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12 Discontinued Products From Coca-Cola and Pepsi

You've most likely heard of the grand (and failed) experiments that were New Coke and Crystal Pepsi. But throughout the years, both the Coca-Cola Company and PepsiCo have played around with their product lines, resulting in a number of other short-lived, now-discontinued soft drinks. Here are 12 examples. 

1. OK Soda

In 1993, Coca-Cola wanted to capitalize on the growing counterculture movement associated with the cynical members of "Generation X." Marketing executive Sergio Zyman came up with OK Soda, which was a soft drink intended to appeal to the movement’s anti-corporate sensibilities. (Although to this day, some conspiracy theorists believe OK Soda was a plot by the CIA to endear corporate America to Gen Xers, thereby making them more conservative.) OK Soda had its own manifesto and "unconventional" marketing campaign that revolved around the idea that “Things are going to be OK.” The soda company even hired alternative cartoonists Daniel Clowes (Ghost World) and Charles Burns (Black Hole) to design soda cans and commercials for the brand. Sadly, Coca-Cola pulled the plug after sales fell short of expectations in most of its test markets in 1995. Today, OK Soda cans and box art can be found on eBay for about $50 a can.

Fun fact: Sergio Zyman was the same executive who launched New Coke in 1985.   

2. Lemon-Lime Slice

Pepsi introduced Lemon-Lime Slice in an effort to compete with 7-Up and Coca-Cola’s Sprite in 1984. Sales of the original Slice were so strong that Pepsi introduced more flavors and varieties, such as Apple, Fruit Punch, Grape, Passionfruit, Peach Glaze, Mandarin Orange, Pineapple, Strawberry, Cherry Cola, "Red,” Cherry-Lime, and Dr. Slice—Pepsi’s answer to Dr. Pepper. In May 1987 Slice had 3.2% of the soda market, but a little over a year later that dropped to below 2 percent. The problem was it was relatively expensive to produce, and Coca-Cola was able to come out with a competing product (Minute Maid Orange soda) that was cheaper to make and customers simply preferred the taste of. Although some varieties of Slice are available at soda fountains, the original Lemon-Lime Slice was discontinued and replaced with Pepsi’s Sierra Mist in 2003. 

3. Beverly

In 1969, Coca-Cola introduced a carbonated, non-alcoholic apéritif for the Italian market called Beverly. (Apéritifs are generally alcoholic beverages served before a meal in order to stimulate one's appetite.) Beverly remained on shelves throughout the country for 30 years, but was discontinued when the company consolidated its Italian bottling facilities in 2009. Interested in sampling some? The sophisticated soda is available at various World of Coca-Cola museums throughout the United States. A word of warning, however: Americans are generally not used to its bitter taste, so you may not be a fan. (YouTube is full of funny reactions to Beverly soda.)  

4. Mountain Dew Sport

After extensive test marketing in 1989, Pepsi introduced Mountain Dew Sport the following year. The beverage was a Mountain Dew-flavored sports drink with only two calories. Its diet counterpart was available with no calories, but with the same Mountain Dew taste. Pepsi created Mountain Dew Sport to compete with Gatorade, but discontinued it due to low sales in 1991. That same year, the company came back with All Sport, a slightly reformulated version of Mountain Dew Sport, which Pepsi sold throughout the '90s. However, when Pepsi purchased Gatorade in 2001, they made a deal with the FTC that they’d sell off All Sport in an effort to increase competition in the market. They sold it to a small manufacturer, who got bought by Big Red, who made a deal with the Dr Pepper Snapple Group, which relaunched All Sport in 2009. Which means technically, you can still purchase the soda grandchild of Mountain Dew Sport.

5. Coca-Cola C2

At the height of the low-carb diet craze, Coca-Cola brought Coca-Cola C2 to the Japanese, American, and Canadian markets in 2004. The new soft drink boasted half the sugar, calories, and carbohydrates of regular Coca-Cola, and to hawk it, the company launched an aggressive ad campaign with radio and TV spots featuring Queen’s “I Want To Break Free” and The Rolling Stones’ "You Can't Always Get What You Want." But after a few years of disappointing sales, Coca-Cola discontinued C2 in 2007. 

6. Pepsi Wild Bunch

During the summer of 1991, Pepsi released three new flavors that it claimed enhanced the taste of its flagship soda. Dubbed Pepsi Wild Bunch, the soft drink attempted to capture the taste of summer with Strawberry Burst, Tropical Chill, and Raging Razzberry. One major downside: Pepsi Wild Bunch came in a three-pack, so if you were craving just one flavor, too bad: you were stuck with two more. The beverage was only made available in a few test markets throughout the United States, until Pepsi discontinued it less than a year later.   

7. Sprite Remix

In 2003, Coca-Cola introduced Sprite Remix to cater to what marketing execs saw as an "emerging" hip-hop and DJ remix subculture. The beverage was similar to regular Sprite, but with an added citrus or fruit kick. Sprite Remix was eventually available in three varieties: Tropical, Berryclear, and Aruba Jam.

Coca-Cola later released a “do-it-yourself” version of Sprite Remix, which featured a flavor packet with a can of regular Sprite. Those flavors included Grape, Vanilla, and Cherry. Sprite Remix was discontinued due to poor sales in 2005. But this year, reports came out that in certain markets, Sprite Tropical—dropping the "Remix," apparently—was back on store shelves in parts of the southeastern U.S.

8. Pepsi Natural

In 2008, Pepsi debuted Pepsi Natural, a soda free of artificial flavoring, colorings, preservatives, and sweeteners. Made with lightly sparkling water, the beverage boasted natural caramel, apple extract, kola nut extract, and natural sugar cane instead of high-fructose corn syrup. Pepsi Natural was even packaged in a sleek 12-ounce glass bottle and was only available in premium grocery stores and natural food aisles. Pepsi Natural, similar to Pepsi Raw in the United Kingdom, was discontinued in 2010, due to—you guessed it—poor sales. 

9. Vault

To compete with Pepsi’s Mountain Dew, Coca-Cola started stocking American grocery stores with Vault (and other Vault varieties) in 2005. Vault was a citrus soda and energy drink hybrid marketed primarily towards teenage boys and young men. In 2006, Vault was a big part of the Super Bowl XL pregame show with a number of TV spots declaring that it “Drinks like a soda, kicks like an energy drink." Coca-Cola also produced Vault Zero, Grape Vault, Peach Vault, and Vault Red Blitz before discontinuing the entire beverage line in 2011. 

10. Diet Pepsi Jazz

Introduced in 2006, Diet Pepsi Jazz was a diet soda available in three different flavors: Black Cherry and French Vanilla, Strawberries and Cream, and Caramel Cream. Pepsi announced that the soft drink was “The New Sound of Cola” in its ad campaign, before discontinuing the jazzy new addition in 2009. 

11. Coca-Cola BlāK

Ever wish your soda tasted more like coffee? For a brief period of time starting in 2006, Coca-Cola made your dream a reality by releasing the coffee-flavored Coca-Cola BlāK. The beverage company worked for two years developing the recipe in the hopes of tapping into the premium coffee market. Coca-Cola officially discontinued Coca-Cola BlāK in 2007, but continued to sell off its remaining stock into the following year.

Pepsi, for its part, sold coffee-flavored sodas Pepsi Kona and Pepsi Cappuccino in a few test markets during the '90s. 

12. Pepsi A.M.

To capitalize on the growing soda-as-coffee-substitute trend in the '80s, Pepsi released Pepsi A.M. in 1989. A soft drink meant to be consumed during breakfast, Pepsi boasted that it featured 28% more caffeine than regular Pepsi (which was still 77% less than coffee). Pepsi A.M. was discontinued due to low sales in 1990. 

The Coca-Cola Company never released a “morning” variety of Coca-Cola, but the soft drink multinational began hawking the idea of soda for breakfast with a “Coca-Cola in the Morning” marketing campaign.

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25 Dapper Outfit Choices for Fashionable Pets
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Lavishing your furry friends with adorable attire is a benefit of pet ownership that they don't mention on the adoption forms. Whether you prefer practical clothing like sweaters and jackets or statement pieces like bow ties and tutus, these dapper duds are perfect for a howl-iday or "gotcha day" gift, or simply for saying, "Who's the cutest little pupper in pajamas? You are!"

1. CASHMERE DOG SWEATER; FROM $165

dog in sweater
Canine Styles

This classic cable-knit cashmere sweater is a sophisticated look for Fido or Finn. Get it from Canine Styles, a luxury dog emporium in New York City that has plenty of posh and preppy outfits.

Find It: Canine Styles

2. TOGGLE DOG COAT; $85

dog in coat
Canine Styles

This toggle coat (available in orange, navy, and tan) is as fashionable as it is warm. Made of Melton wool, it has Velcro closures to make getting dressed easy. It's great for long walks in the country.

Find It: Canine Styles

3. DOG TUXEDO; FROM $90

Dog in tuxedo
Etsy

This satin tuxedo is perfect for the canine members of your wedding party, though it will brighten up any other occasion as well. The custom, handmade outfit comes complete with a snappy bow tie.

Find It: Etsy

4. DOG BELLE DRESS; FROM $45

Dog Belle Dress
Etsy

The queen of your castle can feel like a Disney princess in her very own version of Belle's iconic yellow dress from Beauty and the Beast. This ball gown is made from yellow crepe satin with chiffon overlay on the bodice and features hand-painted gold detailing on the skirt. Enchanted rose not included.

Find It: Etsy

5. POODLE SKIRT OUTFIT FOR DOGS; $26

Rubies Pink Fifties Girl Pet Costume
Amazon

What if you could buy a 1950s poodle skirt for your poodle? This retro dress is comprised of a pink poodle skirt, striped bodice, and sequined belt, and comes with a bow headband.

Find It: Amazon

6. RIBBED CROCHET BUNNY SWEATER; $25

bunny in a sweater
Etsy

Your snuggle-bunny will look like a little fancy-pants in this ribbed crochet sweater. Choose from seven colors, including this dashing deep red.

Find It: Etsy

7. BESPOKE MONOGRAM DOG SWEATER; FROM $155

Dog in sweater
Ruby Rufus

Bespoke clothing isn't just for humans: British luxury dog clothing brand Ruby Rufus will make your pooch a custom monogram sweater made with 100 percent Italian cashmere. You can even order it in your dog's favorite color.

Find It: Ruby Rufus

8. HOT PINK DOG TUTU; $17

Dog in hot pink tutu
Etsy

Tutus look absolutely adorable on tiny humans and animals alike. If your pooch wants to get in touch with its inner ballerina, then grab this hot pink number from Etsy. Rave reviews are a sure thing.

Find It: Etsy

9. PINK DOG POLO SHIRT; $35

Dog Pink Polo Shirt
Canine Styles

This pink polo shirt is perfect for your preppy fur baby. It features not one but a veritable multitude of crocodiles. They'll be the most dapper dog at the country club.

Find It: Canine Styles

10. DOG BARN COAT WITH BROWN CORDUROY COLLAR; $85

Dog in barn coat
Canine Styles

When it's time for a walk, your dog will look effortlessly chic in this fancy barn coat. It comes in navy, cranberry, orange, hot pink, and loden and features convenient pockets for anyone with opposable thumbs.

Find It: Canine Styles

11. WHITE PET NECK RUFF; $26

Pet Neck Ruff
Etsy

Your canine or kitty will look like their painting belongs in London's National Portrait Gallery with this Elizabethan neck ruff.

Find It: Etsy

12. CHICKEN SWEATER; $25

chicken wearing sweater
Etsy

Chickens can get cold when they're strutting around outside. A sweater (well, more like sweater vest) for your bird can also help prevent feather picking during molting season. Or, it can simply keep them warm while they stare pensively across a snowy landscape.

Find It: Etsy

13. PET CIRCLE SCARF; $15

dog in scarf
Etsy

An infinity scarf is a perfect burst of color on a dreary early morning walk. The proprietor of Mitten Made on Etsy originally designed this wool snood for her miniature Dachshund to help keep her warm during the long, cold winters in Michigan.

Find It: Etsy

14. FAB DOG TRAVEL RAINCOAT; FROM $18

Fab Dog Travel Raincoat
Chewy

This timeless yellow rain slicker will look great on any puppy when it's raining cats and dogs. It's made of 100 percent waterproof nylon shell that keeps fur dry. Bonus: It's perfect for an It Halloween costume.

Find It: Chewy

15. LACE CAT OR DOG COLLAR; FROM $10

cat in lace collar
Etsy

This handmade, white lace collar is a must-have for fancy felines. It's also embellished with a large rhinestone.

Find It: Etsy

16. FITWARM PENGUIN PAJAMAS FOR DOGS; FROM $10

Fitwarm Cute Penguin Xmas Dog Pajamas
Amazon

Keep your pupper warm on cold winter nights with these penguin PJs. They're great for doggie sleepovers or lazy weekends on the couch watching Netflix.

Find It: Amazon

17. PLAID CASHMERE DOG COAT; FROM $225

dog in plaid coat
Canine Styles

Your dog will look like a proper gentleman in this smart plaid peacoat. This fine garment is made of cashmere with a faux fur lining and leather buttons, and is a perfect shield against chill and fog.

Find It: Canine Styles

18. SATIN PET BOW TIE; FROM $8

Satin Bow Tie for Dog
Etsy

This satin doggie bow tie is perfect for any occasion. It comes in several colors and features a Velcro fastener that makes it easy to attach to a collar. Plus, 10 percent of every sale goes to charity: specifically to SPCA (Society for the Prevention of Cruelty to Animals) and Feeding Pets of the Homeless.

Find It: Etsy

19. RED DOG DRESS; FROM $34

dog in dress
Etsy

Your good boy or girl will look red carpet-ready in this elegant gown. The voluminous tulle skirt is to die for, and each bow is embellished with beads. Custom orders are also available.

Find It: Etsy

20. DOG TIE; FROM $13

Dog tie
Etsy

Your pooch will be ready to stun at any black tie event. This tie is designed like a collar, making it easy to dress your four-legged friend. This Etsy store gives back: 10 perfect of all sales are donated to an animal protection association.

Find It: Etsy

21. NAUTICAL DOG DRESS WITH MATCHING LEASH; $20

Dog sailor dress
BaxterBoo

Perfect for a day on the town or setting sail in a schooner, this is the sailor outfit you never knew your best furry friend needed. This vintage throwback also comes with a matching leash.

Find It: BaxterBoo

22. TARTAN FLANNEL PET BOW TIE; $5.50

tartan pet bow tie
Etsy

Your dog or cat will turn heads in this flannel tartan bow tie. It has a convenient elastic loop that slides over your pup's collar.

Find It: Etsy

23. PUCCI DOG SHIRT; $23

dog in Pucci dog shirt
Etsy

Only the fanciest dogs wear, err, Pucci. Grab this punny "designer" t-shirt for your pup. This high-quality cotton statement piece is perfect for small breeds.

Find It: Etsy

24. PINK POLKA DOT AND LACE DOG HARNESS DRESS; $20

Pink Polka Dot and Lace Designer Dog Harness Dress
BaxterBoo

This feminine pink polka dot dress is simply adorable. It features a convenient built-in harness and comes with a matching leash.

Find It: BaxterBoo

25. PET SWEATER VEST; $6

pet sweater vest
Amazon

Your dog or cat will look like an erudite Oxford professor in this sweater vest. Note that the button on the pocket is shaped like a bone.

Find It: Amazon

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20 John Carpenter Quotes About Horror Movies
Amy Sussman/Getty Images for Tribeca Film Festival
Amy Sussman/Getty Images for Tribeca Film Festival

Though he’s made a variety of movies—from fantasy to science fiction films—John Carpenter will forever be known as a master of horror, thanks in large part to the role he played in reinventing the genre with 1978’s Halloween. To celebrate the award-winning filmmaker’s 70th birthday, we’ve gathered up 20 of his most memorable quotes about Hollywood.

1. ON THE DEFINITION OF HORROR

“Horror is a reaction; it's not a genre.”

—From a 2015 interview with Interview Magazine

2. ON THE RULES OF MOVIEMAKING

“I think the rules of filmmaking are essentially the same as they were since, I guess, The Birth Of A Nation. The way you make movies: long shot, close-up, camera movement, structure—it’s all the same. Not much has changed. But the technology of movies has vastly changed. From 35mm black-and-white to color, from nitrate film to safety film and now into digital—and yet we’re still breaking scenes into master shots and close-ups. The cinema narrative has not changed that much since the silent film.”

—From a 2015 interview with The A.V. Club

3. ON THE TWO TYPES OF HORROR STORIES

“There are two different stories in horror: internal and external. In external horror films, the evil comes from the outside, the other tribe, this thing in the darkness that we don’t understand. Internal is the human heart.”

—From a 2011 interview with Vulture

4. ON THE IMPORTANCE OF NIGHT OF THE LIVING DEAD

“One movie that showed me it was possible to make a low-budget horror movie was Night of the Living Dead (1968). When I saw that, I was like, 'Wow, that's really effective, but it's obviously low budget.' They didn't have any money but they actually made something cool. That was inspirational to me when I was in film school.”

—From a 2015 interview with Interview Magazine

5. ON THE TRUTH ABOUT HOLLYWOOD

“Film buffs who don't live in Hollywood have a fantasy about what it's like to be a director. Movies and the people who make movies have such glamor associated with them. But the truth is, it's not like that. It's very different. It's hard work. If you were suddenly catapulted into that situation—without any training—you would say after it was over: 'Oh, God! You're kidding! You mean, this is what it's like? This is what they put you through?' Yes, as a matter of fact, it is like this—and it's often worse. People have tried to describe the film business, but it's impossible to describe because it's so crazy. You must know your craft inside out and then pick up the rules as you go along.”

—From an essay for Santa Fe Studios

6. ON THE HORROR OF WATCHING HIS OWN MOVIES

“I don't watch my films. I've seen 'em enough after cutting them and putting the music on. I don't ever want to see them again.”

—From a 2012 interview with Entertainment Weekly

7. ON THE EMOTIONAL TOLL MAKING MOVIES CAN TAKE ON A DIRECTOR

“I’ve been feeling old for years and years, and I think the movie business did it to me. At one point I just did movie after movie, and it starts tearing you down physically—emotionally too, if you do one after another. The stress, the emotional exertion of dealing with others. I’ve worked with really great actors and really difficult actors. The difficult ones are no fun. And the style of the movies today have changed a great deal. To me, I’m not a big fan of handheld. That’s just my tastes. That’s a quick fix for low budget. Let the operator direct it! Walk around. That’s how you burn through the pages. And found footage—how many times do we need to do that?”

—From a 2014 interview with Deadline

8. ON WHAT MAKES A GOOD HORROR FILM

“There’s a very specific secret: It should be scary.”

—From a 2015 interview with The A.V. Club

9. ON THE PERCEPTION OF A MOVIEMAKER

“In England, I'm a horror movie director. In Germany, I'm a filmmaker. In the U.S., I'm a bum.”

—From The Films of John Carpenter

10. ON STANDING OUT

“I don't want to be in the mainstream. I don't want to be a part of the demographics. I want to be an individual. I wear each of my films as a badge of pride. That's why I cherish all my bad reviews. If the critics start liking my movies, then I'm in deep trouble.”

—From an essay for Santa Fe Studios

11. ON MAINTAINING CONTROL

“My years in the business have taught me not to worry about what you can’t control.”

