence, said the cabin dweller was “generally a man who has out-lived his credit or fortune in the cultivated parts."

As for cabins themselves, they were generally seen as “rude” and “miserable,” and no self-respecting American would deign to live in one. Not permanently, at least. Cabins back then were temporary stepping stones meant to be abandoned once something better could be afforded; barring that good fortune, they were to be covered with clapboard and added to as the cornerstone for a finer home.

LOG CABIN PRIDE

But the log cabin and its inhabitants’ public image got a makeover after the War of 1812. The nation had just defeated the British for a second time, and Americans were feeling good, forging their own identity and distinguishing themselves from the old world. Log cabins—ubiquitous and appropriately rustic—started taking on an all-American sheen.

Soon enough, writers and artists were portraying them in a positive light. One notable example is James Fenimore Cooper’s 1823 novel The Pioneers, where the house of protagonist Natty Bumppo is described as being “a rough cabin of logs.” That scene in turn is thought to have inspired artist Thomas Cole’s 1826 painting, Daniel Boone Sitting at the Door of His Cabin on the Great Osage Lake. Together, these works helped spark an entire movement that saw the pioneer as a hero. Log cabin dwellers were no longer disdained for their rough edges; these same edges were what made them romantic and distinctly American.

A "Harrison & Tyler" woodcut used in the 1840 campaign
A "Harrison & Tyler" woodcut used in the 1840 campaign
Library of Congress // Public Domain

Similar shifts occurred in the political realm during the 1840 election. President Martin van Buren faced an uphill battle for reelection that year, and a politically aligned newspaper thought it could give him a leg up by launching a classist attack against rival William Henry Harrison: “Give [Harrison] a barrel of Hard Cider, and settle a pension of $2000 a year on him, and my word for it, he will sit the remainder of his days in his Log Cabin.” In other words: Harrison was an ignorant hick.

It was a lie—the wealthy Harrison actually lived in a mansion—but most of the public didn’t know it, and his rivals assumed voters would scorn Harrison’s poverty. They were wrong: Millions of Americans still lived in log cabins, struggling day-in-and-day-out, and they were not impressed. (“No sneer could have been more galling,” John McMaster wrote in his 1883 A History of the People of the United States from the Revolution to the Civil War.)

In no time at all, Americans rich and poor were displaying their Harrison love and log cabin pride by holding cabin raisings and patronizing specially-constructed log cabin bars, marching in massive parades with log cabins pulled by teams of horses, and purchasing heaps of Harrison-themed, log cabin-stamped merchandise, including tea sets, hair brushes, and hope chests. With his eye on the prize, Harrison gamely played into this fib, telling frenzied crowds that he’d rather relax in his log cabin than run for president, but that he had heeded their call to run for the White House. That fall, he won handily.

Though Harrison died 32 days into his term, his log cabin campaign became a reliable template for candidates in the years ahead. Franklin Pierce downplayed his family’s wealth in 1852, instead focusing on a brief time spent in a log cabin as a baby. James Buchanan did the same in 1856, and Lincoln’s log cabin youth was brought up consistently come 1860. “Like President Harrison, Mr. Lincoln has spent about one third part of his life in a log cabin,” one biography read.

"Across the Continent: Westward the Course of Empire Takes its Way" by Frances Flora Palmer
"Across the Continent: Westward the Course of Empire Takes its Way"
Frances Flora Palmer, Library of Congress

Log cabins became an even more persistent presence in the arts, culture, and commerce in the decades ahead, making cameos in iconic images like Frances Flora Bond Palmer’s 1868 painting Across the Continent: Westward the Course of Empire Takes its Way, in which the cabin is the symbol of an ever-expanding American empire. The log cabin also figured into tales high and low, such as The Log-Cabin Lady—a prescriptive memoir about escaping low-class drudgery—and The Log-Cabin Bishop, an uplifting account of a man who brought religion to the frontier. The Log Cabin Library dime novels even peddled swashbuckling adventures to young boys.

FALSE MEMORIES

Most powerful in terms of ingraining log cabin adoration in young Americans, though, were the scores of false histories that projected the log cabin back onto Plymouth and Jamestown. Historians of the late-19th century had heard so much about the log cabin that they just assumed it was key to American growth and expansion, leading to assertions like John G. Palfrey’s 1860 claim, “[Settlers] made themselves comfortable in log-houses,” and images like W.L. Williams 1890s painting, Plymouth in 1622. The latter shows the colony as a smattering of log cabins and was widely distributed to elementary school classrooms, cementing the image of a cabin-laden Plymouth.

