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14 Things You Might Not Know About Hallmark

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Whenever a major holiday rolls around, there’s a pretty good chance you’ll find a greeting card in your mailbox, and the odds are pretty good it will be a Hallmark card. Here are a few things you may not know about the company that has become synonymous with “holidays.” 

1. IT ALL STARTED WITH A HIGH SCHOOL DROPOUT. 

In 1910, Joyce “J.C.” Hall called it quits on high school and ventured from Norfolk, Neb. to Kansas City, Mo. with a plan to wholesale postcards. Hall and his brothers, Rollie and William, had previously tried to break into the postcard game in Nebraska without much luck, but in booming Kansas City, Hall could sell to a metro area and also take advantage of the city’s many rail connections to make quick sales trips to outlying towns. Soon business was strong enough for Rollie to join his brother, and the pair set up their own shop.

2. A TERRIBLE FIRE MADE HALLMARK’S SUCCESS POSSIBLE. 

Things went well for the brothers until 1915, when a fire gutted their shop, taking their entire inventory with it. Undeterred, the pair took out a loan, bought an engraving company, and started creating unique designs they could market exclusively. The move was a hit. The Halls eventually saw the postcard business wane and moved into a new arena: Attractively printed greeting cards for holidays like Valentine’s Day. 

3. THE COMPANY GETS CREDIT FOR CREATING WRAPPING PAPER. 

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Before 1917, getting your holiday gifts ready for their recipient was simple. You just concealed the gift in white, red, or green tissue paper and called it a day. Unfortunately, the Hall brothers ran out of tissue paper that year, but they still had customers clamoring for an elegant way to gussy up their presents. Rollie Hall cleverly offered to sell customers pieces of French paper he had bought for lining envelopes. Demand was so great over the holiday season and the following year that in 1919 the Halls started printing their own patterned gift wrap, and wrapping paper was suddenly a holiday staple. 

4. THE HALLMARK NAME DIDN’T APPEAR UNTIL 1925. 

Nayu Kim, Flickr // CC BY 2.0

J.C. Hall was a fan of the old hallmarks that goldsmiths used to sign their work. According to the company, Hall felt the name “Hallmark” was a fit because “it not only said quality in an authoritative way, but it also incorporated our family name.” The name first appeared in 1925, and by 1928 it was on every card the Hall brothers’ company sold. In 1954, Hall Brothers Inc. changed its name to Hallmark. 

5. IT’S STILL A FAMILY COMPANY. 

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Over a century after its founding, Hallmark is still a private company, it’s still in Kansas City, and it’s still run by the Hall family. J.C. Hall’s son Donald J. Hall is chairman of the Hallmark board, while his son Donald Jr. is president and CEO of the company. 

6. ONE ARTIST IS THE BABE RUTH OF GREETING CARDS.

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The next time you see a Hallmark card depicting an adorable bear, kitten, angel, or child, take a peek to see if the art is signed with a simple “Mary.” Artist Mary Hamilton has been a Hallmark employee for over 60 years, and the creations she calls “cutes” have made her a legend among greeting card fans. (On her 55th Hallmark anniversary in 2010, a New York Times report quoted colleagues who called Hamilton “our rock star” and “Hallmark’s Cher.”) What’s the greatest greeting card artist of all time’s secret for capturing the cute? Not even Hamilton really knows—she has said, "I paint with a feeling in mind. I never have any set pattern. You learn to do it without quite realizing how." 

7. AND ONE CARD RULES THEM ALL. 

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In over a century in business, Hallmark has created thousands of designs, but one is clearly the most successful. The “Pansy Card” depicting a pushcart full of the flowers with a note on the front reading “To Let You Know I’m Thinking of You” has been a sales juggernaut since its introduction for Mother’s Day 1939. The simple imagery and appropriate-to-almost-any-situation text have made it Hallmark’s longest-running offering. 

