10 Flavorful Facts About the Wienermobile

Business Wire
Business Wire

This year marks the 80th anniversary of the Oscar Mayer Wienermobile, that effortlessly charming, street-legal marketing tool on wheels. The next time you’re in the vicinity of one—a fleet of six makes up to 1400 stops annually—take the time to reflect on the past, present, and future of history’s most famous locomoting hot dog.

1. IT STARTED AS KIND OF A LAND SUB.

Oscar Mayer

In 1936, Carl Mayer, nephew of hot dog scion Oscar Mayer, suggested a marketing idea to his uncle: build a 13-foot-long mobile hot dog and cruise around the Chicago area handing out his “German wieners” to stunned pedestrians. Crafted from a metal chassis, the vehicle was operated by Carl, who could usually be seen with his torso sticking out from the cockpit.  

2. IT WAS ONCE DRIVEN BY “LITTLE OSCAR.”

Throughout the 1930s, ‘40s, and ‘50s, Oscar Mayer enlisted various little people to portray “Little Oscar,” a company mascot sporting a chef’s hat. Little Oscar soon assumed piloting duties for the Wienermobile, waving to crowds and dispensing wiener whistles that kids could use to alert other children to the presence of the car in their neighborhood. Performer George Malchan portrayed the character from 1951 to 1987.

3. IT DISAPPEARED FOR DECADES.

While novelty automobiles were all the rage circa World War II, Oscar Mayer saw interest wane in the 1960s and 1970s, as kitsch gave way to more contemporary advertising campaigns. But when the company put a Wiener back on the road for its 50th anniversary in 1986, they discovered a whole generation of consumers who were nostalgic for the car. The company ordered six new models in 1988.

4. DRIVERS TRAIN AT HOT DOG HIGH.

Since resurrecting the marketing campaign, Oscar Mayer has trained aspiring Wienermobile drivers at Hot Dog High in Madison, Wisconsin. The company receives 1000 to 1500 applications for the 12 available positions annually, typically from college graduates looking for a road trip experience. Those selected for duty are given 40 hours of instruction and assigned a different region of the country. The company tracks their routes with a GPS.

5. PASSENGERS RIDE “SHOTBUN.”

Oscar Mayer Wienermobile
Tim Boyle/Getty Images

Wienermobile motorists—a.k.a. Hotdoggers—typically ride in pairs, with the driver keeping an eye on the road and the passenger acknowledging and waving to passersby who want to interact with the vehicle. This is known as riding “shotbun,” and the greetings are mandatory. Some occupants have reported that even after going off-duty, they’ll keep waving to other drivers out of habit.

6. THE INTERIOR IS JUST AS DELICIOUS.

Wienermobile fans who are invited to board—and promise to fasten their “meat belts” before rolling—are treated to a rare peek inside the vehicle’s interior. Ketchup- and mustard-colored upholstery surround the six seats, with condiment "stains" dotting the floor; for parades, occupants can wave from the “bunroof.” Two accent hot dogs are parked on the dashboard.

7. IT ONCE CRASHED INTO A HOUSE.

Though it can be challenging to pilot an enormous hot dog, most Wienermobiles log mileage without incident. A rare exception: a 2009 accident near Milwaukee, Wisconsin, when a driver attempted to back the vehicle out of a residential driveway, thought she was in reverse, but shot forward and bored into an unoccupied home.

8. AL UNSER JR. DROVE IT FOR LAPS AT THE INDY 500.

While one might expect the Wienermobile to have the handling of a tube-shaped camper, some models were surprisingly nimble. Race car driver Al Unser Jr. took to the Indianapolis Motor Speedway in 1988 and drove it for laps. The dog reached an impressive 110 miles per hour.

9. THE COMPANY ALSO ISSUED A “WIENIE-BAGO.”

Oscar Mayer Wienermobile WIENIE-BAGO
Oscar Mayer

Super Bowl attendees who couldn’t snag a hotel room in San Francisco for the 2016 showdown between the Carolina Panthers and Denver Broncos had a pork-based solution: Oscar Mayer auctioned off two nights in their Wienie-Bago, an RV that sleeps four.

