Overcome Your Fear of Embarrassment by Imagining People Reacting to Your Fart

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iStock

Everyone gets embarrassed occasionally, but not everyone reacts in the same way. Some people have a deep-rooted fear of embarrassment, and seek to avoid it as much as possible. You can't go your whole life without ever embarrassing yourself, though, unless you remove yourself from human company entirely. So if you are prone to feeling embarrassed and self-conscious, you have to learn to deal with it effectively. A new study spotted by Big Think suggests that a relatively easy trick can help minimize embarrassment. You just have to get outside of yourself.

The research, conducted by researchers at Carnegie Mellon University and UCLA and published in Motivation and Emotion, looked at the problem through a business-school lens—in other words, for people who are really worried about public embarrassment, that fear might affect what they buy. They might hesitate to buy something because they don't want to ask questions about it or don't want to be seen buying it, or they might buy even more of it to avoid embarrassment in the future (say, if it's Beano).

The research was aimed at people who are high in what psychologists call "public self-consciousness." These individuals are ultra-aware of how they appear to others, and are often very concerned with how people see them, so they try to avoid potential embarrassment as much as possible. They “tend to perceive themselves to be in the social ‘spotlight' and focus too much on the situation,” the study's authors write.

In three different tests, the researchers introduced embarrassing situations to UCLA students. First, they had students read a Beano ad involving a yoga student who lets out an accidental fart ("guaranteed to linger forever," as the copywriter put it), then answer questions about how much they identified with the farter in the situation and how they felt. They found that participants who were high in public self-consciousness tended to imagine themselves as the farter in the situation while reading the ad, rather than seeing themselves as an observer, and felt more embarrassed reading it than other participants.

In a subsequent test, the researchers asked students to read an ad about a study in which volunteers would be asked personal questions about sensitive issues like genital herpes. They then answered questions about how likely they would be to volunteer, how they would expect to feel during that type of interview, and how they expected the study administrators would react to them during that interview. They found that self-conscious people were more likely to say they would volunteer if they were asked first about how the people administrating the study would likely react to volunteers, forcing them to consider the outsider's perspective before they were asked if they would take part.

In the third test, the researchers recruited students to again consider embarrassing farts. Two ads for gas-prevention products each showed the same image of four people sitting on a couch together, with one guy sitting alone on one end and three women sitting on the other end. One ad read, "Rip. Accidentally passing gas in front of a crush is one of the most embarrassing experiences. Guaranteed to linger forever." Another added an extra twist: "Others will know what it's like. Put yourself in their shoes … would you giggle? Would you be horrified? Would you stare?"

Participants who read the first ad were more likely to say they would buy the gas-preventing product to keep them from experiencing the embarrassment of a public fart. If they read the second ad, they reported less interest in buying it.

In any social situation, it's probably a good idea to imagine that you are not the center of everyone's attention. For people who are prone to self-consciousness, that kind of thought pattern can be even more helpful than for most. While it's easy to default to thinking of yourself as the star of the movie of your life, it might be better to imagine what it's like to be part of the audience—one that's really, really rooting for you, farts and all.

[h/t Big Think]

Mapping Technology Reveals 'Lost Cities' on National Geographic

Lin uses his iPad to visualize scanning data of a crusaders' fortress at the lagoon in Acre, Israel.
Lin uses his iPad to visualize scanning data of a crusaders' fortress at the lagoon in Acre, Israel.
Blakeway Productions/National Geographic

Imagine what Pompeii looked like before the lava hit, or Mayan pyramids before the jungle took over. In the past decade, scientists have been able to explore human settlements long since abandoned by using a new wave of accessible technology. Instead of needing an expensive plane and crew to fly aerial sensors, for example, explorers can mount them on cheaper drones and pilot them into previously unreachable areas. The resulting data can tell us more about the past, and the future, than ever before.

That’s the premise of Lost Cities with Albert Lin, a new TV series premiering on National Geographic on Sunday, October 20.

