IKEA Has Opened Its First Store in India

Noah Seelam, AFP/Getty Images
Noah Seelam, AFP/Getty Images

Vegetarian Swedish “meatballs” and build-it-yourself furniture have finally arrived in India, the AFP reports. Although the home furnishing behemoth first tapped the Chinese market in 1998, its new Hyderabad store marks the company’s entry into the world’s second most populous country.

Motorized rickshaws adorned with the IKEA logo and decked in blue and yellow—the colors of the Swedish flag—scooted around the South Indian city to promote the store about a month before it debuted. When it did finally open for business, about 200 customers who had lined up in an underground car park were greeted by a military band. One clothing factory worker traveled 360 miles from Bangalore just to check it out.

A canteen inside the outlet has tailored its menu to local tastes. The Swedish meatballs—an IKEA staple—were offered in chicken and vegetarian versions, as many people in India have religious or cultural reasons for not eating beef, pork, or meat in general.

Biryani (a rice dish), samosas (filled pastries), and meatless hotdogs are also on the menu. Different IKEA outlets around the world tend to offer localized menus featuring national specialties. They offer crayfish in Japan, shawarma in Dubai, cabbage soup in the Czech Republic, macarons in France, fish and chips in the UK, and, oddly enough, Thai curry in Switzerland.

IKEA plans to open 24 other outlets in India by 2025. However, some have questioned whether the concept of self-assembled furniture will catch on in the country of 1.25 billion. Analysts say the idea of DIY homemaking is unpopular, and spending levels are low. However, affordable items are on offer at the Hyderabad outlet, like a children’s six-piece bowl set for under $2.

[h/t The Guardian]

Oscar Mayer Is Renting Out the Wienermobile on Airbnb For Overnight Stays

Airbnb
Airbnb

Oscar Mayer is about to make all of your hot dog dreams come true. To celebrate National Hot Dog Day (today), the meat-industry titan has listed its legendary Wienermobile on Airbnb for overnight stays. Mark your calendars for July 24, when reservation opportunities will go live throughout the day, with prices starting at $136 per night.

Oscar Mayer Wienermobile on Airbnb
Airbnb

The 27-foot-long locomotive hot dog, parked in Chicago, can accommodate two people and includes a sofa bed, sitting area, and outdoor space with a bathroom and “hot dog picnic zone” where you can lounge in Adirondack chairs while enjoying a savory snack. The 'mobile will also be packed with all the hot dog amenities you didn’t know you needed: Highlights include a mini fridge stocked with hot dogs and Chicago-style fixings, a custom Wienermobile art piece by Chicago artist Laura Kiro, and an Oscar Mayer roller grill that you get to keep forever. And that’s not the only souvenir: each guest will also receive a welcome kit with as-yet-unidentified “hot dog-inspired accessories.”

Other features include air conditioning, free parking, breakfast, a hair dryer, and the essentials: towels, bed sheets, soap, shampoo, and toilet paper.

Interior of Wienermobile on Airbnb
Airbnb

Interior of Wienermobile on Airbnb
Airbnb

The booking dates overlap with Chicago’s famed Grant Park music festival Lollapalooza, which takes place from August 1 through 4. The lineup this year includes Ariana Grande, Childish Gambino, Tame Impala, The Strokes, and Kacey Musgraves, to name a few. What better way to stay nourished and well-rested after a musical marathon than in a cozy, oblong automobile filled with meat?

If you can't book a Wienermobile getaway, you can still celebrate July as National Hot Dog Month by hosting your own hot dog picnic wherever you are (just make sure you know the proper way to plate, dress, serve, and chow down on a plate full of frankfurters).

Check out the full listing on Airbnb.

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A Stranger Things Fan Is Selling Epic Demogorgon Dog Costumes on Etsy

Joe Keery, Maya Hawke, Priah Ferguson, and Gaten Matarazzo in Stranger Things.
Joe Keery, Maya Hawke, Priah Ferguson, and Gaten Matarazzo in Stranger Things.
Netflix

Stranger Things is great at placing the truly terrifying alongside the absolutely adorable. One minute we are gushing over Eleven and Mike’s teen romance, and the next we’re jumping off the couch at the sight of those possessed by the Mind Flayer.

No matter how seamless the Duffer Brothers' Netflix series is in weaving together these moments, it seems like it would be impossible to make the Demogorgon cute. But somehow, one crafty fan has done just that.

Etsy shop ThatCraftyFriendShop has created Demogorgon headpieces that fit perfectly on your dog’s head.

People reports that the headpieces range in size from extra small (for 5- to 10-pound dogs) all the way to extra large (for dogs over 75 pounds). Prices range from $25 to $75, depending on the size of your four-legged friend.

These wool and felt doggy costumes are perfect for Halloween, or even a Stranger Things watch party while you continue to binge and re-binge the third seasonwith a decked-out doggy by your side.

[h/t People]

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