The Secret Ingredient That Makes LaCroix Water So Irresistible

LaCroix
LaCroix

The distinctive Technicolor cans of LaCroix sparkling water are an increasingly popular sight in stores and on kitchen tables around the country. (If you're old enough to remember the Snapple phenomenon of the 1990s, this is like that—just bubbly.) But as The Wall Street Journal recently pointed out, few of the beverage's loyal fans have any idea what it is they're drinking.

LaCroix comes in a variety of flavors, from tangerine to coconut. The can label, however, is cryptic, listing "natural flavors" as part of the ingredients. Their website discloses only that "natural essence oils" are involved, which sounds like LaCroix should be applied to your hair and then rinsed off.

A look at the nutritional information for LaCroix water
LaCroix

As it turns out, that's not too far off. According to The Wall Street Journal, these "essences" are naturally produced chemicals that are manufactured by heating up fruit or vegetable remnants until they make a vapor, then condensing them into a clear concentrate. They're used in a variety of consumer products, from shampoos to ice pops.

LaCroix was unwilling to confirm the Journal's claim, protecting their manufacturing process in a manner similar to Coca-Cola's famously secretive treatment of their recipe. They do state that no sugars are added, but that may not be enough to protect your teeth: Carbonated water and citric acids can combine to create a lower pH, which has a detrimental effect on tooth enamel. Like most everything that tastes good, these flavored waters are best enjoyed in moderation.

[h/t The Wall Street Journal]

A New Jersey Pizzeria Is Using Its Delivery Boxes to Help Find Missing Pets

John Howard/iStock via Getty Images
John Howard/iStock via Getty Images

You might overlook dozens of “Lost Dog” posters nailed to telephone posts on a weekly basis, but would you miss one pasted to the top of your pizza box? One New Jersey pizzeria owner thinks not.

John Sanfratello, owner of Angelo’s Pizza in Matawan, New Jersey, is asking people from all over the state to send him their lost pet flyers so that he can tape them to his delivery boxes, CBS News reports. The idea occurred to him after his neighbor’s cat went missing: Though that cat has since been found, Sanfratello started to wonder how he could help reunite other lost pets with their owners. Since the pizza was getting delivered around the city anyway, he thought, why not add a message?

One patron of the pizzeria told CBS News she thinks the practice has “triggered a community effort by everyone” to pay a little extra attention to their fellow residents. And Sanfratello’s sister has also adopted the idea for her own pizza shops in Florida.

Angelo’s Pizza is currently spreading the word about two other missing animals: a cat and a Seeing Eye dog in training named Ondrea, who recently escaped her yard while chasing another animal. The German shepherd puppy has been lost for almost four weeks, and her owners said they’ve done everything they could think of—searching the woods, putting up flyers around town, and posting on Facebook—to no avail.

It’s a new spin on the old practice of printing photos of missing children on milk cartons, Sanfratello said. Though that may have fallen out of fashion in the late 1980s, Sanfratello has high hopes for this new partnership between pizza and pet owners.

[h/t CBS News]

Did These Consumer Products Exist in 1919?

SECTIONS

arrow
LIVE SMARTER