11 Home-Cooked Facts About Cracker Barrel

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Cracker Barrel has been offering hot food and old-timey merchandise to interstate travelers since 1969. Even if you’ve had your share of biscuits and played the ubiquitous peg solitaire game, you might not know everything about the nostalgic chain.

1. The Restaurant Was Originally a Tool to Sell Gas. 

Cracker Barrel founder Dan Evins was a gasoline man, not a chef. Evins worked as a wholesaler for Shell right as the interstate system was taking off, and he needed a way to overcome the loss of business at service stations that were no longer on main tourist routes. In September 1969, he opened a gas station of his own near the interstate in his hometown of Lebanon, Tenn. and set out to win over the tourist trade. To entice customers into filling up at his station, Evins added a restaurant that felt reminiscent of the country stores he visited as a child.

2. Tourists Have Always Been the Key Market. 

Once the original Lebanon Cracker Barrel opened, Evins zeroed in on the formula that would make the chain such a success: Serving comfort food quickly, reliably, and consistently through outposts close to interstate highways. Evins realized that customers may not eat at the same Cracker Barrel twice, but they would start looking for the home-cooked meals any time they took the road. His 2012 Washington Post obituary quoted an interview in which he explained his thinking to a restaurant trade publication in 1987: “Most people perceive tourists on the interstate as being mostly one-time customers. We knew that tourists were just creatures of habit.” 

3. The Gas Didn’t Last Long.

Filling diners’ tanks with gas was Cracker Barrel’s original goal, and as Evins expanded the chain throughout the South, the restaurants kept selling gas. Before long, this business plan ground to a halt with the oil embargo and energy crisis of the 1970s, and the company stopped building new stores with gas facilities. Before long, the company gave up on the gas business entirely to focus on food and retailing. 

4. Those Antiques on the Walls Are Real.

Fake antiques and reproductions wouldn’t feel authentic to customers, so Cracker Barrel shells out for the real thing. Larry Singleton is the company’s “resident archivist, anthropologist, and Americana aficionado.” When Evins opened the first Cracker Barrel, Singleton’s parents helped him decorate it with items from their antique shop, and their son carried on the family business by joining Cracker Barrel as a full-time expert in 1981. Singleton works out of the Cracker Barrel Décor Warehouse in Lebanon, Tenn., where his team restores pieces and places them on the walls of a mocked-up Cracker Barrel to perfect their placements.

5. The Antiques Come to Them Now. 

When Evins chose to decorate his restaurants with real antiques, he needed help from savvy dealers and curators like Singleton’s parents. Today, things are a little easier. With over 600 restaurants stuffed with relics, Cracker Barrel has established itself as a reliable buyer of old Americana, which makes the job a little easier. "We used to go out looking for this stuff, but now it mostly just comes to us," décor warehouse manager Joe Stewart told USA Today in 2013. "People know what we like, and we really don't have to search for it anymore." That doesn’t mean the chain gets everything it wants—the same story notes that the tin advertising signs that are such a staple of the outlets’ look are getting hard to come by. 

6. The Store Section is Worth Millions On Its Own. 

Enticing wear travelers into doing a little folksy shopping while they wait for their table has proven to be a brilliant business move. In 2014, retail sales alone generated over $500 million, around 20 percent of the chain’s total revenue. According to the company, this total nets out to $415 per square foot of retail space, a number the Motley Fool notes is comparable to Wal-Mart’s retail acumen. 

7. It Moves a Lot of Rocking Chairs. 

Like the antiques on the walls, the rocking chairs on each restaurant’s porch have been around since Evins opened the first Cracker Barrel. To complete the outlet’s homey vibe, Evins put two rocking chairs from the Hinkle Chair Company of Springfield, Tenn. on the porch. That bit of branding has exploded into a big business of its own. Hinkle still makes the chairs - more than 200,000 rocking chairs for Cracker Barrel each year - and the signature furniture has become the chain’s biggest seller

8. You Can Stop at a Cracker Barrel Almost Anywhere. 

Becoming a publicly traded company in 1981 gave Cracker Barrel the capital it needed to really expand across the country, so hungry travelers can now find a Cracker Barrel almost anywhere there’s an interstate. There are a few exceptions, though. The company only operates in 42 states, which means you’ll have to keep on driving for a while or get on a ferry if you’re in Alaska, California, Hawaii, Nevada, Oregon, Vermont, Washington, or Wyoming. 

