Ben & Jerry’s Now Makes Ice Cream for Dogs, Featuring "Rosie’s Batch" and "Pontch’s Mix"
Ben & Jerry’s has long welcomed office employees to bring their dogs to work with them, so it’s only fitting that the Vermont-based company has finally created some frozen treats for these so-called “K9-5ers”—and your own furry colleagues, too.
As Cosmopolitan reports, Ben & Jerry's new line of “Doggie Desserts” was inspired by two K9-5ers in particular. “Rosie’s Batch,” featuring pumpkin purée and mini cookies, is named for a mixed-breed rescue who loves going on walks and playing Frisbee. The namesake of “Pontch’s Mix”—for peanut butter- and pretzel-loving pooches—is a spirited French bulldog from Florida who isn’t too keen on New England’s snowy weather.
“We know our fans love their dogs and treat them like family. We created this product line so pups can enjoy something even better than belly rubs. Doggie Desserts are the sweetest treat they’ll ever put their paws on,” Ben & Jerry’s global marketing specialist Lindsay Bumps said in a press release. (Bumps is also a trained veterinary technician and pet parent of K9-5er Spock, a close friend of Pontch's.)
As too much dairy isn't generally good for your pooch, Ben and Jerry’s used sunflower seed butter as the main “creamy” ingredient in the new dog-safe dessert line. The other ingredients—water, sugar, corn syrup, coconut oil, guar gum, etc.—are also found in Ben & Jerry’s products for humans. In other words, you can definitely try some of Rosie’s Batch or Pontch’s Mix yourself—though the company specifies that they’re “not labeled for human enjoyment.” That said, they're far from the weirdest ice cream flavors out there.
If you’re planning to pick up some Doggie Desserts during your next grocery run, look for them in the frozen section with the rest of Ben & Jerry’s desserts or else near the other frozen dog treats. They’ll be sold as individual 4-ounce cups and in packs of four.
[h/t Cosmopolitan]