The Scientific Reason Bloody Marys Taste Better on Airplanes

iStock
iStock

If you’re not sure what to pair with that B-movie the next time you’re cruising at 30,000 feet, science suggests you try a Bloody Mary—and not just because it will make the plot of Taken 3 seem more plausible.

According to a group of Cornell-based researchers, tomato juice tastes better up in the air. The reason: the noise level on an airplane influences our perceptions of taste. In a study published recently in the Journal of Experimental Psychology: Human Perception and Performance, 48 participants sampled a range of tomato juices—some were sweeter, while some were more salty or bitter. During the session, the noise level was steadily increased and participants were asked to rate the intensity of each flavor. The noisier the environment, the more difficulty people had detecting sweet flavors. Savory flavors, however—including tomatoes’ earthy “umami” taste—were easier to pick up.

This isn’t exactly news to airlines. Last year, a Lufthansa executive reported that they sell as much tomato juice as they do beer on flights. The company ordered a study of their own, which determined that the air pressure and humidity levels on planes make bolder drinks and foods more appealing.

There you go: official permission to spice up your next flight. Thanks, science!

[h/t: Esquire

Find the Best Wine to Pair With Your Favorite Halloween Candy

iStock/vadimguzhva
iStock/vadimguzhva

When you're a kid, Halloween is all about the candy. Unfortunately, the more sophisticated palate that often comes with adulthood can dampen the former thrill of a holiday that’s largely about cheap scares and even cheaper candy.

Thankfully, the folks at Vivino, a popular wine app, have found a way to help elevate the Halloween candy game (and with it, your joy). Their “Halloween Candy and Wine Matchmaker” pairs popular candies, from Skittles to Swedish Fish, with wine selections, to make sure your many treats complement one another.

As Vivino founder Heini Zachariassen told The Huffington Post, "Our candy and wine matchmaker is a fun way for our users to learn and talk about wine in a way that feels relatable and fun. Besides, Halloween is scary enough, we don't think picking a wine needs to be."

The best news of all? Many of the wines and candies have multiple pairing options—which means you can try out different flavor combos faster than you can say “trick or treat.”

Kalsarikänni, or Getting Drunk in Your Underwear, Is Finland's Version of Hygge

iStock/CatLane
iStock/CatLane

Hygge, the Danish term that loosely translates to "coziness," doesn't have an exact English equivalent, but that hasn't kept the concept from gaining an international following. It has even made it into the Oxford English Dictionary. Hygge has opened the world up to a whole universe of comforting concepts—often, but not always Scandinavian or Nordic in origin—that encompass the full breadth of amazing, underrated life experiences. Enter kalsarikänni, a Finnish term that we just learned about from The Guardian.

Kalsarikänni is the Finnish concept of taking off your pants and getting sloshed on your couch. The term roughly translates to "pantsdrunk" and means drinking at home, alone, in your underwear. Whereas terms like hygge or the Swedish lagom (meaning "just the right amount") imply a certain wholesomeness, kalsarikänni (here's how to pronounce it) celebrates an activity that is indulgent, selfish, and so, so satisfying.

Though the term involves staying home, you don't necessarily need to be totally alone to enjoy kalsarikänni. It can also be accomplished with a good friend, roommate, or partner. And while you can do it in your underwear, pajamas are also acceptable. It just has to be comfortable.

Take it from Miska Rantanen, whose new book, Pantsdrunk: Kalsarikanni: The Finnish Path to Relaxation, is all about the subject. (Its UK title is the more descriptive Pantsdrunk: The Finnish Art of Drinking at Home. Alone. In Your Underwear.) Here are the steps he suggests in The Guardian:

"Pack the fridge full of budget-brand artisanal beer, stock up on dips, crisps and chocolate—and make sure you have the latest psychological drama ready to watch on Netflix. When you get home, immediately strip off your outer layers of clothing (the basic rule: take off anything that's even mildly uncomfortable or formal). Dressing for pantsdrunk generally means undressing. Gradually you'll reach the most pleasurable moment of your striptease: the slow peeling off of your sweaty socks from your feet, a sensation that deserves its own Scandi expression. Now saunter to the kitchen and grab one of the cold beers from the fridge. Sink down on the sofa in your underwear and let out a deep sigh of relief."

Doesn't that sound wonderful? We know what we'll be doing tonight, that's for sure.

And yes, there is an emoji for it.

[h/t The Guardian]

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