9. The Internet Wants to Help You Beat the Peg Game. 

Anyone who’s waited for an order in a Cracker Barrel has tried their hand at the peg solitaire game that sits on every one of the chain’s tables. And each of those players has probably known the frustration of leaving four or more pegs, a result that earns the taunt of “You’re just plain ‘eg-no-ra-moose.’” Luckily, they’re not alone. The deceptively tricky peg game has proven to be fertile ground for game theorists and computer scientists to study. Want to up your game quickly? As one particularly comprehensive site by George Bell puts it, “These rules of thumb are easy to remember: ‘Don't jump into a corner or out of the center.’” 

10. Cracker Barrel Buys a Lot of Billboard Space. 

When you’re trying to get drivers to pull off the interstate and eat some grits, you advertise to them when they’re on the road. Cracker Barrel keeps it simple and throws its name, logo, and images of food on billboards. Lots and lots of billboards.  As the company’s website puts it, “With more than 1,400 billboards in 42 states, Cracker Barrel is one of the top five outdoor advertisers in the country.” With that many billboards, every change to their design, like a 2006 overhaul that added images of food to make viewers even hungrier, qualifies as major news. 

11. The Company Has Also Used Quirkier Advertising Strategies. 

Billboards are hardly high-tech, but the company has used even more straightforward marketing techniques at other points in its history. The company’s site notes that in the 1970s Evins got one of his recently opened stores’ managers to start calling random names from the local phone book to invite them to the new Cracker Barrel for a home-cooked meal on the house. As the company puts it, “Two weeks later, business picked up. All over town, people were talking about the new restaurant near the interstate and the manager who was calling people to invite them over for dinner.”  

15 Tasty Bits of Pizza Slang

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iStock.com/Radionphoto

Unless you’ve worked in a pizzeria, your pizza vocabulary is probably limited. But the crust-loving pros who are cooking up your favorite slices seem to have insider slang for everything, including whimsical terms for toppings and one-of-a-kind ways of describing regional pie styles. So if you’re looking up your pizza-talk game with words that go beyond ‘za, here’s a quick list of 15 terms you should know.

1. Tip sag

The dreaded tip sag is what you get when the pointy end of your pizza starts to droop. This most often occurs with top-heavy (and topping-heavy) pies, like Neapolitan-style pizzas with generous helpings of fresh mozzarella piled on top.

2. Avalanche

An avalanche is what occurs when all the toppings slide off your pizza as soon as you pick it up. This tends to happen when a pizza is still piping hot from the oven, so be smart and give it a minute to cool down.

3. Apizza

If you ever travel to New Haven, Connecticut, you might hear the locals order apizza (pronounced uh-BEETS). This refers to the local style of thin-crust pizza, which originated at the famous Frank Pepe Pizzeria Napoletana and has since become the area's pizza standard.

4. Grandma pie

This style of pizza is thick like a Sicilian pie, but with a thinner, denser crust. Although it likely originated in Long Island, you can now find it in pizzerias throughout New York City (and beyond).

5. Party-cut

Man delivers several pizzas to a customer
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Also known as a tavern-cut, a party-cut describes any circular pizza that’s cut into a grid. The portions are smaller and typically square, which helps ensure that everyone at your Super Bowl party will get a piece of the pie.

6. All-dressed pizza

Order an all-dressed pizza in Montreal and you’ll get a deluxe pie with mushrooms, green peppers, and pepperoni on it. In Québec, it's known as a pizza tout garnie.

7. Flyers

Slices of pepperoni pizza are called flyers, reportedly because of the way they’re often tossed around like Frisbees.

8. Guppies

Depending on your perspective, guppies is either a really cute or really gross way to describe anchovies. Other slang words for the fishy topping include chovies, carp, penguin food, and smellies.

9. Alpo

It’s not very appetizing, but crumbled sausage does kind of resemble dog food—hence the Alpo moniker. Other nicknames for the topping include Kibbles ‘n Bits and Puppy Chow, neither of which make the topping sound any more appetizing.