A set of 1970s Lincoln Logs
A set of 1970s Lincoln Logs
Tinker*Tailor loves Lalka, Flickr // CC BY-NC 2.0

From then on, the log cabin was portrayed as the ultimate proverbial rag from which the rich nation of the U.S. had emerged, as when historian Warder Stevens declared in 1916, “The story of America is written in log cabins.” It’s this tradition of myth-making and believing that inspired subsequent outpourings of log cabin nostalgia: Lincoln Logs in the interwar years, log cabin chic of the 1990s, and today’s reality programs showing urbanites fleeing to the woods.

These days, the log cabin is emblazoned on money and sewn onto flags; it fascinates modern artists like Will Ryman (who created a gold-resin-covered log cabin at the New Orleans Museum of Art); and it appears in music of all genres, from country crooner Porter Wagoner’s 1965 track “An Old Log Cabin for Sale” to T-Pain and Lil Wayne’s 2008 romantic rap “Can’t Believe It.” That said, perhaps the log cabin itself is the nation’s greatest rags-to-riches story; it went from being sneered at as a poor immigrants’ hovel to being revered as an American icon. Not bad for something that writer John Filson, discussing Boone’s home circa 1784, described as “not extraordinary.”

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Did Queen Victoria Really Save Prince Albert From Drowning in an Icy Lake?
Wikimedia Commons // Public Domain
Wikimedia Commons // Public Domain

Not many British queens have also served as daring emergency rescuers. But when the moment arose, Queen Victoria was ready to save the day. In 1841, she saved her husband, Prince Albert, from an icy lake he had fallen into while skating.

The incident didn't need much dramatization when it was included in an episode of the PBS drama Victoria. It really was a life-or-death situation, and 21-year-old Victoria was the hero.

On a cold February day in 1841, Victoria and Albert, who had married almost exactly a year earlier, went for a walk around the gardens of Buckingham Palace. Albert, an avid sportsman who loved to skate and play hockey, strapped on his ice skates and headed out onto the lake. In a diary entry, Victoria wrote that the ice was smooth and hard that day—mostly. As he skated toward her, she noticed that the ice around a bridge looked a little thin.

"I, standing alone on the bank," she wrote in her journal that evening, "said, ‘it is unsafe here,' and no sooner had I said this, than the ice cracked, and Albert was in the water up to his head, even for a moment below." By her own telling, Victoria screamed and reached out her arm to him, holding onto her lady-in-waiting, the only attendant present.

Albert grabbed Victoria's arm and she was able to pull him to safety. He had cut his chin and was dripping wet, but returned home, took a hot bath and a nap, and was up a few hours later to socialize when their uncle Leopold (Victoria and Albert were first cousins) came to visit.

"Her Majesty manifested the greatest courage upon the occasion, and acted with the most intrepid coolness," an account of the event that appeared in The Times a few days later proclaimed. "As soon as the Prince was safe on dry land, the queen gave way to the natural emotions of joy and thankfulness at his providential escape."

Albert recounted his side of the experience in a letter to his step-grandmother, Duchess Caroline of Saxe-Gotha-Altenburg. "I was making my way to Victoria, who was standing on the bank with one of her ladies," he described, when "I fell plump into the water, and had to swim for two or three minutes in order to get out. Victoria was the only person with the presence of mind to lend me assistance, her lady being more occupied in screaming for help." (Both the queen's diary entry and the newspaper account give the lady-in-waiting a little more credit, suggesting that she at least served as an anchor for the queen as she reached out to the prince.)

According to The Times, the problem was bird-related. That morning, the groundskeepers in charge of the various waterfowl that called the lake home had broken the ice around the edges of the water so that the birds could drink. By the time the queen and the prince arrived, those spots had frozen over with a deceptively thin layer of ice.

Thanks to Victoria, though, Albert emerged from the incident with little more than a bad cold and went on to live for another 20 years.

Had Albert died that day on the ice, it could have completely changed European history. Victoria and Albert had already had a daughter, and the future King Edward VII was conceived around this time. If Albert had died, seven of Victoria’s children wouldn’t have been born—children who were married to nobles and rulers across Europe (during World War I, seven of their direct descendants were on thrones as king or queen). And if the future Edward VII hadn’t been conceived, Albert died, and everything else remained the same, it’s possible Kaiser Wilhelm II may have become the ruler of both Germany and the United Kingdom.

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