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Can Drinking Champagne Really Save Your Memory?

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The results of a 2013 study on champagne and memory resurfaced this week, prompting bottle-popping celebrations across the Internet. Drinking champagne, it was claimed, is good for your brain and can reduce dementia risk, giving us all a scientific reason to break out the bubbly.

Unfortunately, it’s just not true. The 2013 study was focused on champagne and memory, but the results were nowhere near clear-cut.

Much of the hype stems from a press release sent out by the University of Reading at the time of the paper’s publication in the journal Antioxidants and Redox Signaling. The release states that “drinking one to three glasses of champagne a week may counteract the memory loss associated with ageing, and could help delay the onset of degenerative brain disorders, such as dementia.”

Nope, nope, and nope. First of all, there’s a big gaping omission in this story: the species of the research subjects. The scientists tested the effects of champagne on rats, not people. We have no idea if these effects might translate to human brains.

Secondly, there was no proof that champagne helped more than any other alcoholic beverage. The 24 rats in the study were divided into three groups. Eight got champagne, eight got another alcoholic drink, the final eight were given a non-alcoholic fizzy drink. All three groups were then led through a series of tasks to test their spatial memory. It’s true that the champagne-swilling rodents did better than those who stayed sober, but they didn’t fare any better than the non-champagne-booze group. In other words, there’s no proof that champagne has super memory-boosting powers.

Finally, the ability of champagne to stave off dementia was never even tested.

So what did the study prove? Not much. It showed that the spatial memory of older rats can improve with moderate alcohol consumption—but even these results have yet to be replicated.

Like any other science, the research surrounding the effects of alcoholic beverages is constantly evolving and full of contradictions. Some studies say drinking in moderation is beneficial; others say it’s dangerous.

The bottom line: There’s no evidence whatsoever that upping your Cristal consumption will save your brain. But let’s be serious. Since when did you need an excuse to drink champagne?

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New Pop Chart Lab Poster Is a Boozy Blueprint For Making Classic Cocktails
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Pop Chart Lab's posters combine design with data, and their latest offering—a full breakdown of the ingredients in 60 classic cocktails—is no exception. From the exact ratio of gin and tonic that should go into a G & T (2 ounces and 4 ounces, respectively) to the garnishes you'll need to make a proper Tom Collins (a maraschino cherry and a lemon twist), the 3-foot-by-2-foot "Constitutions of Classic Cocktails" artwork teaches mixology basics you'd typically learn in bartending school, sans tuition fee.

In addition to mainstays like the Negroni and the Whiskey Sour, the poster also includes relatively obscure drinks (ever heard of the Golden Dawn, or the Journalist?), which you can attempt after drinking your way through your favorite concoctions. Before you know it, you'll be explaining to your friends the intricacies of why you should stir martinis instead of shaking them (sorry, James Bond), or the difference between a highball and a Collins glass. Bottoms up!

"Constitutions of Classic Cocktails" costs $37, and is currently available for pre-order. Shipping begins on Friday, October 20, 2017. (To see the poster's details up close, visit Pop Chart Lab's website and click on the diagram.)

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Attention Beer Lovers: A London Brewery Is Hiring a Professional Taste-Tester
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Beer lovers aren’t given many chances to discuss their passion for imbibing at job interviews. But a new open position at London's Meantime Brewing Company lists that expertise as one of the top qualifications. As Fortune reports, the brewery is seeking a professional beer taster to help improve its products.

The brewery’s part-time employee will “join the panel brewers as they taste, discuss, and pass opinion on a range of different beers,” according to the job listing on LinkedIn. On top of steady access to free booze three hours a week, the taster will receive a competitive salary “with beer benefits.” As the description reads: “Yes, this could just be the best job in the world.”

Meantime isn’t just considering any casual beer drinker for the role. Their ideal candidate will have a precise palate that can distinguish “chocolate malt from dark malt” and “Fuggles from Cascade hops.” They will also have an understanding of global consumer markets, a functioning knowledge of English, and an extensive beer vocabulary. The brewery is located in the London borough of Greenwich, so applicants who aren’t local should be willing to relocate.

Founded in 1999, the Meantime Brewing Company made its name on the beer scene with signature beverages like their London Lager, London Pale Ale, and Yakima Red. If you’re interested in joining the team, post 30 words on your LinkedIn profile explaining why you deserve the gig, along with any photos or videos that may help your case, with the hashtag #pickmemeantime. The company will narrow down the pool to three candidates for an in-person beer tasting before deciding their top pick. Meanwhile, you can prepare for the job by brushing up on your beer facts.

[h/t Fortune]

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