IKEA Has Opened Its First Store in India

Noah Seelam, AFP/Getty Images
Noah Seelam, AFP/Getty Images

Vegetarian Swedish “meatballs” and build-it-yourself furniture have finally arrived in India, the AFP reports. Although the home furnishing behemoth first tapped the Chinese market in 1998, its new Hyderabad store marks the company’s entry into the world’s second most populous country.

Motorized rickshaws adorned with the IKEA logo and decked in blue and yellow—the colors of the Swedish flag—scooted around the South Indian city to promote the store about a month before it debuted. When it did finally open for business, about 200 customers who had lined up in an underground car park were greeted by a military band. One clothing factory worker traveled 360 miles from Bangalore just to check it out.

A canteen inside the outlet has tailored its menu to local tastes. The Swedish meatballs—an IKEA staple—were offered in chicken and vegetarian versions, as many people in India have religious or cultural reasons for not eating beef, pork, or meat in general.

Biryani (a rice dish), samosas (filled pastries), and meatless hotdogs are also on the menu. Different IKEA outlets around the world tend to offer localized menus featuring national specialties. They offer crayfish in Japan, shawarma in Dubai, cabbage soup in the Czech Republic, macarons in France, fish and chips in the UK, and, oddly enough, Thai curry in Switzerland.

IKEA plans to open 24 other outlets in India by 2025. However, some have questioned whether the concept of self-assembled furniture will catch on in the country of 1.25 billion. Analysts say the idea of DIY homemaking is unpopular, and spending levels are low. However, affordable items are on offer at the Hyderabad outlet, like a children’s six-piece bowl set for under $2.

[h/t The Guardian]

Ground Beef Targeted by Massive Recall Might Still Be in Your Freezer

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iStock

More than 132,000 pounds of ground beef produced by Cargill Meat Solutions were recalled on September 19 due to a risk of E. coli O26, according to a news release from the USDA’s Food Safety and Inspection Service. The affected beef was produced and packaged on June 21, so you may want to check your freezer for any burger patties or homemade bolognese sauce you stored away over the summer.

“FSIS is concerned that some product may be frozen and in consumers’ freezers,” the agency said in a statement. “Consumers who have purchased these products are urged not to consume them. These products should be thrown away or returned to the place of purchase.”

Cargill Meat Solutions is based in Colorado, but these products have been shipped across the country. One death and 17 illnesses have been linked to the outbreak so far, with the dates of illness ranging from July 5 to July 25. According to the FSIS, people usually become ill within three to four days of exposure to E. coli O26. Symptoms include diarrhea (often bloody) and vomiting.

The recalled products have the establishment number “EST. 86R” inside the USDA inspection mark on the package. To see the 12 varieties of ground beef that were affected, click the following link [PDF].

6 Superheroes Getting Their Own Movies and TV Shows

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iStock

by Mason Segall

Superheroes are all the rage right now and for the foreseeable future. The Marvel Cinematic Universe has redefined what blockbuster cinema means in the 21st century, aided in no small part by its propensity for multi-media enfranchisement.

Though their business model has been copied unsuccessfully (looking at you DCEU), many companies are looking to try their hand at the same lucrative enterprise by adopting a number of superheroes for visual media. Here are just a few of the ones that are currently in development or are upcoming.

1. INVINCIBLE

One of the hallmarks of the Image Comics label, fans have been crying for Invincible to leap off the page for years. Following a young superhero as he gradually sheds his naive innocence to overcome the increasingly large obstacles in his life, Invincible is being converted into an eight-episode Amazon animated series, making it the first partnership between Amazon and the comic's creator Robert Kirkman, who also penned the incredibly popular The Walking Dead.

2. AQUAMAN

Aquaman has always been derided as something of a novelty among superheroes. How is someone who talks to fish considered on the same tier as Superman and Wonder Woman? But then Jason Momoa was cast in the role for Justice League, and the world had to start taking him seriously as a character. Though his Justice League role wasn't highly regarded, there's still time for Aquaman director James Wan to turn things around for the character's standalone film.

3. THE BOYS

While not technically superheroes themselves, the Boys do have a lot to do with them, so they technically count for the purposes of this list. In a world where heroes are more akin to super-power celebrities than role models, the Boys are an international black ops team of super humans tasked with policing the superhero community, enforcing their own set of rules by any means necessary.

Made by the great Garth Ennis, The Boys will be coming to Amazon in 2019 and will be produced by Seth Rogen and Evan Goldberg, the same team that saw Ennis's Preacher comic adapted to television for AMC.

4. CAPTAIN MARVEL

​As the next major addition to the MCU, Captain Marvel will be the latest of Marvel's more niche comic characters to be introduced to a mainstream audience. Taking place in the 1990s, her film will see ​Brie Larson in the title role as she comes to terms with both her human and alien backgrounds, eventually becoming the most powerful force yet seen in the MCU.

5. SWAMP-THING

​​Swamp-Thing is universally regarded, among fans anyway, as one of the most underrated DC characters. As an elemental guardian, Swamp-Thing channels and protects the Green, the very force of nature itself, to fight crime and preserve the environment. He'll be getting his own limited series on DC's upcoming streaming service where James Wan, director of the upcoming Aquaman, has reportedly taken a deep interest in production.

6. SHAZAM

One of the oldest and least appreciated superheroes, ​Shazam​ (previously Captain Marvel) has the powers of legendary gods and heroes and the body of a physically perfect adult, but the mind of a little boy more interested in having fun with his magically enhanced body than saving the world. He'll be played by Zachary Levi in an upcoming Shazam! film, directed by David F. Sandberg.

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