8. HALLMARK GOT ON THE MICKEY MOUSE CRAZE EARLY. 

Hallmark

It’s hard to imagine today, but there was a time when Disney characters weren’t splashed on every conceivable product. In 1932, the Halls were starting to dabble in licensing when the company signed a deal to create new greeting cards that showcased Walt Disney’s characters. Possibly helping the deal along: Disney was an elementary school classmate of J.C. Hall’s wife, Elizabeth.  The license was a success and helped Hallmark weather the Great Depression.

9. HALLMARK OWNS CRAYOLA. 

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If you’ve bought the world’s most famous crayons since 1984, you may have picked up a Hallmark product without knowing it. Hallmark acquired Binney & Smith Inc., the parent company of Crayola, for $204 million, in part because Crayola had such high name recognition among shoppers. 

10. THEY’VE PILED ON THE EMMYS. 

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Before they were safe and sentimental fare, Hallmark’s TV movies were literally Shakespearean tragedies. Hallmark Hall of Fame movies have been television staples since the company teamed with NBC to air Amahl and the Night Visitors in a Christmas Eve broadcast in 1951. Breaking into TV was a canny advertising move by J.C. Hall, who would later admit, “I do not have a philanthropic attitude toward culture. The simple truth is that good television is good business.” 

That first special was such a hit that in 1953 Hallmark followed up with a televised version of Hamlet starring Maurice Evans that the company claims reached a larger audience than all previous productions of Hamlet combined. The success sparked more Shakespearean productions and original programming. Over 60 years later, the Hallmark Hall of Fame series has changed networks multiple times, but it’s still chugging along. With more the 250 movies, the series’ titles have combined to take home 81 Emmys

11. YOU CAN THANK HALLMARK FOR RAINBOW BRITE. 

Hallmark

Children of the 80s probably remember Rainbow Brite, the colorful adventurer who resided in Rainbow Land. What they might not know is that she was a creation Hallmark’s designers started working on in 1981 in an effort to find traction with girls in the three-to-seven age range. (The move was allegedly Hallmark’s counter to  rival American Greetings’s success with its Strawberry Shortcake character.) At her peak, Rainbow Brite was one of the country’s top children’s media icons, complete with toys produced under license to Mattel, an animated TV series, and an animated feature film that received a theatrical release. 

12. HALLMARK OWNS A FAMILY FRIENDLY COMPETITOR TO NETFLIX. 

With over six decades in television production to its credit, the company has quite an archive. And it makes good use of it. Originally launched in 2007 by producer Rob Fried, Feeln is Hallmark’s streaming-video service that offers films and shorts that are “well-made and have positive messages for viewers all ages.” To make the cut for Feeln, a movie can’t include nudity, violence, or profanity, and the service also steers clear of “movies with divisive social issues or political agendas.” What makes the cut? In addition to the Hallmark Hall of Fame, current offerings include Look Who’s Talking, Hitch, and The Other Boleyn Girl

13. THE COMPANY ASSEMBLED ONE OF THE GREATEST COLLECTIONS OF AMERICAN PHOTOGRAPHY. 

As a company, Hallmark doesn’t just create art. Since 1949, it has also been a collector and exhibitor. In 1964, the company began making acquisitions for a photography collection that would eventually become legendary. Hallmark’s holdings grew slowly at first, but after hiring curator Keith F. Davis in 1979, the company built an unrivaled portfolio of 6500 photographs covering the history of American photography from 1839 onward.

14. AND THEN THEY GAVE IT AWAY. 

By the time Davis was done making purchases, Hallmark’s photography collection was both massive and important. It included 6500 works by 900 photographers. From early daguerreotypes to pieces by icons like Andy Warhol, Annie Liebovitz, Harry Callahan, and Alfred Stieglitz, the collection had a bit of everything, all of which contributed to its estimated $65 million value. What does a company do when it’s got such an important cultural property on its hands? In 2006, Hallmark donated the majority of the collection to Kansas City’s Nelson-Atkins Museum of Art, making the local institution one of the world’s foremost centers for photography history.

