15 Surprising Facts About Target

Scott Olson/Getty Images
Scott Olson/Getty Images

With roughly 1800 stores across the country, Target has leveraged its reputation as a slightly more upscale Walmart to become the second-largest retailer in North America. The company promises “clean, spacious” shopping areas and relies on a familiar red coloring scheme to make it stand out from a surplus of discount stores. Read up on Target's ability to predict pregnancies, the lunacy of refrigerating Doritos, and the logic behind those concrete red balls.

1. Target started with a church fire.

At the turn of the century, real estate developer George Dayton pulled opportunity out of still-simmering embers when he bought a stretch of property in Minneapolis, Minnesota that had previously been home to the Westminster Presbyterian Church. When the church burned down in 1895, Dayton was able to use the grounds to build a six-story commercial building. Feeling it needed a primary store, Dayton convinced Goodfellows Dry Goods to relocate there. That burgeoning retail business led the family to start the Target discount franchise in 1961.

2. "Tarjay" was a thing all the way back in the 1960s.

Pronouncing Target as though it were a French boutique is older than you think. Douglas Dayton, who inherited the Dayton business along with his brothers, recalled that people were making that joke from the time the first Minneapolis location opened in 1962.

3. Shoppers were evacuated from one Target store due to an X-rated emergency.

A San Luis Obispo store had to clear itself of customers and staff in July 2015 after a hooligan managed to hijack their public announcement system and pipe pornographic noises over the speakers. The SLO Tribune reported that management was able to turn off the soundtrack following the evacuation. The pranksters struck a second time at a San Jose location that October during Mommy and Me Day.

4. Those big red balls outside Target stores are for your safety.

Customers carry bags as they leave a Target store May 15, 2006 in Albany, California
Justin Sullivan, Getty Images

Plopped unceremoniously in front of many Target locations are giant concrete balls called bollards. While they do complement the store’s red aesthetic, they also serve a functional purpose: to keep cars from driving into the door.

Inspired by the bollards, one married couple took to Instagram and Facebook to post photos of themselves interacting with them for 365 days straight. (Don't have too much fun with them, though, When the company put a decorative beach-ball colored fabric over the balls in 2007, people complained that children might kick them and break their feet.)

5. Target knows if you're pregnant (Even if your family doesn't).

A company employee tipped off The New York Times Magazine in 2012 that data analytics obtained from shopping could be sorted to assess whether a shopper is pregnant. Using a record of transactions, things endemic to second-trimester shopping (unscented lotions, supplements like calcium and zinc) were identified. The company could even make a reasonable estimate of when a customer was due and send them coupons tailored for their needs. Creepy? Yes, especially when the father of a teenager called a Minneapolis store to complain his daughter was getting baby-related coupons. Turns out he didn’t know she was pregnant.

6. Target will let customers breastfeed anywhere in the store.

If you’re nipple-averse, you might want to reconsider a Target trip. In 2015, the company announced a policy that allows for mothers to fuel their babies anywhere they please on the premises. Housewares, electronics, sporting goods, stationery—no department is exempt. The policy was publicized after one mother was erroneously told to cover up in Texas and stores experienced organized “nurse-ins” in protest.

7. Target likes to refrigerate Doritos.

In 2014, people took to the Internet to voice their confusion over Target stores that were keeping bags of Doritos in their coolers. Was there some new, as-yet-undiscovered way to appreciate the tasty tortilla chip? Had Doritos been perishable all this time? The truth was somewhat less sensational, albeit substantially more disgusting. Turns out they were trying to promote a recipe for “walking tacos” that called for refrigerated items like shredded cheese, ground beef and sour cream to get mixed inside a bag of Doritos.

8. Target once opened 11 stores in one city in one day.

A worker collects shopping carts outside a Target store on November 16, 2016 in Chicago, Illinois
Scott Olson, Getty Images

In a bold move not even Starbucks has attempted, Target opened 11 stores in Chicago on the same day in March of 1993. The aggressive launch may have been intended to declare retail war on competitors Walmart and Kmart: Chicago was the first time all three were going up against one another in a major market.