Lin, an engineer and National Geographic Explorer, uses cutting-edge tools to shed light on centuries-old cities in the most beautiful places on Earth. Ground-penetrating radar reveals buried structures without disturbing the landscape. A drone-mounted remote sensing method called LIDAR—short for "Light Detection and Ranging"—shoots lasers at objects to generate data, which Lin visualizes with 3D mapping software. The results suggest what the ruins probably looked like when they were new.

Albert Lin and crew in Peru
Thomas Hardy, Adan Choqque Arce, Joseph Steel, Duncan Lees, Albert Lin, and Alonso Arroyo launch the LIDAR drone at Wat'a in Peru.
National Geographic

“It’s like a window into a world that we’ve never had before,” Lin tells Mental Floss. “It’s shooting millions of laser pulses per second through a distance of air. By digitally removing the top layer of everything above the ground—trees, brush, cacti—you’re washing away the past. All of the sudden you’re left with these fingerprints—experiments in how we organized ourselves through time.”

For the six-episode series, Lin and the expert storytelling team were dispatched to the South Pacific, the Middle East, the Andes, the Arctic, and other destinations. Lin explains that while most of the sites are known to archaeologists, they’ve never been so precisely mapped in three-dimensional detail.

In the first episode, Lin travels to Nan Madol, an enigmatic complex of temples and other structures on the Micronesian island of Pohnpei. With the help of local researchers and indigenous leaders, Lin and the team scan the ruins and digitally erase trees, water, and forest undergrowth to unveil the complex's former grandeur.

“Technology and innovation have always been that gateway to go beyond the threshold, and see what’s around the corner,” Lin says. “Seeing these worlds for the first time since they were left, it’s almost like reversing the burning of the library of Alexandria. We can take the synthesis of knowledge of all these watershed moments of our human journey, and imagine a better future.”

Lost Cities With Albert Lin premieres Sunday, October 20 at 10/9c and resumes on Monday, October 21 at 10/9c on National Geographic.

8 Ways Science Can Boost Your Halloween Fun

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iStock

Halloween is all about embracing the supernatural, but science shouldn't entirely fall by the wayside during the spookiest of holidays. Here are a few ways it can actually improve your holiday, from making trick-or-treating easier to fooling your brain into thinking you're eating tasty treats even though you're nibbling on candy cast-offs.

1. Slow the decomposition of your Halloween jack-o'-lantern.

A Halloween display of five jack-o-lanterns
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You don't have to be an expert gardener to keep your jack-o'-lantern looking fresh all Halloween season long. While scouting out pumpkins, pick hard, unblemished ones and steer clear of those with watery dark spots. These splotches indicate frost damage.

Hold off on carving until right before Halloween so your gourds won't rot—but if you can't resist, try squirting their exteriors with lemon juice after you're done slicing and dicing. The acid inhibits pumpkin enzymes, which react with oxygen and cause browning. A light misting of bleach solution will help keep fungus at bay. Some apply vegetable oil or Vaseline to prevent shriveling and drying. We experimented with various techniques in this video.

For extra TLC, you might even want to bring your jack-o'-lanterns in at night if temperatures dip; if you live in a hot and humid area, extend its life by placing it in the fridge overnight. Try using glow sticks or LED lights instead of flesh-singeing candles.

2. Use apps to plan a treat-or-treating route.

Three children in Halloween costumes trick-or-treating
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Thanks to technology, trick-or-treaters (and their hungry adult companions) can now scout out which neighbors are doling out the best candy and which are sticking with Tootsie Rolls, apples, and toothbrushes. Simply download the app for Nextdoor, the neighborhood-based social network, to check out an interactive "treat map" that lets users tag whether their home is handing out treats, and what that treat is.

Since safety is far more important than sugar, guardians should also consider adding a tracking app to their arsenal come Halloween, especially if their kid's venturing out alone. The Find My Family, Friends, Phone app gives the real-time locations of trick-or-treaters, provides alerts for when they turn home, and also comes with a "panic" button that provides emergency contact details when pressed.

