How Does Jelly Belly Create Its Weird Flavors?

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If you’re a Harry Potter fan, you’ve no doubt received a box of Bertie Bott’s Every Flavour Beans in your Easter basket at least once. As its name suggests, there are beans of many flavors in the boxes—and not just nice ones. In addition to beans that taste like banana, lemon, and blueberry, there are also black pepper, earwax, booger, earthworm, and vomit jelly beans. Ditto for the company’s BeanBoozled line, which features lookalike jelly beans in flavors like buttered popcorn and rotten egg, licorice and skunk spray, peach and barf, and chocolate pudding and canned dog food. (Part of the fun of taking the BeanBoozled Challenge is finding out which one you’ve gotten!)

Having tasted the vomit jelly bean myself, I can tell you it does, in fact, taste like puke. (I had to spit it out.) “We’re nothing if not committed to making flavors as true to life as possible,” Jelly Belly spokesperson Jana Sanders Perry tells mental_floss, “and that includes the wacky flavors, too.” Still, no one at Jelly Belly is eating canned dog food or vomit to make these beans, or putting that stuff in the beans themselves—and yet, they taste just like what they’re named after. So how is it done?

Smells play a huge part in how we taste, so Jelly Belly’s first step in creating a jelly bean involves analyzing the real thing in a gas chromatograph. The machine converts the target object into vapors in an oven (either after dissolving it in a solvent and then boiling it or simply by heating it), and then analyzes the chemical makeup of those vapors and converts them to flavor markers, which is what Jelly Belly’s team uses as a starting point for its beans. “This is how many of our flavors are analyzed and created, particularly those found in the BeanBoozled and Bertie Bott’s Every Flavour Beans lines,” Perry says.

For example, when the company decided to add a new bean called Stinky Socks to its BeanBoozled line, “our flavor scientist aged his own socks in a sealed plastic bag for a couple of weeks,” Perry says. The scientist then took the socks and put them in the gas chromatograph, which generated a report of the socks’ flavor makeup; the bean’s flavor was created using that data. “In the early tests of what became Stinky Socks flavor, the scent permeated everything the scientist wore, even though she was making a very small batch,” Perry says. “Usually you can do some laundry and take a shower and all is well, but [her] leather boots took on the scent and would not let it go. It’s the only time I’ve heard of one of the flavors causing such extreme ruin.” The company’s flavor scientists refined the flavor so it’s less potent.

Once a new jelly bean flavor is created, it goes through taste testing trials to get the flavor just right, and adjustments are made based on that feedback. Occasionally, that input comes from the company’s owners. “A few of them grew up on farms with chickens and have had run-ins with rotten eggs,” Perry says. “When we created the Rotten Egg flavor, it passed through the usual channels for taste testing, and when it got to our Chairman of the Board, Herm Rowland, and his daughter, now-President & CEO Lisa Rowland Brasher, they both had the same feedback: Needs even more rotten egg flavor. Both have strong memories of the smell of a rotten egg [after it] exploded in their hands.”

But sometimes flavors are created in a more roundabout way; it’s not always about putting something like puke in the gas chromatograph. “The Vomit in the Bertie Bott’s and Barf in BeanBoozled lines were born from the humble attempt to make a pizza-flavored jelly bean,” Perry says. “Attempt after attempt was rejected by our taste testers because the cheese flavor of the pizza was not palatable.”

The company shelved the flavor, but when it was time to make a vomit jelly bean, one team member brought up the failed pizza flavor. “We made a few adjustments,” Perry says, “and the rest is history.”

This article originally appeared in 2015.

What's the Difference Between Pigeons and Doves?

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To the layman, the difference between pigeons and doves has something to with color, maybe. Or location. Or general appeal (doves usually get much better press than pigeons do). But what’s the actual, scientific difference between doves and pigeons?

As it turns out, there isn’t one. Paul Sweet, the collection manager for the department of ornithology at the American Museum of Natural History, says the difference is more linguistic than taxonomic.

“The word dove is a word that came into English from the more Nordic languages, whereas pigeon came into English from French,” Sweet tells Mental Floss.

