11 of the Greatest Pranks of All Time

Rebecca O'Connell / istock
Rebecca O'Connell / istock

Think that time you filled your friend’s dorm room with hundreds of water-filled plastic cups was impressive? These large-scale pranks made headlines around the world—and will give you something to aspire to.

1. BBC ANNOUNCES THAT BIG BEN IS GOING DIGITAL.

In 1980, a BBC World Service news announcement reported that Big Ben would be given a digital display. Not only that, the iconic clock’s now-useless hands would be given away to the first four people who called in. While most people reacted with shock and anger, one Japanese seaman immediately called the station with hopes of claiming his prize.

2. AN ICEBERG APPEARS IN SYDNEY HARBOUR.

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On April 1, 1978, residents of Sydney, Australia, awoke to find a gigantic iceberg floating in Sydney Harbour. Days before the prank, electronics entrepreneur Dick Smith announced that an iceberg he had towed from Antarctica would be arriving in Sydney the following week (to give the exact date, he felt, would be a tip-off). And sure enough, there it was. The public was agog at the spectacle—the Australian navy even called Smith to ask if he needed help mooring his iceberg—until a rainstorm revealed the iceberg for what it truly was: A barge covered in sheets of white plastic and fire-fighting foam.

3. TACO BELL BUYS THE LIBERTY BELL.

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In 1996, Taco Bell tried to take corporate sponsorship to a whole new level by buying a bit of history. On April 1, the fast food chain took out full-page ads in six of the country’s biggest newspapers, including The New York Times, The Washington Post, and The Philadelphia Inquirer, announcing that "in an effort to help the national debt," it had purchased the Liberty Bell. According to the (fictional) bulletin, the Liberty Bell would remain available to the public but would split its time between Philly and Taco Bell's headquarters in Irvine, California.

Distressed calls (including from aides to two U.S. senators) to the National Park Service and Taco Bell headquarters prompted Taco Bell to issue a second—this time real—press release revealing the hoax and pledging to donate $50,000 for the Liberty Bell’s upkeep.

4. A BRITISH NEWS SHOW CONVINCES VIEWERS THAT SPAGHETTI GROWS ON TREES.

"It isn't only in Britain that spring this year has taken everyone by surprise," BBC current affairs program Panorama began a broadcast by saying in 1957. "Here in the Ticino, on the borders of Switzerland and Italy, the slopes overlooking Lake Lugano have already burst into flower, at least a fortnight earlier than usual. But what, you may ask, has the early and welcome arrival of bees and blossom to do with food? Well, it’s simply that the past winter, one of the mildest in living memory, has had its effect in other ways as well. Most important of all, it’s resulted in an exceptionally heavy spaghetti crop."

The three-minute segment included footage of Swiss spaghetti harvesters pulling the pasta off tree branches. Hundreds of Britons, many of who didn’t eat the Italian dish regularly, called the BBC to ask how they could grow a spaghetti tree of their own. Without missing a beat, the BBC replied, "Place a sprig of spaghetti in a tin of tomato sauce and hope for the best."

5. WISCONSIN STUDENTS MOVE LADY LIBERTY TO LAKE MENDOTA.

University of Wisconsin students Leon Varjian and Jim Mallon made a bold campaign promise in order to win election to the Wisconsin Student Association in 1978: They would bring the Statue of Liberty to Wisconsin’s Lake Mendota. The two won the election and, in February 1979, they set out to make good on their pledge. It took Varjian and Mallon three days—and $4000 of student fees—to assemble their Lady Liberty proxy out of plywood, chicken wire, papier-mâché, and muslin cloth and assemble it on the frozen lake.

This wasn’t Varjian’s first prank (although it may be his most time-consuming); in 1977 he petitioned to have the school named the "University of New Jersey" (Varjian’s home state) so that "students could go to a fancy East Coast school without moving." Mallon, on the other hand, would go on to create the cult comedy television show Mystery Science Theater 3000.