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11 Magical Facts About Willow
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Five years after the release of Return of the Jedi (1983) and four years after Indiana Jones and the Temple of Doom (1984), George Lucas gave audiences the story for another film about an unlikely hero on an epic journey, but this time he had three Magic Acorns and a taller friend instead of a whip and gun to help him along. Willow (1988) was directed by Ron Howard and starred former Ewok and future Leprechaun, Warwick Davis.

Over the past few decades, Willow—which was released 30 years ago today—has become a cult classic that's been passed down from generation to generation. Before you sit down to explore that world again (or for the first time), here are 11 things you might not have know about Willow.

1. IT WAS WRITTEN FOR WARWICK DAVIS.

In an interview with The A.V. Club, Warwick Davis revealed that George Lucas first mentioned the idea for the film to Davis’s mother during the filming of one of the Ewok TV specials in 1983, in which he was reprising his role as Wicket. Lucas had been developing the idea for more than a decade at that point, but working with Davis on Return of the Jedi helped him realize the vision. “George just simply said that he had this idea, and he was writing this story, with me in mind,” Davis said. “He didn't say at that time that it was going to be called Willow. He said, 'It's not for quite yet; it's for a few years ahead, when Warwick is a bit older.'" The role was Davis’s first time not wearing a mask or costume on screen.

2. IT WAS ORIGINALLY CALLED MUNCHKINS.

Five years after he mentioned the idea, Lucas was ready to make his film with Ron Howard directing and a then-17-year-old Davis as the lead. The original title was presumably inspired by the characters from L. Frank Baum's The Wonderful Wizard of Oz, and the subsequent Victor Fleming film.

3. IT WAS CRITICIZED FOR BEING A COPY OF STAR WARS.

Having thought of the two worlds simultaneously, Lucas may have cribbed some of his own work and other well-known stories a little too much for Willow, and some critics noticed. “Without anything like [Star Wars’s] eager, enthusiastic tone, and indeed with an understandable weariness, Willow recapitulates images from Snow White, The Wizard of Oz, Gulliver's Travels, Mad Max, Peter Pan, Star Wars itself, The Hobbit saga, Japanese monster films of the 1950s, the Bible, and a million fairy tales," wrote Janet Maslin of The New York Times. "One tiny figure combines the best attributes of Tinkerbell, the Good Witch Glinda, and the White Rock Girl.”

Later in her review, Maslin continued to point out the similarities between the two films: “When the sorcerer tells Willow to follow his heart, he becomes the Obi-Wan Kenobi of a film that also has its Darth Vader, R2-D2, C-3P0 and Princess Leia stand-ins. Much energy has gone into the creation of their names, some of which (General Kael) have recognizable sources and others (Burglekutt, Cherlindrea, Airk) have only tongue-twisting in mind. Not even the names have anything like Star Wars-level staying power.”

4. IT WAS THE LARGEST CASTING CALL FOR LITTLE PEOPLE IN MOVIE HISTORY.

Lucas has previously cast several little people for roles in Return of the Jedi, and there were more than 100 actors hired to portray Munchkins in The Wizard of Oz. But, according to Davis, the casting call for Willow was the largest ever at the time with between 225 and 240 actors hired for the film.

5. THE DEATH DOGS WERE REAL DOGS IN COSTUME.

The big bad in the film, Bavmorda, has demon dogs that terrorize Willow’s village. The dogs are more boar-like than canine, but they were portrayed by Rottweilers. The prop team outfitted the dogs with rubber masks and used animatronic heads for close-up scenes.

6. IT WAS THE FIRST USE OF MORPHING IN A FILM.

While trying to use magic to turn an animal back into a human, Willow fails several times before eventually getting it right, but he does succeed in turning the animal into another animal, which is shown in stages. To achieve this, the visual effects teamed used a technique known as "morphing."

The film’s visual effects supervisor, Dennis Muren of Industrial Light & Magic, explained the technique to The Telegraph:

The way things had been up till that time, if a character had to change at some way from a dog into a person or something like that it could be done with a series of mechanical props. You would have to cut away to a person watching it, and then cut back to another prop which is pushing the ears out, for example, so it didn't look fake ... we shot five different pieces of film, of a goat, an ostrich, a tiger, a tortoise, and a woman and had one actually change into the shape of the other one without having to cut away. The technique is much more realistic because the cuts are done for dramatic reasons, rather than to stop it from looking bad.”