10. Screamers

Woman preparing a mushroom pizza at home
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Mushrooms are sometimes called screamers because of the high-pitched squeal the canned variety lets out when they’re tossed onto a hot surface.

11. Edgar Allan

What does a pizza with pepperoni and onions spell out? A PO pie—which is close enough in spelling to Edgar Allan Poe's last name that it gets tossed around in pizza kitchens on occasion. Sure, P-O or Po would be easier (and quicker) to say, but it’s not nearly as fun.

12. Blood pie

Also known as a hemorrhage, this gruesome term refers to a pizza with extra tomato sauce on it. Now please forget that we ever told you that.

13. Coastline

The coastline is that little bit of exposed sauce you can see between the sauce and the crust.

14. Mutz

A margherita pizza fresh from the oven
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Mutz is simply a quicker way of saying mozzarella. Likewise, wet mutz is fresh mozzarella.

15. Roadie

When you get a slice of pizza to-go, that’s a roadie. Enjoy it while it's still hot (but not so hot as to cause an avalanche)! 

15 Delicious Facts About Pizza Hut

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iStock.com/RiverNorthPhotography

For more than 60 years, Pizza Hut has been slinging hot, cheesy pies to hungry consumers all over the world. (There are more than 16,000 locations worldwide.) Whether you're a meat lover or vegetarian, here are 15 things you should know about the popular pizza chain.

1. It was founded by two brothers who were still in college.

Dan and Frank Carney borrowed $600 from their mother in 1958 to open a pizza place while attending Wichita State University. The name was inspired by the former bar that they rented to open their first location.

2. Pizza Hut franchising was almost instant.

A year after the first location opened in Wichita, Kansas, the Carney brothers had already incorporated the business and asked their friend Dick Hassur to open the first franchise location in Topeka, Kansas. Hassur, who had previously gone to school and worked at Boeing with Dan Carney, was looking for a way out of his insurance agent job. He soon became a multi-franchise owner, and worked to find other managers who could open Pizza Huts across the country.

Once, when a successful manager of a Wichita location put in his notice, Hassur was sent in to convince the man to stay. That manager happened to be Bill Parcells, who had resigned his Pizza Hut job in order to take his first coaching job at a small Nebraska college. Of course, he later went on to coach numerous NFL teams, including leading the New York Giants to two Super Bowl victories. "I might have been wrong there," Hassur said of trying to convince Parcells his salary would be better as a manager than as a coach, "but I'm sure he'd have been successful with Pizza Hut, too."

3. There was a mascot in the early days.

image of vintage Pizza Hut restaurants featuring mascot Pizza Pete
Roadsidepictures, Flickr // CC BY-NC-ND 2.0

Before the iconic red roof logo was adopted in 1969, Pizza Hut had a mascot named Pizza Pete who also served as its logo. The mustachioed cartoon man wore a chef’s hat, neckerchief, and an apron while serving up hot meals to hungry customers. Pizza Pete was still used throughout the 1970s on bags, cups, and advertisements, but was eventually phased out.

4. Pizza Hut perfume was a thing that existed.

It was announced late in 2012 that Pizza Hut had plans to release a limited edition perfume that smelled like "fresh dough with a bit of spice." One hundred fans of the Pizza Hut Canada Facebook page won bottles of the scent, and another promotion around Valentine's Day gave American pizza lovers a chance to own the fragrance via a Twitter contest. The packaging for the perfume resembled mini pizza boxes, and a few later surfaced on eBay for as much as $495.

5. They struck gold with the Teenage Mutant Ninja Turtles.

image of people dressed as the Teenage Mutant Ninja Turtles
Kevin Winter, Getty Images

When a group of crime fighting turtles that love pizza become huge pop culture icons, it's a no-brainer that a pizza company should do business with them. Domino's was featured in the first Teenage Mutant Ninja Turtles film in 1990, but ads for Pizza Hut were included on VHS when the film hit home video. Pizza Hut also reportedly spent around $20 million on marketing campaigns for the Turtles during the 1990 "Coming Out of Their Shells" concert tour and album release. The partnership continued all the way up to the 2014 release of Michael Bay's Teenage Mutant Ninja Turtles.

