The Little-Known History of Fruit Roll-Ups

David Kessler, Flickr // CC BY-SA 2.0
David Kessler, Flickr // CC BY-SA 2.0

The thin sheets of “fruit treats” known as Fruit Roll-Ups have been a staple of supermarkets since 1983, when General Mills introduced the snack to satisfy the sweet tooth of kids everywhere. But as Thrillist writer Gabriella Gershenson recently discovered, the Fruit Roll-Up has an origin that goes much further back—all the way to the turn of the 20th century.

The small community of Syrian immigrants in New York City in the early 1900s didn’t have the packaging or marketing power of General Mills, but they had the novel idea of offering an apricot-sourced “fruit leather” they called amardeen. A grocery proprietor named George Shalhoub would import an apricot paste from Syria that came in massive sheets. At the request of customers, employees would snip off a slice and offer the floppy treat that was named after cowhide because it was so hard to chew.

Although Shalhoub’s business relocated to Brooklyn in the 1940s, the embryonic fruit sheet continued to thrive. George’s grandson, Louis, decided to sell crushed, dried apricots in individually packaged servings. The business later became known as Joray, which sold the first commercial fruit roll-up in 1960. When a trade publication detailed the family’s process in the early 1970s, it opened the floodgates for other companies to begin making the distinctive treat. Sunkist was an early player, but when General Mills put their considerable advertising power behind their Fruit Roll-Ups, they became synonymous with the sticky snack.

Joray is still in business, offering kosher roll-ups that rely more heavily on fruit than the more processed commercial version. But the companies have one important thing in common: They both have the sense not to refer to their product as “fruit leather.”

[h/t Thrillist]

Golden Girls Cereal Has Arrived

NBC
NBC

Fans of The Golden Girls can now spend their mornings with Dorothy, Blanche, Sophia, and Rose. The ladies of the beloved sitcom now have their own cereal—and it's only available for a limited time, Today reports.

Funko—the toy company known for its vinyl Pop! dolls depicting nearly every character in pop culture (including, of course, The Golden Girls)—rolled out the special-edition cereal in Target stores on September 30. The box is decorated with Funko-fied versions of the four leading ladies, and the multi-grain loops themselves are a shade of deep blue that would look great on one of Rose's dresses.

At $8 a box, the product is more expensive than your average breakfast cereal, but that price includes a little something extra. Each box of Golden Girls cereal comes with its own version of a prize inside: a Funko Pop! figurine of one of the four women.

The cereal won't remain on shelves forever, so collect all the dolls while you still can.

[h/t Today]

These Food Pun Coasters Are Fun for the Whole Family

Courtesy of Marie Saba
Courtesy of Marie Saba

Romaine calm. Gouda vibes only. Everything happens for a raisin.

We at Mental Floss love puns—especially food puns—and these ones come courtesy of chef, author, and expert pie baker Marie Saba. Her food pun coasters are a delightfully "corny" take on popular motivational and endearing phrases. Keep calm and carry on? More like curry on.

As Saba tells Mental Floss, the idea for her coasters sprang from food pun Valentines she created a few years ago. She was sick of the same old sayings featured on the kind of mass-produced cards you'd find at supermarkets, so she decided to make her own. The more punny products she made, the larger her Instagram following grew. Eventually she decided to branch out and try a new craft.

"Quite a few followers asked to buy prints of the puns, so that led me to the coasters," she says. "The coasters are perfect because you can set them out at a party, or on your office desk, and they're an instant conversation piece. Most of them take some effort to figure out, and I think people enjoy the challenge."

The coasters, made of durable cardboard, are available on Saba's website. They’re priced at $18 for a pack of eight coasters, and they're grouped into different themes, including motivational, snarky, complimentary, and Christmas. Keep scrolling to see some of the different versions on offer.

A pun that reads as "Love you from my head to-ma-toes"
Courtesy of Marie Saba

The pun reads "We're a perfect matcha"
Courtesy of Marie Saba

A pun reads "Wind beneath my wings"
Courtesy of Marie Saba

A pun reads "You're my everything (bagel)"
Courtesy of Marie Saba

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