6. MIT STUDENTS BUILD A GIGANTIC GAME OF TETRIS.

Students at MIT devised the idea of turning the 295-foot tall Green Building on campus into a larger-than-life, playable Tetris game in 1993—and in 2012, they finally made it a reality. It took the hackers four years of planning and two months of sleepless nights in order to construct what the MIT student newspaper The Tech called the "holy grail of hacks." Through a complicated system of wirelessly controlled LED lights, the talented engineers transformed 153 of the building’s windows into the falling colored blocks, which were controlled by players at a podium.

ListVerse

During "The Great Rose Bowl Hoax" of 1961, Caltech students orchestrated a surprise for the University of Washington Huskies during their halftime card stunt show (in which people in the stands used signs to spell out messages of support for their team). A crafty group of Caltech students broke into the dorm housing Washington’s cheerleaders and changed each of their thousands of instruction note cards. During halftime, the prank went off without a hitch: When the Huskies fans flipped their signs over, they spelled out "Caltech." The prank made national news.

The best part of the mischief? Caltech doesn’t even have a football team. The Huskies were playing the University of Minnesota in that Rose Bowl game.

8. NIXON ANNOUNCES HE'S RUNNING FOR RE-ELECTION.

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In 1992, National Public Radio’s Talk of the Nation reported that Richard Nixon, who resigned in 1974 following the Watergate Scandal, had declared his candidacy for the Republican presidential nomination. To corroborate their story, NPR played a clip of Nixon declaring his intention to run and claiming, "I never did anything wrong, and I won't do it again."

As is the way of these things, callers flooded NPR with questions and cries of outrage. It wasn’t until the second half of the program that host John Hockenberry revealed that the whole broadcast had been an April Fools' Day joke. Comedian Rich Little—nicknamed "The Man of a Thousand Voices"—was responsible for "Nixon’s" speech.

9. SWEDISH NEWS STATION CONVINCES READERS THAT STOCKINGS CAN TURN THEIR BLACK-AND-WHITE TVS TO COLOR.

A 1962 April Fools' Day broadcast from what was then Sweden’s only television network, SVT, told viewers that they would be able to see the normally black-and-white broadcast in color… if they had the right materials.

"Technical expert" Kjell Stensson explained to viewers, in highly scientific details, that if they stretched a pair of nylon stockings over their television sets, the light would be filtered in such a way as to allow them to see the broadcast in color. To best see the results, Stensson recommended, viewers would need to move their heads from side to side as they watched. Needless to say, the thousands of viewers who fell for the hoax looked a little bit silly.

10. AN EASTER ISLAND FIGURE WASHES ASHORE IN THE NETHERLANDS.

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While Swedes were covering their TVs with stockings, the Dutch thought an iconic landmark had washed upon their shores. On March 29, 1962, a man walking on the beach near Zandvoort, Netherlands, found what he could only identify as an Easter Island statue. A few days later, on April 1, an expert flew in from Norway to inspect the figure and declared that it was indeed an authentic artifact, carried from the South Pacific to Europe. The statue was put on display in the town’s center for all to see.

By day’s end, the sculpture’s creator, a Dutch artist named Edo van Tetterode, had come clean and confessed to planting the "artifact" on the beach. The following year, Tetterode founded the National April 1st Society, and, in a tradition that would carry on until his death in 1996, awarded a small bronze Easter Island head trophy to the perpetrator of the year’s best prank.

11. ALABAMA CHANGES THE VALUE OF PI.

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The Alabama state legislature forever changed math, science, and the world as we know it in 1998, when it declared that the mathematical constant pi would now be valued at 3.0, instead of the usual 3.14159—or so claimed the April issue of the New Mexicans for Science and Reason newsletter. In a story by April Holiday for the "Associalized Press," experts argue for and against Alabama’s radical change, which was said to be made because 3.0 is a "biblical value." The story quickly went viral—email existed in 1998, you guys!—but no one knew the real extent of the hoax’s success until Alabama legislators began receiving hundreds of calls in protest.

