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Have an IKEA Bookcase? It's Probably Named After a Specific Profession

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There is more to IKEA’s product naming system than non-Swedish-people might think. Swedophones are familiar with the furniture store’s oddly specific conventions, but for most of us, Malm is just a line of bedroom furniture. IKEA’s product lines are named according to a set of guidelines that it rarely deviates from, Quartz recently highlighted.

IKEA’s founder has dyslexia, and found that nouns helped him remember and visualize products better than using code numbers. He created a series of unusual naming conventions that the company still uses today. A bookcase, for instance, is probably always going to be named after a profession, if it doesn’t have a boy’s name like Billy. Rugs tend to be named after cities in Denmark and Sweden, while outdoor furniture is named after islands in Scandinavia, like Karlsö, an outdoor umbrella named after a tiny island about 150 miles south of Stockholm. Expedit, the beloved, discontinued shelving unit, means “salesclerk,” while its replacement, Kallax, is named after a town in northern Sweden. Curtains are named for mathematical terms.

Some of the other products have more descriptive names. Lack, the name of the shiny living room furniture line, means “lacquer.” Bullar, the bakeware line, is a word that means “buns.” Bathroom products are named after rivers and lakes.

Some of the translations serve as little corporate jokes. The name of the toy line Duktig means “clever.” Hederlig, IKEA’s wine glass series, is the word for “honest.”

Here’s Quartz’s list of IKEA taxonomy:

  • Bathroom articles = Names of Swedish lakes and bodies of water
  • Bed textiles = Flowers and plants
  • Beds, wardrobes, hall furniture = Norwegian place names
  • Bookcases = Professions, Scandinavian boy’s names
  • Bowls, vases, candles and candle holders = Swedish place names, adjectives, spices, herbs, fruits and berries
  • Boxes, wall decoration, pictures and frames, clocks = Swedish slang expressions, Swedish place names
  • Children’s products = Mammals, birds, adjectives
  • Desks, chairs and swivel chairs = Scandinavian boy’s names
  • Fabrics, curtains = Scandinavian girl’s names
  • Garden furniture = Scandinavian islands
  • Kitchen accessories = Fish, mushrooms and adjectives
  • Lighting = Units of measurement, seasons, months, days, shipping and nautical terms, Swedish place names
  • Rugs = Danish place names
  • Sofas, armchairs, chairs and dining tables = Swedish place names

Sadly, if a Swedish name sounds too much like a dirty word in another language, the product name will be changed in that country. Which is why you can’t buy a bench called Fartfull in an English-speaking country. At least, not anymore.

[h/t Quartz]

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National Geographic Ranks The 25 Happiest Cities in the Country
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Feeling unhappy? Maybe it's time to move. National Geographic recently released rankings of the 25 happiest cities in the U.S. The results: Eight of the 25 locations are in the Golden State, but the honor of No. 1 happiest city goes to Boulder, Colorado.

The rankings are based on 250,000 interviews conducted in 190 metropolitan areas between 2014 and 2015. The survey—developed by Dan Buettner, author of the new book The Blue Zones of Happiness, and Dan Witters, a senior scientist at Gallup—looked for data points that are correlated with life satisfaction and happiness, like whether or not you exercise, if you feel safe in your community, whether you feel like you live within your means, and whether you feel like you are reaching your goals.

A map of the U.S. showing which cities made the top 25 happiest cities index.
Courtesy National Geographic

Of course, all that isn’t necessarily the result of your geographical location. But you don’t see cities like Los Angeles or New York—where wealth is also clustered—on the list, so presumably San Franciscans are doing something a little differently.

Take a look for yourself. Here are the 25 happiest places in the U.S., according to the results.

1. Boulder, Colorado
2. Santa Cruz-Watsonville, California
3. Charlottesville, Virginia
4. Fort Collins, Colorado
5. San Luis Obispo-Paso Robles-Arroyo Grande, California
6. San Jose-Sunnyvale-Santa Clara, California
7. Provo-Orem, Utah
8. Bridgeport-Stamford, Connecticut
9. Barnstable Town, Massachusetts
10. Anchorage, Alaska
11. Naples-Immokalee-Marco Island, Florida
12. Santa Maria-Santa Barbara, California
13. Salinas, California
14. North Port-Sarasota-Bradenton, Florida
15. Urban Honolulu, Hawaii
16. Ann Arbor, Michigan
17. San Francisco-Oakland-Hayward, California
18. Colorado Springs, Colorado
19. Manchester-Nashua, New Hampshire
20. Oxnard-Thousand Oaks-Ventura, California
21. Washington, D.C.-Arlington-Alexandria, Virginia/Maryland/West Virginia
22. Minneapolis-St. Paul-Bloomington, Minnesota/Wisconsin
23. San Diego-Carlsbad, California
24. Portland-South Portland, Maine
25. Austin-Round Rock, Texas

You can grab a copy of November’s National Geographic to read more about the world’s happiest places.

The cover of Dan Buettner’s The Blue Zones of Happiness and the cover of November 2017’s National Geographic.
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Here's How to Turn an IKEA Box Into a Spaceship
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Since IKEA boxes are designed to contain entire furniture items, they could probably fit a small child once they’re emptied of any flat-packed component pieces. This means they have great potential as makeshift forts—or even as play spaceships, according to one of the Swedish furniture brand’s print ads, which was spotted by Design Taxi.

First highlighted by Ads of the World, the advertisement—which was created by Miami Ad School, New York—shows that IKEA is helping customers transform used boxes into build-it-yourself “SPÄCE SHIPS” for children. The company provides play kits, which come with both an instruction manual and cardboard "tools" for tiny builders to wield during the construction process.

As for the furniture boxes themselves, they're emblazoned with the words “You see a box, they see a spaceship." As if you won't be climbing into the completed product along with the kids …

Check out the ad below:

[h/t Design Taxi]

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