7. THE STORY WAS CONTINUED IN SEVERAL NOVELS.

Willow has yet to receive a sequel, but fans of the story can return to the world in a trilogy of books that author Chris Claremont wrote in collaboration with Lucas between 1995 and 2000. According to the Amazon synopsis of Shadow Moon, the first book picks up 13 years after the events of the film, and baby Elora Danan’s friendless upbringing has turned her into a “spoiled brat who seemingly takes joy in making miserable the lives around her. The fate of the Great Realms rests in her hands, and she couldn't care less. Only a stranger can lead her to her destiny.”

8. THERE IS A MISSING SCENE CONCERNING THE MAGIC ACORNS.

Hardcore fans of the film have noticed that there is a continuity error that involves the Magic Acorns Willow was given by the High Aldwin. During an interview with The Empire Podcast, Davis explained that in a scene near the end of the film, he throws a second acorn and is inexplicably out after having only used two of the three Magic Acorns he had been given earlier in the film. Included in the Blu-ray release is the cut scene, in which Willow uses an acorn (his second) in a boat during a storm and accidentally turns the boat to stone. Davis says that his hair is wet in the next scene that did make it into the original version of the film, but the acorn is never referenced.

9. JOHN CUSACK AUDITIONED FOR THE PART OF MADMARTIGAN.

Val Kilmer in 'Willow' (1988)
20th Century Fox Home Entertainment

Val Kilmer famously played the role of the reluctant hero two years after played Iceman in Top Gun (1986), but he was not the only big name to audition for the role. Davis revealed in a commentary track that he once read with John Cusack, who in 1987 had already starred in Sixteen Candles (1984), Stand by Me (1986), and Hot Pursuit (1987).

10. THERE IS A NOD TO SISKEL AND EBERT.

During a battle scene later in the film, Willow and his compatriots have to fight a two-headed beast outside of the castle. The name of the stop motion beast is the Eborsisk, which is a combination of the names of famed film critics, Roger Ebert and Gene Siskel.

11. THE BABY NEVER ACTED AGAIN.

A scene from 'Willow' (1988)
20th Century Fox Home Entertainment

As is the case with most shows and films, the role of the baby Elora was played by twins, in this case Kate and Ruth Greenfield. The IMDb pages for both actresses only has the one credit. In 2007, Davis shared a picture of him posing with a woman named Laura Hopkirk, who said that she played the baby for the scenes shot in New Zealand, but she is not credited online.

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30 Things You Might Not Know About Cheers
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On May 20, 1993—25 years ago today—television audiences said farewell to Sam Malone, the fictional Red Sox pitcher-turned-proprietor of Cheers. Though it's the Boston bar where everybody knows your name, there’s plenty you probably don’t know about the classic sitcom, which spent 11 seasons on the air.

1. CHEERS ALMOST DIDN’T MAKE IT THROUGH SEASON ONE.

Like many of television’s greatest success stories (e.g. Seinfeld), Cheers was not an immediate hit. It premiered on September 30, 1982 to dismal ratings—77th place out of 100 shows that week, according to Nielsen. It was NBC’s entertainment president at the time, Brandon Tartikoff, who saved the show from cancellation during its first season.

2. THE BULL & FINCH PUB, ON WHICH CHEERS IS MODELED, IS NOW CALLED CHEERS

Talk about life imitating art. After it was decided that the series would be set in a bar instead of a hotel, co-creators Glen and Les Charles decided the locale should be moved to New England. “Boston was chosen partially because only five short-lived television shows claimed the city and the East Coast pubs were real neighborhood hangouts,” wrote Dennis A. Bjorklund in his book, Toasting Cheers.

