CLOSE
Original image
David Kessler, Flickr // CC BY-SA 2.0

The Little-Known History of Fruit Roll-Ups

Original image
David Kessler, Flickr // CC BY-SA 2.0

The thin sheets of “fruit treats” known as Fruit Roll-Ups have been a staple of supermarkets since 1983, when General Mills introduced the snack to satisfy the sweet tooth of kids everywhere. But as Thrillist writer Gabriella Gershenson recently discovered, the Fruit Roll-Up has an origin that goes much further back—all the way to the turn of the 20th century.

The small community of Syrian immigrants in New York City in the early 1900s didn’t have the packaging or marketing power of General Mills, but they had the novel idea of offering an apricot-sourced “fruit leather” they called amardeen. A grocery proprietor named George Shalhoub would import an apricot paste from Syria that came in massive sheets. At the request of customers, employees would snip off a slice and offer the floppy treat that was named after cowhide because it was so hard to chew.

Although Shalhoub’s business relocated to Brooklyn in the 1940s, the embryonic fruit sheet continued to thrive. George’s grandson, Louis, decided to sell crushed, dried apricots in individually packaged servings. The business later became known as Joray, which sold the first commercial fruit roll-up in 1960. When a trade publication detailed the family’s process in the early 1970s, it opened the floodgates for other companies to begin making the distinctive treat. Sunkist was an early player, but when General Mills put their considerable advertising power behind their Fruit Roll-Ups, they became synonymous with the sticky snack.

Joray is still in business, offering kosher roll-ups that rely more heavily on fruit than the more processed commercial version. But the companies have one important thing in common: They both have the sense not to refer to their product as “fruit leather.”

[h/t Thrillist]

Original image
iStock
arrow
Big Questions
Why Don't We Eat Turkey Tails?
Original image
iStock

Turkey sandwiches. Turkey soup. Roasted turkey. This year, Americans will consume roughly 245 million birds, with 46 million being prepared and presented on Thanksgiving. What we don’t eat will be repurposed into leftovers.

But there’s one part of the turkey that virtually no family will have on their table: the tail.

Despite our country’s obsession with fattening, dissecting, and searing turkeys, we almost inevitably pass up the fat-infused rear portion. According to Michael Carolan, professor of sociology and associate dean for research at the College for Liberal Arts at Colorado State University, that may have something to do with how Americans have traditionally perceived turkeys. Consumption was rare prior to World War II. When the birds were readily available, there was no demand for the tail because it had never been offered in the first place.

"Tails did and do not fit into what has become our culinary fascination with white meat," Carolan tells Mental Floss. "But also from a marketing [and] processor standpoint, if the consumer was just going to throw the tail away, or will not miss it if it was omitted, [suppliers] saw an opportunity to make additional money."

Indeed, the fact that Americans didn't have a taste for tail didn't prevent the poultry industry from moving on. Tails were being routed to Pacific Island consumers in the 1950s. Rich in protein and fat—a turkey tail is really a gland that produces oil used for grooming—suppliers were able to make use of the unwanted portion. And once consumers were exposed to it, they couldn't get enough.

“By 2007,” according to Carolan, “the average Samoan was consuming more than 44 pounds of turkey tails every year.” Perhaps not coincidentally, Samoans also have alarmingly high obesity rates of 75 percent. In an effort to stave off contributing factors, importing tails to the Islands was banned from 2007 until 2013, when it was argued that doing so violated World Trade Organization rules.

With tradition going hand-in-hand with commerce, poultry suppliers don’t really have a reason to try and change domestic consumer appetites for the tails. In preparing his research into the missing treat, Carolan says he had to search high and low before finally finding a source of tails at a Whole Foods that was about to discard them. "[You] can't expect the food to be accepted if people can't even find the piece!"

Unless the meat industry mounts a major campaign to shift American tastes, Thanksgiving will once again be filled with turkeys missing one of their juicier body parts.

Have you got a Big Question you'd like us to answer? If so, let us know by emailing us at bigquestions@mentalfloss.com.

Original image
Tim Boyle/Getty Images
arrow
Food
Here's the Butterball Hotline's Most Frequently Asked Turkey Question
Original image
Tim Boyle/Getty Images

If you’re preparing to conquer a whole turkey for the first time this Thanksgiving, you may have some questions. Like, is bigger really better? How long should the turkey rest? And is dunking the bird in a deep-fryer a bad idea? But if data from the Butterball Turkey Talk-Line is any indication, the first and most important question you have concerns defrosting. As Fox News reports, how to properly thaw a turkey is the hotline's most frequently asked question—and has been for some time.

Dial the Butterball experts in the days leading up to Thanksgiving and they’ll likely tell you that there are two ways to handle a frozen turkey. The first is to unwrap it, place it on a tray, breast-side up, and leave it to sit in the refrigerator for a few days. The rule of thumb is to allow one day for every four pounds of turkey you’re thawing. So if you have an eight-pound bird, begin the defrosting process two days before Thanksgiving; if it’s 16 pounds, you need to let it thaw for four days.

Don’t panic if you’re reading this Wednesday night. There’s a quicker method for home cooks who prefer to wait until the last minute to start thinking about Thanksgiving dinner. Empty and clean the sink in your kitchen and fill it with cold water. With the plastic wrapping still on, submerge the turkey in the bath, breast-side down, and leave it alone. After 30 minutes, change out the water and flip the turkey so that it’s breast-side up. Repeat the process until the meat has fully thawed, which should take half an hour per pound. (So if you’re willing to stay up the night before, you can have a frozen turkey oven-ready by Thanksgiving morning.)

Have more burning questions about your dinner’s starring dish? You can call or text Butterball for guidance between now and December 24 (for those Christmas Eve questions). For additional turkey-cooking expertise, check out our list of tips from real chefs.

[h/t Fox News]

SECTIONS

arrow
LIVE SMARTER