This story originally ran in 2015.

16 Biting Facts About Fright Night

William Ragsdale stars in Fright Night (1985).
William Ragsdale stars in Fright Night (1985).
Columbia Pictures

Charley Brewster is your typical teen: he’s got a doting mom, a girlfriend whom he loves, a wacky best friend … and an enigmatic vampire living next door.

For more than 30 years, Tom Holland’s critically acclaimed directorial debut has been a staple of Halloween movie marathons everywhere. To celebrate the season, we dug through the coffins of the horror classic in order to discover some things you might not have known about Fright Night.

1. Fright Night was based on "The Boy Who Cried Wolf."

Or, in this case, "The Boy Who Cried Vampire." “I started to kick around the idea about how hilarious it would be if a horror movie fan thought that a vampire was living next door to him,” Holland told TVStoreOnline of the film’s genesis. “I thought that would be an interesting take on the whole Boy Who Cried Wolf thing. It really tickled my funny bone. I thought it was a charming idea, but I really didn't have a story for it.”

2. Peter Vincent made Fright Night click.

It wasn’t until Holland conceived of the character of Peter Vincent, the late-night horror movie host played by Roddy McDowall, that he really found the story. While discussing the idea with a department head at Columbia Pictures, Holland realized what The Boy Who Cried Vampire would do: “Of course, he's gonna go to Vincent Price!” Which is when the screenplay clicked. “The minute I had Peter Vincent, I had the story,” Holland told Dread Central. “Charley Brewster was the engine, but Peter Vincent was the heart.”

3. Peter Vincent is named after two horror icons.

Peter Cushing and Vincent Price.

4. The Peter Vincent role was intended for Vincent Price.

Roddy McDowall in Fright Night (1985)
Roddy McDowall as Peter Vincent in Fright Night (1985).
Columbia Pictures

“Now the truth is that when I first went out with it, I was thinking of Vincent Price, but Vincent Price was not physically well at the time,” Holland said.

5. Roddy McDowall did not want to play the part like Vincent Price.

Once he was cast, Roddy McDowall made the decision that Peter Vincent was nothing like Vincent Price—specifically: he was a terrible actor. “My part is that of an old ham actor,” McDowall told Monster Land magazine in 1985. “I mean a dreadful actor. He had a moderate success in an isolated film here and there, but all very bad product. Basically, he played one character for eight or 10 films, for which he probably got paid next to nothing. Unlike stars of horror films who are very good actors and played lots of different roles, such as Peter Lorre and Vincent Price or Boris Karloff, this poor sonofabitch just played the same character all the time, which was awful.”

6. It took Holland just three weeks to write the Fright Night script.

And he had a helluva good time doing it, too. “I couldn’t stop writing,” Holland said in 2008, during a Fright Night reunion at Fright Fest. “I wrote it in about three weeks. And I was laughing the entire time, literally on the floor, kicking my feet in the air in hysterics. Because there’s something so intrinsically humorous in the basic concept. So it was always, along with the thrills and chills, something there that tickled your funny bone. It wasn’t broad comedy, but it’s a grin all the way through.”

7. Tom Holland directed Fright Night out of "self-defense."

By the time Fright Night came around, Holland was already a Hollywood veteran—just not as a director. He had spent the past two decades as an actor and writer and he told the crowd at Fright Fest that “this was the first film where I had sufficient credibility in Hollywood to be able to direct ... I had a film after Psycho 2 and before Fright Night called Scream For Help, which … I thought was so badly directed that [directing Fright Night] was self-defense. In self-defense, I wanted to protect the material, and that’s why I started directing with Fright Night."