As the show’s popularity rose, it didn’t take long for word to spread that the Beacon Hill tavern was the “real” Cheers (though only the exterior shots were filmed there), turning the neighborhood hangout into a tourist attraction. To satisfy the masses, a second location—this one was actually called "Cheers" and featuring a replica of the bar viewers were used to—was opened in nearby Faneuil Hall in 2001. One year later, the Bull & Finch officially changed its name to Cheers.

3. SAM MALONE WAS ORIGINALLY A PROFESSIONAL FOOTBALL PLAYER.

In the script’s earliest incarnations, Sam Malone was an ex-football player, which made sense considering that Fred Dryer—the former NFL defensive end who would go on to star in Hunter—was a top choice to play the role of Sam (opposite Julia Duffy as Diane; William Devane was also a strong contender). Ultimately, it was the chemistry between Ted Danson and Shelley Long that led to them getting the gigs. Once the casting was finalized, the creators swapped out football for baseball, based on Danson’s body type.

4. TED DANSON ATTENDED BARTENDING SCHOOL.

Danson spent two weeks at a bartending school in Burbank, California as part of his training to play Sam.

5. NORM AND CLIFF WEREN’T INTENDED TO BE REGULAR CHARACTERS.

Both George Wendt and John Ratzenberger auditioned for the same role in the pilot, a minor character named George who had a single line: “Beer!” The character’s name was changed to Norm Peterson when Wendt was cast. But Ratzenberger wasn’t about to give up so easily. “As I was leaving the office after the audition, I turned around and asked them, ‘Do you have a bar know-it-all?,’” the Bridgeport, Connecticut-born Ratzenberger recalled to Ability Magazine. “None of the creators was from New England. They were all Hollywood-centered. And I said, ‘Well, every local bar in New England has got a know-it-all—someone who pretends to have the knowledge of all mankind between his ears and is not shy about sharing it.’” Thus, Cliff Clavin was born.

6. NORM PETERSON IS BASED ON A REAL GUY.

In 2012, co-creator Les Charles told GQ that Norm was based on a real person. “I worked at a bar after college, and we had a guy who came in every night. He wasn't named Norm, [but he] was always going to have just one beer, and then he'd say, ‘Maybe I'll just have one more.’ We had to help him out of the bar every night. His wife would call, and he'd always say, ‘Tell her I'm not here.’”

7. NORM’S NEVER-SEEN WIFE VERA IS VOICED BY GEORGE WENDT’S REAL WIFE.

Though she’s only credited in one episode, George Wendt’s wife, Bernadette Birkett, provided the voice for Norm’s wife, Vera. Birkett did make one appearance on the show—as a love interest of Cliff’s—in season three.

8. JOHN RATZENBERGER IMPROVISED MANY OF CLIFF’S FUN FACTS.

Many of the random (and untrue) facts that Cliff Clavin offers up were ad libbed by Ratzenberger. “After a couple of years on the show they realized they could trust me not to mess it up,” Ratzenberger told Deseret News in 1993. “So little by little they've let me just sort of run off. Because I know when to stop … It's easy to improvise comedy. It really is. But the art is knowing when to shut up and let other people talk. That's a hard thing to learn.”

9. SOME OF THE DIALOGUE CAME FROM REAL BAR CONVERSATIONS.

In order to nail the bar talk aspect of the series, the creators regularly visited bars in the Los Angeles area to eavesdrop on patrons’ conversations. In the series premiere, there’s an argument about the sweatiest movie ever made, which was lifted from one of these overheard conversations.

10. CHEERS WASN’T AFRAID TO TACKLE SOCIAL ISSUES.

Cheers’ writers never shied away from taboo topics such as alcoholism or homosexuality, through they always had a sense of humor about them. The season one episode “The Boys in the Bar,” in which one of Sam’s former teammates announces that he is gay, earned writers Ken Levine and David Isaacs a GLAAD Media Award.

11. PLANS FOR AN HIV SCARE FOR SAM HAD TO BE ABANDONED.

In 1988, the Writers Guild of America went on strike, which meant that several planned episodes of the series were never filmed. Among them was a season six cliffhanger in which Sam learns that a former girlfriend is HIV positive.

