Mountable Laserlight Projector Creates a Personal Bike Lane for Cyclists

Beryl, Kickstarter
Beryl, Kickstarter

All the blinking lights and reflectors in the world aren't enough to prevent your bike from disappearing into a truck's blind spot. But what if you could extend the length of your bike by an 20 extra feet with the click of a button? That's the concept behind the Laserlight Core, a product currently raising funds on Kickstarter, Fast Company reports.

Laserlight resembles a small flashlight, and it attaches easily to the front of your handlebars. When biking, you can switch it on to project a laser image of a green bike symbol onto the street several yards in front of you. If the driver of a van, truck, or bus can't see your actual bike in their mirror, the idea is that the light will make them aware of your presence. The projection is about the width of a bike lane, so it may also encourage drivers to give cyclists more road space than they would have otherwise. According to an independent study on the light from Transport for London, bikers with Laserlight are about 97 percent visible at night to drivers in vans (compared to 65 visibility with a standard LED light).

Emily Brooke came up up with the concept seven years ago as a design student at England's University of Brighton. After a frighteningly close encounter with a van while biking, she wondered if she could invent a way to get the attention of drivers even when she was stuck squarely in their blind spots.

Her product, originally dubbed Blaze, launched on Kickstarter in 2012. The campaign was a success, and now she's returning to the crowdfunding platform with a new-and-improved version of the item. Laserlight Core is easier to mount than its predecessor and it also projects a clearer image. You can reserve yours with a pledge of $75 or more with shipping estimated for December of this year. (It makes a great gift for the dedicated cyclist in your life, too.)

[h/t Fast Company]

The Pigzbe Wallet Teaches Kids How to Budget and Save Money

Pigzbe
Pigzbe

Fiscal responsibility isn’t the most exciting topic in the world, especially when you’re in elementary school. But, as Fast Company reports, Primo Toys is hoping to make the concept more child-friendly. The company’s new Pigzbe wallet works like a digital piggy bank to teach kids age 6 and older how to earn, budget, and save money by managing the cryptocurrency they receive from their parents.

Pigzbe connects to a smartphone app, which parents can use to set chores and tasks for their kids to complete, such as making their bed or washing the dishes. They can set a schedule for these chores (every Tuesday, for example) as well as monetary rewards in the form of Wollo, a “family-friendly” cryptocurrency developed by Primo Toys.

Tasks will be sent directly to the Pigzbe device, and once they have been completed, kids will receive their hard-earned Wollo tokens. The Pigzbe app helps kids visualize their earnings and how much they’ll need to save to get the items they want. "It’s a design that feels childlike, sure, but in a fun, self-aware way, almost like a Tamagotchi," Fast Company notes.

Although Wollo isn’t technically “real money,” the tokens can be used to purchase toys and other items from Pigzbe’s app. Parents can also order a specialized Visa card that will let them buy items using Wollo. Other family members can also send gifts and allowances to any Pigzbe user, no matter their geographic location.

The goal is to teach kids about financial responsibility at an early age, when they’re just beginning to form habits that will stick with them well into adulthood. “We believe that financially curious children become financially literate adults, and we designed Pigzbe to achieve just that,” Primo Toys, the maker of the Pigzbe wallet, writes in its Kickstarter campaign. The product has already exceeded its $50,000 fundraising goal, with more than 550 backers on board.

Backers who pledge $79 or more before the campaign ends on January 25, 2019 will receive the Pigzbe wallet at a 40 percent discount.

[h/t Fast Company]

Aquarium Points Out Anatomical Error in Apple's Squid Emoji

iStock.com
iStock.com

When an inaccurate image makes it into Apple's emoji keyboard, the backlash is usually swift. But the squid emoji had been around for more than two years before the Monterey Bay Aquarium pointed out a major anatomical error on Twitter. As The Verge reports, the emoji depicts a squid with a siphon on its face—not on the back of its head, where it should be.

The Monterey Bay Aquarium dragged Apple for the misstep on Wednesday, December 5. "Not even squidding the siphon should be behind the head," the aquarium tweeted, "rn it just looks like a weirdo nose."

A squid's siphon serves some vital purposes. It pumps water over the gills, allowing it to breathe, and it blasts water away when the squid needs to propel through the sea. It's also the orifice out of which waste is expelled, making its placement right between the eyes in the emoji version especially unfortunate.

Emojis have incited outrage from marine biology experts in the past. When the Unicode Consortium released an early design of its lobster emoji earlier this year, people were quick to point out that it was missing a set of legs. Luckily the situation was rectified in time for the emoji's official release.

Apple has been known to revise designs to appease the public, but getting the squid's siphon moved to the other side of its head may be a long shot: Until the most recent backlash, the emoji had existed controversy-free since 2016.

[h/t The Verge]

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