8. Chris Sarandon had a number of reasons for not wanting to make Fright Night.

Chris Sarandon stars in 'Fright Night' (1985)
Chris Sarandon stars in Fright Night (1985).
Columbia Pictures

At the Fright Night reunion, Chris Sarandon recalled his initial reaction to being approached about playing vampire Jerry Dandrige. "I was living in New York and I got the script,” he explained. “My agent said that someone was interested in the possibility of my doing the movie, and I said to myself, ‘There’s no way I can do a horror movie. I can’t do a vampire movie. I can’t do a movie with a first-time director.’ Not a first-time screenwriter, but first-time director. And I sat down and read the script, and I remember very vividly sitting at my desk, looked over at my then wife and said, ‘This is amazing. I don’t know. I have to meet this guy.’ And so, I came out to L.A. And I met with Tom [Holland] and our producer. And we just hit it off, and that was it.”

9. Jerry Dandridge is part fruit bat.

After doing some research into the history of vampires and the legends surrounding them, Sarandon decided that Jerry had some fruit bat in him, which is why he’s often seen snacking on fruit in the film. When asked about the 2011 remake with Colin Farrell, Sarandon commented on how much he appreciated that that specific tradition continued. “In this one, it's an apple, but in the original, Jerry ate all kinds of fruit because it was just sort of something I discovered by searching it—that most bats are not blood-sucking, but they're fruit bats,” Sarandon told io9. “And I thought well maybe somewhere in Jerry's genealogy, there's fruit bat in him, so that's why I did it.”

10. William Ragsdale learned he had booked the part of Charley Brewster on Halloween.

William Ragsdale had only ever appeared in one film before Fright Night (in a bit part). He had recently been considered for the role of Rocky Dennis in Mask, which “didn’t work out,” Ragsdale recalled. “But a few months later, [casting director] Jackie Burch tells me, ‘There’s this movie I’m casting. You might be really right for it.’ So, I had this 1976 Toyota Celica and I drove that through the San Joaquin valley desert for four or five trips down for auditioning. And in the last one, Stephen [Geoffreys] was there, Amanda [Bearse] was there and that’s when it happened. I had read the script and at the time I had been doing Shakespeare and Greek drama, so I read this thing and thought, ‘Well, God, this looks like a lot of fun. There’s no … iambic pentameter, there’s no rhymes. You know? Where’s the catharsis? Where’s the tragedy?’ … I ended up getting a call on Halloween that they had decided to use me, and I was delighted.”

11. Not being Anthony Michael Hall worked in Stephen Geoffreys's favor.

In a weird way, it was by not being Anthony Michael Hall that Stephen Geoffreys was cast as Evil Ed. “I actually met Jackie Burch, the casting director, by mistake in New York months before this movie was cast and she remembered me,” Geoffreys shared at Fright Fest. “My agent sent me for an audition for Weird Science. And Anthony Michael Hall was with the same agent that I was with, and she sent me by mistake. And Jackie looked at me when I walked into the office and said, ‘You’re not Anthony Michael Hall!’ and I’m like ‘No!’ But anyway, I sat down and I talked to Jackie for a half hour and she remembered me from that interview and called my agent, and my agent sent me the script while I was with Amanda [Bearse] in Palm Springs doing Fraternity Vacation, and I read it. It was awesome. The writing was incredible.”

12. Evil Ed wanted to be Charley Brewster.

Stephen Geoffreys stars in 'Fright Night' (1985).
Stephen Geoffreys stars in Fright Night (1985).
Columbia Pictures

Geoffreys loved the script for Fright Night. “I just got this really awesome feeling about it,” he said. “I read it and thought I’ve got to do this. I called my agent and said ‘I would love to audition for the part of Charley Brewster!’ [And he said] ‘No, Steve, you’re wanted for the part of Evil Ed.’ And I went, ‘Are you kidding me? Why? I couldn’t… What do they see in me that they think I should be this?' Well anyway, it worked out. It was awesome and I had a great time.”

13. Fright Night's original ending was much different.

The film’s original ending saw Peter Vincent transform into a vampire—while hosting “Fright Night” in front of a live television audience.