12. RHEA WASN’T THE ONLY PERLMAN ON THE SET.

Rhea Perlman wasn’t the only member of her family to grace the set of Cheers. Her younger sister, Heide, produced more than two dozen episodes between 1985 and 1986 and wrote several episodes throughout the show’s run. Perlman’s father, Phil, played one of the bar regulars (named Phil).

13. JAY THOMAS MURDERED EDDIE LEBEC.


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When character actor Jay Thomas wasn’t portraying Carla’s Bruin-turned-ice-show-performer husband Eddie LeBec, he was the host of a popular morning radio show in Los Angeles. Which is exactly what led to his character being killed off rather prematurely by way of Zamboni. “A few episodes of recurring bliss and then one day on Jay’s radio show, a caller asked him what it was like to be on Cheers,” recounted writer Ken Levine. “He said something to the effect of, ‘It’s brutal. I have to kiss Rhea Perlman.’ Well, guess who happened to be listening ... Jay Thomas was never seen on Cheers again.”

14. A CHEERS MINI-EPISODE WAS PRODUCED FOR THE U.S. TREASURY.

Early in Cheers’ run, its creators were contracted by the U.S. Treasury to create a special mini-episode to promote the purchase of U.S. savings bonds. Titled “Uncle Sam Malone,” the episode never aired on television nor is it included on any of the DVDs; it was intended to be screened for promotional purposes at savings bond drives only.

15. A “LOST” SCENE ALSO AIRED AS PART OF THE 1983 SUPER BOWL XVII PREGAME SHOW.

Back in early 1983, writers Ken Levine and David Isaacs wrote a special one-off scene to air before Super Bowl XVII in which Sam, Diane, Carla, Norm, Cliff, and NBC announcer Pete Axthelm bet on who will win the big game. “They ran it just before game time and it was seen by 80,000,000 people,” Levine recalled of the spot on his blog. “Nothing we've ever written before or since has been seen by that many eyeballs at one time. But the scene was never repeated. It never appeared on any DVDs. It just disappeared.” (Until now: You can watch it at the link above.)

16. TED DANSON WORE A HAIRPIECE TO PLAY HAIR-OBSESSED SAM


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A fact that became apparent when he accepted the Emmy—sans hairpiece—in 1990. In the 1993 episode “It’s Lonely on the Top,” Sam shares his follicular challenge with Carla.

17. VIEWERS FREQUENTLY COMPLAINED ABOUT THE VOLUME OF THE LAUGH TRACK, EVEN THOUGH THERE WAS NO LAUGH TRACK.

In 1983, a quick disclaimer—spoken by one of the regular cast members—was added to the beginning of each episode: “Cheers was filmed before a live studio audience.” This was a direct response to viewer complaints that the “laugh track” was too loud.

18. THE PART OF FRASIER WAS WRITTEN FOR JOHN LITHGOW.


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After recent roles in All That Jazz, Blow Out, and The World According to Garp (for which he received his first of two consecutive Oscar nominations), Lithgow was not interested in working on the small screen. “I just said, 'No,’” Lithgow recalled to The Hollywood Reporter. “I barely even remembered that … It was like swatting away a fly … I just wasn’t going to do a series.”

19. KELSEY GRAMMER PLAYED FRASIER CRANE FOR 20 YEARS.

Grammer made his Cheers debut in the third season premiere in 1984. Though he was intended to be a short-lived character, Crane’s popularity with audiences led to him becoming a series regular. Four months after Cheers ended in May of 1993, Frasier made its debut (on the redesigned Cheers stage, no less) and ran for its own 11 seasons. Grammer’s two-decade run as the pretentious psychiatrist is a record-breaking one for an American comedy actor.

20. TONY SOPRANO'S MOM PLAYED FRASIER'S MOM, TOO.


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Nancy Marchand's character threatened to kill Diane. The role of Frasier's mom was played by Tom Hanks' wife Rita Wilson in a 2001 Frasier flashback.

