The sad truth is, we can't choose a brand of jeans unless a celebrity endorses them. Just can't do it. Nor can we pick a rental car service until we know some sort of professional athlete is comfortable shilling for their brand. That's why we're forgoing those no-name Nectarini's we order night after night for a delicious celebrity-endorsed beverage. Because if it's good enough for the Queen, Ernest Hemingway, or even Lyndon B. Johnson, then darn it if it... READ ON

Forbes.com has put together a list of America's Drunkest Cities. Some interesting facts from the list: The top 5: 1) Milwaukee, WI 2) Minneapolis, MN 3) Columbus, OH 4) Boston, MA 5) Austin, TX The rankings were based on a combination of 5 factors: state laws, number of drinkers, number heavy drinkers, number of binge drinkers and alcoholics. Many cities that you'd think would rank highly were surprisingly low on the list: Las Vegas at 14, New Orleans at 24 and Miami at 33. 22% of... READ ON

In one of the saddest headlines I've seen today (and by sad, I mean funny), Reuters is reporting that Oklahoma Mayor Saundra Naifeh spent her "Make a Difference Day" going door-to-door handing out flyers to help curb underage drinking. An admirable cause, for sure. After distributing all 22,000, however, the Mayor's committee found out that they'd accidentally put a phone number for an "exciting live talk" sex line on the flyers instead of a help line for teenage... READ ON

Last month scientists found that beer makes you clumsy; this week they've uncovered another little-known phenomenon: some people like to smoke -- when they drink! A study of rats conducted at Texas A&M University indicates that nicotine levels regularly achieved by human smokers can reduce the amount of alcohol that reaches the bloodstream. The finding has implications for the many who smoke while drinking alcohol. ... The stomach contains an enzyme called alcohol dehydrogenase, which breaks down... READ ON