10. YOU CAN BUY A MINIATURE VERSION.

For the 2015 gift-giving season, Oscar Mayer issued a limited-edition, remote-controlled version of the Wienermobile. The 22.5-inch-long mini-dog sent collectors scrambling on Cyber Monday, when the company released just 20 for purchase at a time. The Rover is able to hold two hot dogs for transport across picnic tables. You can still find them on eBay. 

Peter Dinklage Just Hinted That Tyrion Will Die in Game of Thrones

HBO
HBO

​If there's one thing HBO's Game of Thrones has done in the seven seasons it's been on the air, it's ​completely disrupt fan expectations. Tropes that worked in the original books, like killing off major characters almost randomly, were assumed not to translate well to television until the first season of the show killed off presumed series protagonist Ned Stark.

And now star Peter Dinklage has horrified fans by just suggesting that his character, ​Tyrion Lannister, might not make it out of the upcoming eighth and final season of the show alive. In an interview with ​Vulture, Dinklage stated, "I think [Tyrion] was given a very good conclusion. No matter what that is. Death can be a great way out."

Though he could be indulging in the traditional Game of Thrones style of answering interview questions, a.k.a. keep everything vague and leave as many possible interpretations as possible, it's completely within the realm of possibility that ​Tyrion will leave the show at the end of a blade. If that's the case, many fans agree it will no doubt be held by his sister and apparent rival, Cersei, who currently sits on the Iron Throne.

Cersei has always been cautions and resentful of Tyrion due to a prophecy that stated she would die by the hand of a "little brother," whom she believes to be her dwarf younger sibling. A prominent fan theory states that Cersei will kill Tyrion, which will in turn give their brother and Cersei's twin Jaime the motivation to overcome his love of Cersei and slay her.

Dinklage, for his part, doesn't seem too torn up about the prospect of Tyrion dying, saying he felt the character had a good trajectory over the seasons. "He used his position as the outcast of his family like an adolescent would," the actor shared. "The beauty of Tyrion is that he grew out of that mode in a couple of seasons and developed a strong sense of responsibility."

HBO Releases First Watchmen TV Series Teaser

HBO
HBO

​Once it airs the eighth and final season of Game of Thrones, ​HBO will be temporarily left without a real signature show. Sure, it has some big series like Westworld, Barry, and Last Week Tonight With John Oliver, but Game of Thrones has been its major tent pole for the better part of a decade and losing it will be a big hit for the cable network.

It's currently making a prequel series to the show, but until that starts airing, HBO is subtly shifting its attention to the Watchmen series the network has been planning for some time. Based on the legendary graphic novel by Alan Moore of the same name, HBO recently created an Instagram account for the show and posted the first image from the production.

Who Watches The Watchmen? #WatchmenHBO

A post shared by Watchmen (@watchmen) on

Captioned with the quote "​Who Watches the Watchmen?," the short, soundless video has sent the internet into a fury trying to decipher who it depicts. The most popular theories are that it is either Rorschach, the masked protagonist of the original comic, or the Comedian, the jingoistic and militant hero whose death is the driving mystery behind the graphic novel.

While neither Rorschach or the Comedian are police officers and neither wears a yellow mask, Rorschach's famously morphing mask is similar in style and the yellow color evokes imagery of the Comedian's iconic smiley face pin. Though the show shares a name and is based on Moore's graphic novel, showrunner ​Damon Lindelof has revealed that his series will take place in an alternate timeline that loosely follows the events of the story.

While not much is known about the details of the series, the announced cast list includes the likes of Regina King, Jeremy Irons, Don Johnson, Tim Blake Nelson, Louis Gossett Jr., Yahya Abdul-Mateen II, Andrew Howard, Tom Mison, Frances Fisher, Jacob Ming-Trent, Sara Vickers, and Dylan Schombing.

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