21. KIRSTIE ALLEY IS THE ONLY MAIN CHARACTER WHO DIDN’T MAKE A GUEST APPEARANCE ON FRASIER.

Throughout Frasier’s 11-season run, Kirstie Alley was the only one of Cheers’ main actors to not make an appearance on the popular spinoff, possibly because the psychiatric profession conflicts with her beliefs as a Scientologist. “Kirstie once said ... she'd never do a show about a psychiatrist,” Kelsey Grammer told Entertainment Weekly in 2002.

22. FRASIER’S DAD WAS MAGICALLY RESURRECTED FOR THE SPINOFF.

When Frasier talked about his family on Cheers, he noted that his father—also a well-respected psychiatrist—had passed away. Yet his ex-cop dad, played by John Mahoney, is a main character in Frasier. Incidentally, Mahoney made a one-off appearance in Cheers’ eleventh season, as a fast-talking jingle writer named Sy Flembeck:

23. NORM’S FIRST NAME IS HILLARY.

His full name is Hillary Norman Peterson.

24. THAT WOODY PLAYED WOODY WAS A TOTAL COINCIDENCE.

Though many of the non-regular bar patrons’ real names were used in filming, that Woody Harrelson ended up playing Woody Boyd is by sheer coincidence. The character’s name was written into the script long before any actors had auditioned for the role.

25. NORM DRANK “NEAR BEER.”

The bar on the set may have been fully functional, but that doesn’t mean the cast got to spend the day throwing back cold ones. Norm may have had it the worst. As the bar’s resident lush, he’s rarely seen without a sudsy glass of beer in his hand. But what’s really in that glass is “near beer,” a weakened strain of ale mixed with a bit of salt to keep a perfect head on the glass at all times. Which Wendt unfortunately had to consume on more than one occasion.

26. THE SHOW HELPED PROMOTE THE IDEA OF A DESIGNATED DRIVER.

It was important to the producers of Cheers that no tipsy bar patron ever drove him or herself home, so there are frequent references to calling cabs and designated drivers. The Harvard Alcohol Project had a hand in spreading this message.

27. SAM AND DIANE DID GET MARRIED AT THE END OF SEASON FIVE.

Because Cheers was filmed in front of a live studio audience, the producers had to occasionally trick the audience so that show developments weren’t leaked. In order to keep Shelley Long’s departure from the series a secret, the live audience saw Sam and Diane get married at the end of season five. The real ending—which sees Diane leaving for six months to finish her book, only to return for a guest appearance in the final season—was filmed on a closed set.

28. CHEERS HABLA ESPAÑOL.

In September 2011, a Spanish version of the series—also called Cheers—made its debut. It starred Alberto San Juan as a former soccer player turned Irish pub owner and ran for just one season.

29. THE END OF THE SHOW IS ALL TED DANSON’S FAULT.

Though understandably so. When Danson announced that he’d be leaving the series at the end of the 1992-1993 season, producers decided that Woody could take over the bar. But Woody Harrelson wasn’t interested in continuing the show without Danson, and so its series finale was set.

30. THE CAST AND CREW GOT REALLY, REALLY DRUNK FOR THEIR SENDOFF.

NBC made a major event of the series finale, with cast and crew celebrating at Boston’s Bull & Finch Pub, where thousands of fans gathered outside to watch the show on two Jumbotrons. Then the drinks started flowing … and flowing … and flowing. “The show ended at eleven,” Ken Levine wrote in a 2013 remembrance of the evening for Vulture. “The next half-hour was an emotional tsunami. Everyone was hugging and crying and doing a lot of drinking. We were all completely wrecked.”

Then it was time for the cast to make an appearance on The Tonight Show. “The cast, in no condition to face anybody, much less 40 million people, dutifully trooped downstairs to do the live show,” Levine continued. “Us non-celeb types stayed back and watched on TV … in horror. They were so drunk they needed designated walkers. They giggled like schoolgirls over nothing, fired spitballs into each other’s mouths, squirted water guns, Woody Harrelson implied he gave oral sex to both Ted Danson and Oliver Stone, and Kirstie Alley sang a song where the only lyric was ‘dick, dick, dick.’”

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