Pantone Chose Two Pastels as Their Joint 2016 Color of the Year

For the past 16 years, the color experts at Pantone have selected a shade to be their official Color of the Year. For the first time ever, the company has chosen to blend two shades, PANTONE 15-3919 Serenity and PANTONE 13-1520 Rose Quartz, and are calling it the official Color of the Year for 2016.

Both colors selected are from a pool of 210 new shades that Pantone introduced this past summer. For the team at the Pantone Color Institute tasked with selecting the color each year, the soft pastel shades of pink and blue together "embody a mindset of tranquility and inner peace." The video announcing the selection (above) uses chaotic quick cuts and footage of war and destruction to represent the past year, and contrasts it with soft music, slow motion, peaceful imagery, and floating text (words like "wellness," "duality," and "compatible") that illustrate what the colors mean to Pantone.

Pantone

Pantone

In a press release, Pantone Color Institute Executive Director Leatrice Eiseman spoke more about this year's choice and contextualized the shades as a reflection of the world:

"In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design. This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumers’ increased comfort with using color as a form of expression which includes a generation that has less concern about being typecast or judged, and an open exchange of digital information that has opened our eyes to different approaches to color usage."

Also as a part of the Color of the Year 2016 campaign, Pantone partnered with street artists Werc, Man One, and Marka27 to create murals inspired by the shades in Miami, New York City, and Venice, California, and used Instagram to reveal the color selection and artwork to the world. Progress photos of each mural will be shared to the @Pantone Instagram account, as well as the artists' individual accounts.

Pantone on Instagram
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Lia
Lia Is a Disposable Pregnancy Test You Can Flush Down the Toilet
Lia
Lia

It’s a common Hollywood plot point: A character spots a discarded pregnancy test in a bathroom trash can. Surprise! Someone’s pregnancy is revealed, though they weren’t yet ready to tell anyone (and perhaps never planned on telling them at all). Lia is a new type of disposable pregnancy test designed to be flushed down the toilet to make sure no one ever experiences that kind of privacy violation, according to Glamour.

Lia hasn’t hit the market yet, but when it does, it will be the first major redesign of the home pregnancy test in decades. The first at-home pregnancy test in the U.S. debuted in 1977, and while it took two hours to show a result, it gave women the option to learn their pregnancy status with relative accuracy (it was 97 percent accurate for positive results, but only 80 percent accurate for negative results) for the first time without going to the doctor. In 1988, Unilever came out with the first wand-style pregnancy test—the plastic kind you pee on to reveal the blue stripe indicators. Since then, not much has changed about the basic design of the at-home pregnancy test except the graphics that companies use to convey the test’s results. (The science undergirding the tests has advanced over the years, though.)

Unlike the plastic sticks, Lia is disposable and can be flushed down the toilet or composted. With the shape reminiscent of a sanitary pad, it works similar to the traditional pee-stick test: You urinate on it, then wait for the stripes to appear. While it’s water-resistant enough to withstand the two minutes of pee-soaking required to get a result, the test strip is made of the type of plant fibers that go into toilet paper and will eventually disintegrate in water. It can also be composted: In one experiment, it took 10 weeks to completely degrade in soil.

A diagram of Lia's features
Lia

Like other pregnancy tests available at the drug store, Lia’s results are based on the concentration of human chorionic gonadotropin (a pregnancy hormone) in your pee. It’s FDA approved, and the company reports that it’s more than 99 percent accurate, comparable to other tests on the market.

No matter what the circumstances surrounding a pregnancy are, most people don’t want to share the fact that they could be pregnant with everyone they might share a bathroom with—most people wait several months into their pregnancy to announce the news—and even if they want to tell the world immediately, they probably don’t want to do so via trash can. Lia’s paper design makes it easy to dispose of the test without worrying about who might stumble upon your wastebasket. It’s also more sustainable and won’t clog up landfills like plastic tests. While people don’t use as many pregnancy tests as, say, plastic straws, the over-the-counter plastic pregnancy test market is still a huge one, and a contributor to environmental pollution. As a bonus, the lack of plastic makes Lia cheaper to produce, too.

Lia will eventually be available in stores and online. It’s scheduled to be released sometime in 2018.

[h/t Glamour]

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iStock
How Rich the U.S. Is Compared to the Rest of the World, Visualized
iStock
iStock

The U.S. is often called the richest country in the world. But how rich is it, really? A new infographic from How Much, spotted by Digg, explores the average household income across the 36 countries in the Organization for Economic Co-operation and Development (OECD). As you can see in the graphic below, the U.S. is, on average, quite rich compared to most other countries.

The infographic explores finances on two different levels. The size of each bubble corresponds to household wealth: in other words, assets minus debts. That means it takes into account savings, stocks, and other financial assets as well as loans. (It doesn't include property holdings due to a lack of data, so it doesn't encompass the big boost of wealth that comes from say, owning a penthouse overlooking Central Park in New York City.) As you can see, the U.S.'s bubble is a pretty big outlier. On average, U.S. families have a net worth of $176,100, compared to just $128,400 in the second-wealthiest country on the map, Switzerland.

Colored bubbles represent household income and wealth across the OCED
How Much

The colors of the bubbles correspond to "household net adjusted disposable income," as the OECD refers to it, which has to do with the money you bring in each year rather than what you own. That takes into account salary, income from things like stock dividends and rental properties, and government benefits (like Social Security, unemployment, food stamps, or housing subsidies). It also takes into account what each household pays in taxes, providing a snapshot of the take-home pay people actually have available to spend, rather than their pre-tax salary.

The U.S. has relatively high salaries, at $44,000 a year (the top of the scale) in disposable income. Only Switzerland, Luxembourg, and Norway have disposable income levels greater than $35,000. Mexico falls at the bottom of the scale, with average adjusted disposable incomes of less than $15,000. Most of Western Europe falls within the $25,100 to $30,000 range, while income in Eastern Europe, Israel, South Korea, and New Zealand is a little lower.

There could be a lot going on behind this data, though. The U.S. has an increasingly stratified economic system, so while the averages seem fairly high, that's probably because the few billionaires among us are skewing the numbers. The U.S. also doesn't have the social safety net offered by governments in much of the rest of the world, meaning that while we have relatively high salaries and pay lower taxes in some cases, we have to pay for things like healthcare and retirement on our own.

Read more about the OECD numbers here.

[h/t Digg]

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