9. Target pharmacies are owned by CVS.

Target was once responsible for doling out their own prescriptions, but no more. In June 2015, the company announced that CVS Pharmacy would be buying their medication dispensaries for close to $2 billion and the locations would be re-branded as CVS fixtures. Why sell? The company needed some cash after their Canadian expansion plans fell flat.

10. Target helped repair the Washington Monument.

In 1997, the company put up $1 million and pledged additional assistance to the National Park Service to repair a dilapidated Washington Monument. While companies often make expensive gestures, Target went one better and helped enlist Michael Graves to help brainstorm ideas to reinforce the structure during the restoration work. Graves later become the company’s first “name” designer to debut a line of branded products.

11. "Alex from Target" got death threats.

Back in November 2014, a photo of Alex Lee—a handsome, 16-year-old Frisco, Texas Target employee—went viral, and dreamy Alex soon became an Internet meme of considerable proportions. He went from 100 Twitter followers to 100,000 almost overnight and modeling offers soon followed. But not everyone was taken with his celebrity. Alex told The New York Times he got some threats of violence and saw his family’s social security numbers posted online. Alex eventually left Target to pursue other ventures, like touring with other viral personalities.

12. Target's offering of "manatee gray" as a plus-sized color was a mistake.

A Target.com shopper was taken aback when she spotted a size selection option for a Mossimo kimono dress in 2013. All of the sizes were labeled “dark heather gray” except for the plus-sized option that was dubbed “manatee gray.” Target explained that it was an actual color found across a variety of lines and that relegating it to just one size in the dress was in error.

13. Some Target stores are downsizing.

The retailer's newest strategy is not to open airplane hanger-sized stores but to take advantage of areas where real estate is at a premium to open smaller-scale locations. At 17,000 square feet, they're just 15 percent of the size of a typical Target. The sites cater to a "grab and go" customer base near universities that may rely on public transportation and only needs to stock up on a handful of items. The company has opened about 100 of these stores around the country and plans to add 30 more per year.

14. Target reinvented the shopping cart.

The Target logo is displayed on shopping carts outside of Target store on September 25, 2017 in San Rafael, California
Justin Sullivan, Getty Images

While some stores are content to let metal shopping carts age less than gracefully, Target decided that their carts were in need of a makeover. In 2006, the company enlisted Design Continuum to reverse-engineer a cart so it was easier and more comfortable to maneuver. The store's plastic carts, which are 15 to 20 pounds lighter than a conventional steel cart, are less likely to damage shelves—or the calves of shoppers in front of you.

15. The Target dog flies first class.

Introduced in 1999, lovable store mascot Bullseye has been a constant in Target’s ad campaigns. Naturally, the bull terrier travels in accommodations worthy of her position. She’s been spotted in first class, and a rider specifies how long she’s able to work during personal appearances.

Oh, and in case you're wondering, the bullseye dye on her face is vegetable-based.

12 Amazing Facts About Catherine the Great

Catherine the Great moved to a foreign land as a teenager and became one of the most important leaders in its history. During her 34-year reign, she transformed Russia’s culture while expanding its borders. Here's what you need to know about the unlikely ruler, who is the subject of not one, but two series: HBO's Catherine the Great, which debuts on October 21, 2019, and Hulu's The Great, slated for 2020.

  1. Catherine the Great's name wasn't Catherine.

The woman who would become Catherine the Great was born Sophie Friederike Auguste von Anhalt-Zerbst on April 21, 1729 (Julian Calendar) in Stettin, Prussia (now Szczecin, Poland). She was the daughter of Christian August, a minor German prince and general in the Prussian army, and Princess Johanna Elisabeth, who had connections to the Russian royal family.

Despite being a princess herself, young Sophie wasn’t exactly a top-tier member of the European nobility. But thanks to her mother’s campaigning, she was chosen to marry Karl Peter Ulrich (later known as Tsar Peter III), heir to the Russian throne. The couple wed on August 21, 1745. Sophie converted to Russian Orthodoxy—despite her Lutheran father’s objections—and took on a new Russian name: Ekaterina, or “Catherine.” Her official title would be Empress Catherine II (Peter the Great's second wife had been Empress Catherine I).

  1. Catherine the Great's marriage to Peter the III was rocky.

Catherine and Peter were an ill-matched pair: Catherine was bright and ambitious whereas Peter, according to Britannica, was "mentally feeble." Catherine didn’t like him: “Peter III had no greater enemy than himself; all his actions bordered on insanity,” she wrote in 1789. Her memoirs portray the Tsar as a drunk, a simpleton, and somebody who “took pleasure in beating men and animals.” Whether these statements are accurate or not, Catherine and her spouse were clearly unhappy, and they both had extramarital affairs. Catherine had at least three affairs, and hinted that none of her children were her husband's.

  1. Catherine the Great overthrew Peter the III so that she could rule.

Peter III assumed the throne on January 5, 1762, and was immediately unpopular. He enraged the military by pulling out of the Seven Years’ War and making big concessions to Russia’s adversaries in the process.

Eventually, Catherine believed that Peter was going to divorce her—so she worked with her lover, Grigory Grigoryevich Orlov, and her other allies to overthrow him and take the throne for herself. In July 1762, just six months after he took the throne, Peter III was deposed in a coup d'état. Eight days later, he was killed while in the custody of one of Catherine's co-conspirators.

With Peter out of the picture, Catherine became the new empress of Russia. She was formally crowned on September 22, 1762. She never married again, and took numerous lovers during her long reign.

  1. Voltaire was basically Catherine the Great's pen pal.

Catherine, a bibliophile, built up a collection of 44,000 books. Early in her reign, she began a correspondence with one of her favorite authors: The great Enlightenment philosopher Voltaire. Russia fascinated Voltaire, who had written a biography of Peter the Great. Catherine would never get the chance to meet him in person, but through these letters, she and Voltaire discussed everything from disease prevention to Catherine's love of English gardens.

  1. Catherine the Great annexed Crimea.

Russian interest in the Crimean Peninsula long predates Vladimir Putin. After the Russo-Turkish War of 1768 to 1774, Catherine seized the landmass, thus strengthening Russia’s presence on the Black Sea. And her conquests didn’t end there. Over 200,000 square miles of new territory was added to the Russian empire during Catherine’s rule. Much of it was acquired when the once-independent nation of Poland was divided between Austria, Prussia, and Russia. Tsarina Catherine’s slice contained portions of modern-day Lithuania, Latvia, and Ukraine.

An illustration of Catherine the Great.
iStock.com/traveler1116
  1. Great Britain asked for Catherine the Great's help when the Revolutionary War broke out.

In 1775, the Earl of Dartmouth approached Catherine with a request for 20,000 Russian troops to help Britain put down the colonial rebellion in America. She refused. As the war continued, British diplomats kept trying to establish an alliance with Russia, hoping that the Empress would either send military aid or, failing that, pressure France into abandoning the American cause. Catherine did neither. However, out of concern for Russian shipping interests in the Atlantic (and elsewhere), she did attempt to mediate an end to the violence between Britain and its rebellious colonies in 1780.

  1. Alaska was colonized on Catherine the Great's watch.

Russian explorers had been visiting Alaska since 1741, but the empire didn’t set up its first permanent colony there until 1784, when merchant Grigory Shelikhov sailed to Kodiak Island and established the Three Saints Bay Colony. Later, in 1788, he visited Catherine in St. Petersburg and asked if she’d give his company a monopoly over the area’s lucrative fur trade. She denied his request, but thanked the explorer for “[discovering] new lands and peoples for the benefit of the state.” Russia’s colonial presence in North America would continue long after Catherine’s death—and it wasn’t limited to Alaska.

  1. Catherine the Great embraced inoculation.

Thomas Dimsdale, an English physician, built upon an existing technique for immunizing people to smallpox. The technique involved finding a carrier of the ailment, then taking a blade dipped in a very, very small amount of "the unripe, crude or watery matter" from that person's pustules and injecting it into the patient’s body. In 18th century Russia, smallpox claimed millions of lives, so Catherine was eager to see if Dimsdale’s strategy worked. At her invitation, he came to Russia and quietly inoculated the empress. The procedure was a success, and with the Tsarina’s encouragement, Dimsdale inoculated about 150 members of the nobility. Before the end of the century, approximately 2 million Russians had received smallpox inoculations.

  1. A rebel claimed to be Catherine the Great's dead husband.

Catherine’s Enlightenment-fueled beliefs didn't lead to the demise of serfdom. According to Marc Raeff in his book Catherine the Great: A Profile, "During her reign it was possible to buy and sell serfs with or without land, buy whole families or individuals, transact sales on the estate or marketplace; contemporaries termed all this ‘veritable slavery.'”

The unjust arrangement triggered 160 documented peasant uprisings in the first 10 years of Catherine’s reign. The best known of them was Pugachev’s Rebellion (1773-1775) [PDF], which was organized by Yemelyan Pugachev, a veteran of the Russo-Turkish wars. To win support, he introduced himself as Catherine’s deposed and deceased spouse, Peter III (even though Pugachev looked nothing like Peter). Pugachev and his followers enjoyed some big military victories early on, but after a crushing defeat in August 1774, their revolution fell apart. Pugachev was captured and executed in Moscow on January 10, 1775.

  1. Catherine the Great's art collection was the basis of St. Petersburg's State Hermitage Museum.

In 1764, Catherine purchased a set of 225 paintings—including works by Rembrandt and Frans Hals—from a Berlin dealer, and founded the Hermitage with those works. Catherine went on to buy or commission thousands of additional pieces for her budding museum. Today, the State Hermitage Museum has more than 3 million items in its collections.

  1. Catherine the Great was Russia's longest-serving female leader.

Thirty-four years after assuming the throne, Catherine passed away on November 6, 1796. The monarch was succeeded by her son, Tsar Paul I.

  1. Wild rumors flew after Catherine the Great's death—including that one about the horse.

A lot of rumors sprung up in the wake of Catherin's death. One said that she had died while on the toilet, while another—the most persistent tale, and a completely unfounded one—claimed that Catherine the Great was crushed to death while attempting to have sex with a stallion. Where exactly the story came from is unknown; an autopsy determined that the empress had actually died of a cerebral stroke.

10 Facts About the Beastie Boys's 'Sabotage' Video

Beastie Boys via YouTube
Beastie Boys via YouTube

With their raucous mix of rock and hip-hop, the Beastie Boys were a band everyone could love. They also made killer music videos, and their 1994 video for “Sabotage” is arguably one of the greatest in the history of the medium. Directed by Spike Jonze and inspired by ‘70s cop shows, “Sabotage” finds the Beasties in cheesy suits, wigs, and mustaches, cavorting around L.A. like a bunch of bootleg Starskys and Hutches. If you were alive in the ‘90s, you’ve seen “Sabotage” a million times, but there’s a lot you might not know about this iconic video.

1. It all began with a photo shoot.

Spike Jonze met the Beastie Boys when he photographed them for Dirt magazine in the early 1990s. The band showed up with its own concept. “For years, Beastie Boy Adam Horovitz had been talking about doing a photo session as undercover cops—wearing ties and fake mustaches and sitting in a car like we were on a stakeout,” Adam “MCA” Yauch told New York Magazine. Jonze loved the idea so much he tagged along when the Beasties went wig shopping. “Then, while he was taking the pictures, he was wearing this blond wig and mustache the whole time,” Yauch said. “For no apparent reason.” So was born a friendship that begat “Sabotage.”

2. Spike Jonze filmed “Sabotage” without permits.

The Beasties weren’t big fans of high-budget music videos with tons of people on the set. So they asked Jonze to hire a couple of assistants and run the whole production out of a van. “Then we just ran around L.A. without any permits and made everything up as we went along,” MCA told New York. They’re lucky the real cops never showed up.

3. The Beastie Boys did all their own stunt driving.

After binge-watching VHS tapes of The Streets of San Francisco and other ‘70s cop shows, the Beasties knew they needed some sweet chase scenes. “We bought a car that was about to die,” Mike D told Vanity Fair. “We just drove the car ourselves. We almost killed the car a couple of times, but we definitely didn’t come close to killing ourselves.”

4. “Sabotage” inspired the opening sequence of Trainspotting.

Danny Boyle's 1996 film Trainspotting famously opens with Ewan McGregor and his buddies running through the streets of Edinburgh to the tune of Iggy Pop’s “Lust for Life.” In the DVD commentary, Boyle revealed that the scene was inspired by “Sabotage.”

5. Two cameras were harmed in the making of “Sabotage.”

“Sabotage” was supposed to be a low-budget affair—and it would’ve been, had Jonze been a little more careful with his rented cameras. He destroyed a Canon Scoopic when the Ziploc bag he used to protect the camera during an underwater shot proved less than airtight. He apparently told the rental agency the camera stopped working on its own, but he wasn’t as lucky when an Arriflex SR3 fell out of a van window. That cost $84,000, effectively tripling the cost of the video.

6. MCA crashed the stage of the MTV Video Music Awards to protest “Sabotage” being shut out.

At the 1994 MTV VMAs, “Sabotage” was nominated for five awards, including Video of the Year. In one of the great injustices of all time, it lost in all five categories. When R.E.M.’s “Everybody Hurts” won Best Direction, MCA invaded the stage dressed as Nathanial Hörnblowér, his Swiss uncle/filmmaker alter-ego. “Since I was a small boy, I had dreamed that Spike would win this,” MCA said as a confused Michael Stipe looked on. “Now this has happened, and I want to tell everyone this is a farce, and I had the ideas for Star Wars and everything.”

7. There’s a “Sabotage” comic book you can download for free.

After MCA’s death in 2012, artist Derek Langille created a seven-page “Sabotage” comic book in tribute to the fallen musician and filmmaker. You can download it for free here.

8. There’s also a “Sabotage” novel.

To celebrate the 25th anniversary of “Sabotage,” Oakland-based author and Beasties super-fan Jeff Gomez wrote a five-act novel inspired by the video. He spent months researching cop movies and real-life police lingo, and he watched “Sabotage” about 100 times, keeping a detailed spreadsheet of all the action unfolding onscreen. “They created a really great universe, and I just wanted to play around in it for a little bit,” Gomez told PBS.

9. There’s a “Sabotage”/Sesame Street mashup on YouTube.

In 2017, YouTuber Is This How You Go Viral, a.k.a. Adam Schleichkorn, created the video “Sesametage,” a reimagining of “Sabotage” made with edited bits of Sesame Street. It stars Big Bird as himself, The Count as Cochese, and Oscar the Grouch as Bobby, “The Rookie.” Super Grover, Telly, Cookie Monster, and Bert and Ernie also turn up in this hilarious spoof of a spoof.

10. “Sabotage” nearly became a movie—kind of.

Jonze and the Beasties had such a blast making “Sabotage” that they wrote a script for a feature film called We Can Do This. The movie, which they later abandoned, was set to feature MCA in two roles: Sir Stuart Wallace, one of his “Sabotage” characters, and Nathaniel Hörnblowér (whom he portrayed during that 1994 VMAs protest). Jonze told IndieWire the film would’ve been “ridiculous and fun,” which sounds like the understatement of the century. “There were no 1970s cops in it, but it was definitely in the same spirit,” he said.

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