Both dove and pigeon refer to the 308 species of birds from the Columbidae family, Sweet says. There’s no difference between a pigeon and a dove in scientific nomenclature, but colloquial English tends to categorize them by size. Something called a dove is generally smaller than something called a pigeon, but that’s not always the case. A common pigeon, for example, is called both a rock dove and a rock pigeon.

“People just have their own classification for what makes them different,” Sweet says. “So in the Pacific, for example, the big ones might get called pigeons and the smaller ones might be called doves, but they’re actually more closely related to each other than they are to other things in, say, South America, that are called pigeons and doves.”

The difference boils down to linguistic traditions, so feel free to tell people you’re releasing pigeons at your wedding or that you’re feeding doves in the park. Scientifically speaking, you’ll be correct either way.

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What Is the Wilhelm Scream?

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What do Star Wars, The Lord of the Rings, Pirates of the Caribbean, Harold and Kumar Go to White Castle, Toy Story, Reservoir Dogs, Titanic, Anchorman, 22 Jump Street, and more than 200 other films and TV shows have in common? Not much besides the one and only Wilhelm Scream.

The Wilhelm Scream is the holy grail of movie geek sound effects—a throwaway sound bite with inauspicious beginnings that was turned into the best movie in-joke ever when it was revived in the 1970s.

Just what is it? Chances are you’ve heard it before but never really noticed it. The Wilhelm Scream is a stock sound effect that has been used in both the biggest blockbusters and the lowest low-budget movies and television shows for over 60 years, and is usually heard when someone onscreen is shot or falls from a great height.

First used in the 1951 Gary Cooper western Distant Drums, the distinctive yelp began in a scene in which a group of soldiers wade through a swamp, and one of them lets out a piercing scream as an alligator drags him underwater.

As is the case with many movie sound effects, the scream was recorded later in a sound booth with the simple direction to make it sound like “a man getting bit by an alligator, and he screams.” Six screams were performed in one take, and the fifth scream on the recording became the iconic Wilhelm (the others were used for additional screams in other parts of the movie).

Following its debut in 1951, the effect became a regular part of the Warner Bros. sound library and was continually used by the studio’s filmmakers in their movies. Eventually, in the early 1970s, a group of budding sound designers at USC’s film school—including future Academy Award-winning sound designer Ben Burtt—recognized that the unique scream kept popping up in numerous films they were watching. They nicknamed it the “Wilhelm Scream” after a character in the first movie they all recognized it from, a 1963 western called The Charge at Feather River, in which a character named Private Wilhelm lets out the pained scream after being shot in the leg by an arrow.

As a joke, the students began slipping the effect into the student films they were working on at the time. After he graduated, Burtt was tapped by fellow USC alum George Lucas to do the sound design on a little film he was making called Star Wars. As a nod to his friends, Burtt put the original sound effect from the Warner Bros. library into the movie, most noticeably when a Stormtrooper is shot by Luke Skywalker and falls into a chasm on the Death Star. Burtt would go on to use the Wilhelm Scream in various scenes in every Star Wars and Indiana Jones movie, causing fans and filmmakers to take notice.

Directors like Peter Jackson and Quentin Tarantino, as well as countless other sound designers, sought out the sound and put it in their movies as a humorous nod to Burtt. They wanted to be in on the joke too, and the Wilhelm Scream began showing up everywhere, making it an unofficial badge of honor. It's become bigger than just a sound effect, and the name “Wilhelm Scream” has been used for everything from a band name, to a beer, to a song title, and more.

But whose voice does the scream itself belong to? Burtt himself did copious amounts of research, as the identity of the screamer was unknown for decades. He eventually found a Warner Bros. call sheet from Distant Drums that listed actors who were scheduled to record additional dialogue after the film was completed. One of the names, and the most likely candidate as the Wilhelm screamer, was an actor and musician named Sheb Wooley, who appeared in classics like High Noon, Giant, and the TV show Rawhide. You may also know him as the musician who sang the popular 1958 novelty song “Purple People Eater.”

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