14. A ghost from Ghostbusters made a cameo in Fright Night.

Visual effects producer Richard Edlund had recently finished up work on Ghostbusters when he and his team began work on Fright Night. And the movie gave them a great reason to recycle one of the library ghosts they had created for Ghostbusters—which was deemed too scary for Ivan Reitman's PG-rated classic—and use it as a vampire bat for Fright Night.

15. Fright Night's cast and crew took it upon themselves to record some DVD commentaries.

Because the earliest DVD versions of Fright Night contained no commentary tracks, in 2008 the cast and crew partnered with Icons of Fright to record a handful of downloadable “pirate” commentary tracks about the making of the film. The tracks ended up on a limited-edition 30th anniversary Blu-ray of the film, which sold out in hours.

16. Vincent Price loved Fright Night.


Columbia Pictures

Holland had the chance to meet Vincent Price one night at a dinner party at McDowall’s. And the actor was well aware that McDowall’s character was based on him. “I was a little bit embarrassed by it,” Holland admitted. “He said it was wonderful and he thought Roddy did a wonderful job. Thank God he didn’t ask why he wasn’t cast in it.”

13 Secrets of Halloween Costume Designers

vadimguzhva/iStock via Getty Images
vadimguzhva/iStock via Getty Images

For consumers, Halloween may be all about scares, but for businesses, it’s all about profits. According to the National Retail Federation, consumers will spend $8.8 billion this year on spooky goods, including $3.2 billion on costumes. “It’s an opportunity to be something you’re not the other 364 days of the year,” Jonathan Weeks, founder of Costumeish.com, tells Mental Floss. “It feels like anything goes.”

To get a better sense of what goes into those lurid, funny, and occasionally outrageous disguises, we spoke to a number of designers who are constantly trying to react to an evolving seasonal market. Here’s what we learned about what sells, what doesn’t, and why adding a “sexy” adjective to a Halloween costume doesn’t always work.

1. Some Halloween costumes are just too outrageous for retail

For kids, Halloween is a time to look adorable in exchange for candy. For adults, it’s a time to push the envelope. Sometimes that means provocative, revealing costumes; other times, it means going for shock value. “You get looks at a party dressed as an Ebola worker,” Weeks says. “We have pregnant nun costumes, baby cigarette costumes.” The catch: You won’t be finding these at Walmart. “They’re meant for online, not Spencer’s or Party City.”

2. … but there are some lines Halloween costume designers won’t cross.

Although Halloween is the one day of the year people can deploy a dark sense of humor without inviting personal or professional disaster, some costume makers draw their own line when it comes to how far to exceed the boundaries of good taste. “We’ve never done a child pimp costume, but someone else has,” says Robert Berman, co-founder of Rasta Imposta. Weeks says some questionable ideas that have been brought to the discussion table have stayed there. “There’s no toddler KKK costume or baby Nazi costume,” he says. “There is a line.”

3. Designers can produce a Halloween costume in a matter of days.

A lot of costume interest comes from what’s been making headlines in the fall: Costumers have to be ready to meet that demand. “We’re pretty good at being able to react quickly,” says Pilar Quintana, vice-president of merchandising for Yandy.com. “Something happening in April may not be strong enough to stick around for Halloween.”

Because the mail-order site has in-house models and isn’t beholden to approval from big box vendors, Quintana can design and photograph a costume so it’s available within 72 hours. If it's more elaborate, it can take a little longer: Both Yandy and Weeks had costumes inspired by the Cecil the Lion story that broke in July 2015 (in which a trophy hunter from Minnesota killed an African lion) on their sites in a matter of weeks.