3. Optimize your candy's flavor (even if it's SweeTarts).

Hard candies and gummies strewn across a table
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Not crazy about this year's Halloween loot? Fool yourself into thinking those black licorice pieces and peanut chews taste better than they actually do by eating them after you scarf down the chocolate and Sour Patch Kids. According to a 2012 study published in Psychological Science, being aware that these items of candy are your very last candies actually tricks the brain into appreciating them more (and thus thinking they're tastier than they really are).

Meanwhile, a 2013 study from the same journal found that creating a candy-eating ritual enhances flavor and overall satisfaction. Nibble the ridged edges off a Reese's peanut butter cup before tackling the creamy center, sort the M&Ms by color, and take your time unwrapping a chocolate bar.

4. Create a DIY fog machine with carbon.

Dry ice in a glass bowl
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Save money at Party City by creating your own fog machine at home. When dropped in water, dry ice—or frozen carbon dioxide—creates a gas that's a combination of carbon dioxide and water vapor, but looks like the fog you'd see rolling through a haunted graveyard [PDF].

5. Eat sort-of-heart-healthy Halloween candy.

A stack of dark chocolate chunks on a dark stone background
iStock

Halloween candy isn't always bad for you. While shopping for this year's trick-or-treat bounty, steer clear of sugary confections and milk chocolate mini-bars. Opt for dark chocolate treats instead. Research suggests that our gut microbes ferment the antioxidants and fiber in cocoa, creating heart-healthy anti-inflammatory compounds. Plus, dark chocolate or cocoa also appears to help lower blood pressure for people with hypertension, decrease bad cholesterol, and stave off cardiovascular disease and diabetes, among other benefits.

6. Analyze data on Halloween candy trends and give the people what they want.

Lollipops
5second/iStock via Getty Images

Thanks to data science, you can make sure you're giving out the best treats on the block. Bulk candy retailer CandyStore.com combed through 10 years of data (2007 to 2016, with a particular focus on the months leading up to Halloween) to gauge America's top-selling sweets. They created an interactive map to display their results, which includes the top three most popular Halloween handouts in each state and Washington, D.C. Be prepared for plenty of stoop-side visitors and adorable photo ops.

7. Bake better Halloween treats with chemistry.

Frosted Halloween cookies shaped like ghosts and pumpkins
iStock

Cooking is essentially chemistry—and depending on your technique, you can whip up chewy, fluffy, or decadent Halloween treats according to taste.

Folding chunks of chilled butter into your dough will give you thick, cake-like cookies, as will swapping baking soda for baking powder. When butter melts, its water converts into gas, which leaves lots of tiny holes. If the butter flecks in question are colder and larger, they'll leave bigger air pockets. As for the baking powder, it produces carbon dioxide gas both when it's mixed into the dough and when it's heated. For an extra boost in texture, you can also try adding more flour.

Prefer chewier cookies? Start out with melted butter in the dough, and stick with plain old baking soda.

And for extra-fragrant and flavorful baked goods, opt to use dark sugars—like molasses, honey, and brown sugar—because they're filled with glucose and fructose instead of plain old sucrose. As cookies bake, they undergo two processes: caramelization, in which the sugar crystals liquefy into a brown soup; and the Maillard reaction, a chemical reaction between the dough's proteins and amino acids (flour, egg, etc.) and the reducing sugars that causes tasty browning.

8. Take deep breaths to stay calm in haunted houses.

A brown-haired woman in a red polka dot blouse standing with a frightened expression next to a spider web.
iStock

Halloween can be tough for people with anxiety or low thresholds for fear. While visiting a haunted house or watching a scary movie, remember to take deep breaths, which fends off the body's flight-or-fight response, and reframe your anxiety in your mind as "excitement." It's also a good idea to schedule spine-chilling activities after an activity that triggers feel-good endorphins—say, after a walk to check out your neighbors' awesome Halloween displays.

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