6. Pizza Hut Easy-Bake ovens were also real.

Children of the '70s were lucky enough to own small toy ovens shaped like the restaurant in which they could bake tiny little Pizza Hut pizzas under a 60-watt light bulb.

7. Their vintage commercials are star-studded.

An 11-year-old Elijah Wood got his start flinging potato salad at his co-star; Ringo Starr and the Monkees marveled at the stuffed-crust pizza; and former Soviet statesman Mikhail Gorbachev had a very odd, political pizza pitch, appearing along with his young granddaughter in a Russian Pizza Hut (though the ad was not set to run in Russia).

8. The Book It! program is 35 years old.

In 1984, Pizza Hut kicked off the BOOK IT! program, an initiative to encourage children to read by rewarding them with "praise, recognition and pizza." It was such a success that First Lady Barbara Bush threw a reading-themed pizza party at the White House in 1989. The program is now the "longest-running corporate-supported reading program in the country" and has reached over 60 million children.

9. They were early to the pan pizza create.

image of someone removing a slice from a personal pan pizza
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Pizza Hut introduced pan pizza in 1980, nine years before their competition, Domino's, added the style to their menu. In 1983, they introduced personal pan pizzas, which are still the coveted prize of the BOOK IT! program and the only pizza option at smaller Pizza Hut cafes (like those inside Target stores).

10. They were also early to online ordering.

In 1994, Pizza Hut and The Santa Cruz Operation created PizzaNet, an ahead-of-its-time program that allowed computer users to place orders via the internet. The Los Angeles Times called the idea "clever but only half-baked" and "the Geek Chic way to nosh." And, the site is still up and running! Seriously, go ahead and try to order.

11. Pizza Hut pizza has been to space ...

image of the International Space Station hovering above Earth
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In 2001, Pizza Hut became the first company to deliver pies into space. Before being sealed and sent to the International Space Station, the pizza recipe had to undergo "rigorous stabilized thermal conditions" to make sure that it would be still be edible when it got there. Pizza Hut also paid a large, unspecified sum (but definitely more than $1 million) to have a 30-foot-wide ad on a rocket in 1999.

12. … but not to the Moon.

In 1999, Pizza Hut's then-CEO Mike Rawlings (and current Mayor of Dallas) told The New York Times that an earlier idea for space marketing was for the logo to be shown on the moon with lasers. But once they started looking into it, astronomers and physicists advised them that the projected image would have to be as large as Texas to be seen from Earth—and the project would also have cost the company hundreds of millions of dollars. Better to stick with Super Bowl ads.

13. They once offered pizza engagement packages.

image of someone proposing marriage
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What's the perfect way to pop the big question? In 2012, Pizza Hut suggested that grooms- (or brides-) to-be order the engagement party package that included a $10 dinner box, a limo, a ruby ring, fireworks, flowers, and a photographer, all for $10,010. In keeping with the theme, only 10 of the packages were offered. But, to be clear—if you bought a Pizza Hut engagement package, you would have spent $10 on food and approximately the cost of a wedding on the proposal.

14. Pizza Hut accounts for three percent of U.S. cheese production.

With all those locations and cheese-stuffed crusts, Pizza Hut needs a lot of dairy. The company uses over 300 million pounds of cheese annually and is one of the largest cheese buyers in the world. To make that much cheese, 170,000 cows are used to produce an estimated 300 billion gallons of milk. Something to think about the next time you order an Ultimate Cheese Lover's pizza with extra cheese.

15. There are a lot of repurposed Pizza Hut locations.

An empty, former Pizza Hut building
Mike Kalasnik, Flickr // CC BY-SA 2.0

Franchise locations of companies are not always successful, and when they close, the buildings are often left untouched by their new owners rather than being demolished and replaced. Because the hut-shaped stores have become synonymous with the company, their former locations are easy to spot. The blog "Used to Be a Pizza Hut" has an interactive map of more than 500 ex-huts submitted by people all over the world. There is also a successful Kickstarter-funded photo book—called Pizza Hunt—documenting the "second lives" of the restaurants.

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