4. Beyonce can help move stale inventory.

Extravagant custom tailoring jobs aside, Halloween costumes are a business of instant demand and instant gratification—inventory needs to be plentiful in order to fill the deluge of orders that come in a short frame of time. If a business miscalculates the popularity of a given theme, they might be stuck with overstock until they can find a better idea to hang on it. “[In 2016] we had 400 or 500 Zorro costumes that we couldn’t sell for $10,” Weeks says. “It had a big black hat that came with it, and I thought, ‘That looks familiar.’ It turned out it looked a lot like the one Beyonce wore in her ‘Lemonade’ video.” Remarketed as a "Formation" hat for Beyonce cosplayers, Weeks moved his stock.

5. Women don’t usually wear masks as part of their Halloween costumes.

Curiously, there’s a large gender gap when it comes to the sculpted latex monster masks offered by Halloween vendors: They’re sold almost exclusively to men. “There just aren’t a lot of masks with female characters,” Weeks says. “I don’t know why that is. Maybe it’s because men in general like gory, scary costumes.” One exception: Hillary Clinton masks, which were all the rage in 2016.

6. Food costumes are always a hit for Halloween.

At Rasta Imposta, Berman says political and pop culture trends can shift their plans, but one theme is a constant: People love to dress up as food. “We’ve had big success with food items. Bananas, pickles. We did an avocado.”

7. Adding ”sexy” to a Halloween costume doesn’t always work.

It’s a recurring joke that some costume makers only need to add a “sexy” adjective to a design concept in order to make it marketable. While there’s some truth to that—Quintana references Yandy’s “sexy poop emoji” costume—it’s no guarantee of success. “We had a concept for ‘sexy cheese’ that was a no-go,” she says. “'Sexy corn’ didn’t really work at all. ‘Sexy anti-fascist’ didn’t make the cut this year.”

8. People ask for some weird stuff when it comes to Halloween costumes.

In addition to monitoring social media for memes and trends, designers can get an idea of what consumers are looking for by shadowing their online searches. Costumeish.com monitors what people are typing into their search bar to see if they’re missing out on a potential hit. “People search for odd things sometimes,” Weeks says. “People want to be a cactus, a palm tree, they’re looking for a priest and a boy costume. People can be weird.”

9. Halloween costume designers have workarounds for big properties.

Go out to a Halloween party over the past few years and you’re almost guaranteed to run into the Queen of the North. But not every costume maker has the official license for Game of Thrones. What are other companies to do? Come up with a design that sparks recognition without sparking a lawsuit. “Our biggest seller right now is Sexy Northern Queen,” Quintana says. “It’s inspired by a TV show.” But she won’t say which one.

10. People love sharks.

From the clunky Ben Cooper plastic costume from 1975’s Jaws to today, people can’t seem to get enough of shark-themed outfits. “We do a lot of sharks,” Berman says. “Maybe it’s because of Shark Week in the summertime, but sharks always tend to trend. People just like the idea of sharks.”

11. Dead celebrities mean sales.

It may be morbid, but it’s a reality: The high-profile passing of celebrities, especially close to Halloween, can trigger a surge in sales. “Before Robin Williams died, I couldn’t sell a Mork costume for a dollar,” Weeks says. “After he died, I couldn’t not sell it for less than $100.”

12. The Halloween costume business profits from people shopping at the last minute.

Ever wonder why food and other novelty costumes tend to outsell traditional garb like pirates and witches? Because costume shopping for adults is usually done frantically and they don’t have time to compare 25 different Redbeards. “People tend to do it at the very last minute, so we want something that pops out at them,” Berman says. “Like, ‘Oh, I want to be a crab.’”

Weeks agrees that procrastination is profitable. “We make a lot of money on shipping,” he says. “Some people get party invites on the 25th and so they’re paying for next-day air.”

13. It’s not actually a seasonal business.

Everyone we spoke to agreed that the most surprising thing about the Halloween business is that it’s not really seasonal on their end. Costumes are designed year-round, and planning can take between 12 and 18 months. “It’s 365 days a year,” Quintana says. “We’ll start thinking about next Halloween in December.”

This piece was first published in 2017 and republished in 2019.

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