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When Vladimir Putin (Allegedly) Stole Patriots Owner Robert Kraft’s Super Bowl Ring
In 2005, Patriots chief Robert Kraft's diplomacy mission to Russia turned into an international incident after Vladimir Putin pocketed his priceless Super Bowl ring.
SUPER-BOWL
The Most Popular Super Bowl Dips By State, Mapped
From buffalo chicken to artichoke dip, find out which dips are making waves across the U.S. for Super Bowl 2025.
How Did the Super Bowl’s ‘I'm Going to Disney World’ Slogan Originate?
One throwaway comment turned into a long-lasting Super Bowl tradition.
The Top Rated Super Bowl Commercial Each Year From 1989 to 2024
Since 1989, USA Today has asked viewers to vote on the best Super Bowl ads. Here’s a look back at the winners.
Why Did the Super Bowl Move From January to February?
The big game used to be a January staple. Now it’s in February, and it may not be done moving yet.
How to Watch Super Bowl LIX Without Cable
Catching the Super Bowl used to be a pain without cable. Now it's (almost) effortless.
The Most Popular Super Bowl Foods By State, Mapped
Buffalo chicken dip is a classic for a reason.
Get Paid $1000 to Taste-Test Costco‘s Best Game Day Snacks
If you were already planning to eat Costco snacks during the big game, now you can get paid for your trouble.
‘Wassup?’: The Origins of the Famous Budweiser Ad
Before it became a cultural phenomenon, Budweiser’s “Wassup” ad started as a short film.
When ‘In Living Color’ Faced Off Against the Super Bowl Halftime Show—and Won
In the 1990s, Super Bowl halftime shows were lame. Fox decided what people needed was Jim Carrey setting himself on fire.
Why Does the Super Bowl Use Roman Numerals?
The National Football League doesn’t want to confuse you.
What to Buy In February—Plus What You Should Probably Skip
Shopping for the best bargains in February? From TVs to Presidents Day sales, here’s what to buy—and what to avoid—this month.
What Happens to the Losing Team’s Pre-Printed Championship Shirts?
For each year’s Super Bowl showdown, manufacturers and retailers will produce and stock two sets of T-shirts, hats, and other merchandise that declares each team the champ. So who gets the losing team’s stuff?
Here’s Why Companies Release Their Super Bowl Ads Early
Ads used to be cloaked in secrecy before the big game. A 2011 Star Wars spot changed all that.
Upgrade Your Super Bowl Spread With This Easy Herbed Cheese Dip
This recipe for cervelle de canut will add class to your Super Bowl menu.
Why Is the Super Bowl Always Played On a Sunday Night?
More than17 million people call in ‘sick’ the Monday after the game. So why not play it on a Saturday?
Why Do We Eat Chicken Wings on Super Bowl Sunday?
Americans consume more than 1 billion wings on Super Bowl Sunday, and we have sports bars to thank.
The Super Bowl Is a Week Late This Year—Here’s Why
If you think it’s weird that this year’s Super Bowl is set for the day before Valentine’s Day, you’re right. Here’s what happened.
When Dan Quayle and 12-Year-Old Elijah Wood Starred in a 1994 Super Bowl Commercial
It probably wasn’t a coincidence that Dan Quayle, who famously misspelled ‘potato,’ started shilling for potato chips.
The Past 20 Super Bowl Halftime Shows, Ranked From Best to Worst
Will The Weeknd’s 2021 Super Bowl halftime show outshine Beyoncé’s past appearances? It’s *technically* not impossible.
A Q&A With Schitt's Creek Star and Laundry Enthusiast Emily Hampshire
Emily Hampshire on getting her big break as Girlfriend Number One on Nickelodeon and when she knew 'Schitt's Creek' hit big.
Want to See the Original 1967 Super Bowl I Broadcast? A Kickstarter Could Make It Happen
The game has been locked in a vault and a legal battle for years. A new Kickstarter could unearth it for the first time since 1967.
Tom Brady Makes Nearly $1.5 Million Per Hour of Playtime—Which Is Only a Fraction of the NFL’s Highest Paid Quarterbacks’ Earnings
The job of an NFL quarterback comes with heaps of high-stakes pressure and even bigger heaps of money.
Heinz Might Pay Your Flight Change Fee if Your Favorite NFL Team Didn’t Make the Super Bowl
Watching your team lose its spot in the 2020 Super Bowl stings a little less if you don’t lose money changing your flight.