—From a 2007 interview with MovieMaker Magazine

12. ON HIS FAVORITE MOVIES

“I have two different categories of favorite films. One is the emotional favorites, which means these are generally films that I saw when I was a kid; anything you see in your formative years is more powerful, because it really stays with you forever. The second category is films that I saw while I was learning the craft of motion pictures.”

—From a 2011 interview with Rotten Tomatoes

13. ON BEING STUCK IN THE 1980S

“Well, They Live was a primal scream against Reaganism of the '80s. And the '80s never went away. They're still with us. That's what makes They Live look so fresh—it's a document of greed and insanity. It's about life in the United States then and now. If anything, things have gotten worse.”

—From a 2012 interview with Entertainment Weekly

14. ON THE IMPORTANCE OF INSTINCT

“I think every director depends primarily on his instincts. That’s what’s got him where he is, what’s going to carry him through the good times and the bad. I generally go with what I instinctually think I can do well.”

—From a 2011 interview with Vulture

15. ON BEING TYPECAST AS A DIRECTOR

“I haven't just made horror. I've made all sorts of movies. There have been fantasy movies, thrillers, horrors, science fiction. In terms of the ultimate reward, listen, man, when I was a kid, when I was 8 years old, I wanted to be a movie director, and I got to be a movie director. I lived my f*cking dream, you can't get better than that. That's the ultimate.”

—From a 2015 interview with Interview Magazine

16. ON THE REALITY OF MONSTERS

“Monsters in movies are us, always us, one way or the other. They’re us with hats on. The zombies in George Romero’s movies are us. They’re hungry. Monsters are us, the dangerous parts of us. The part that wants to destroy; the part of us with the reptile brain. The part of us that’s vicious and cruel. We express these in our stories as these monsters out there.”

—From a 2011 interview with the Buenos Aires Herald

17. ON MOVIES AS A SENSORY EXPERIENCE

“A movie’s not just the pictures. It’s the story and it’s the perspective and it’s the tempo and it’s the silence and it’s the music—it’s all the stuff that’s going on. All the sensory stuff. Sometimes you can get a lot of suspense going in a non-horror film. It all depends. But, look, if there was one secret way of doing a horror movie then everybody would be doing it.”

—From a 2015 interview with The A.V. Club

18. ON THE UNIVERSAL LANGUAGE OF HORROR

"Horror is a universal language; we're all afraid. We're born afraid, we're all afraid of things: death, disfigurement, loss of a loved one. Everything that I'm afraid of, you're afraid of and vice versa. So everybody feels fear and suspense. We were little kids once and so it's taking that basic human condition and emotion and just f*cking with it and playing with it. You can invent new horrors."

—From a 2015 interview with Interview Magazine

19. ON THE REMAKE TREND

“It’s a brand new world out there in terms of trying to get advertising. There’s so much going on that if you come up with a movie that people have never heard of they don’t pay attention to it—no matter how good it is. So it becomes, 'Let’s remake something that maybe rings a bell and that you’ve heard of before.' That way, you’re already ahead. I’m flattered, but I understand what’s going on. They’re picking everything to remake. I think they’ve just run down the list of other titles and have finally got to mine.”

—From a 2007 interview with MovieMaker Magazine

20. ON THE LASTING INFLUENCE OF HALLOWEEN

“I didn’t think there was any more story [to Halloween], and I didn’t want to do it again. All of my ideas were for the first Halloween—there shouldn’t have been any more! I’m flattered by the fact that people want to remake them, but they remake everything these days, so it doesn’t make me that special. But Michael Myers was an absence of character. And yet all the sequels are trying to explain that. That’s silliness—it just misses the whole point of the first movie, to me. He’s part person, part supernatural force. The sequels rooted around in motivation. I thought that was a mistake. However, I couldn’t stop them from making sequels. So my agents said, ‘Why don’t you become an executive producer and you can share the revenue?’ But I had to write the second movie, and every night I sat there and wrote with a six-pack of beer trying to get through this thing. And I didn’t do a very good job, but that was it. I couldn’t do any more."

—From a 2014 interview with Deadline

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