How Do Draft Picks Get Personalized Jerseys So Fast?
If you were one of the millions of people who tuned in to watch the NFL Draft last night, you probably noticed the personalized jerseys each pick was handed almost immediately after being selected. Is the whole draft scripted like pro wrestling? Do they print up jerseys for every possible scenario and send the extras to El Salvador?
As it turns out, they're just really fast.
As reported by the New York Times, this is the third year that draft picks received team jerseys with their names on them:
"After a team makes its first-round pick...workers from Stahls’, a company that specializes in personalizing sports gear that is hired by Nike, then jump into action. In advance, they made nameplates for each of the 30 prospects at Radio City in the color scheme that matches each of the 32 teams’ jerseys, or 960 nameplates in all."
This short video shows exactly what happens in those two minutes: