A Pop-Up Pizza Museum Is Coming to New York City

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iStock

Though Chicagoans and Neopolitans might disagree, New York City prides considers itself the pizza capital of the world. This October, the city will welcome a whole museum dedicated to the cheesy, indulgent world of slices and pies, Eater New York reports.

The Museum of Pizza won't be a conventional museum tracing the history of the (sometimes foldable) foodstuff, but rather an “experiential pizza adventure" where every room doubles as an Instagram backdrop.

The pizza-inspired immersive zones will include a cheese cave, a pizza art gallery, and a pizza beach (what those rooms will look like in real life has yet to be revealed). The $35 ticket price gets visitors more than just an opportunity to boost their social media brand—it also includes one free slice of physical, edible pizza. The museum will also "do its best," according to the event listing, to make more pizza available to guests when the pop-up is open from October 13 to October 28, 2018.

The Museum of Pizza is the latest in a line of highly-Instagrammable food museums that have opened up in New York in recent years, the most famous of which was the Museum of Ice Cream, which featured a rainbow sprinkle pool and edible sugar balloons. There are also educational museum experiences, like Choco-Story, which focuses more on the history of the sweet stuff and less on its social media appeal.

[h/t Eater New York]

A Shrine to Brine: The Mysterious Case of Missouri's Highway Pickle Jar

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iStock.com/MorePixels

No one knows how it started. No one knows who was responsible. Some may even have dismissed it as an aberration, a glitch in the scenery that would soon be corrected. But eventually, drivers in and around Des Peres, Missouri who took a highway off-ramp connecting I-270 North to Manchester Road began to notice that a jar of pickles was sitting on a dividing barrier on the ramp. And it wasn’t going anywhere.

Since 2012, the pickle jar has confounded drivers and internet sleuths alike, according to Atlas Obscura. Some have speculated that someone was trying to send a secret message or share a private joke. Perhaps someone pulling off to the side due to car trouble felt the need to place the brine-filled jar on the concrete wall and then forgot about it. Maybe someone thought it would be a kind of three-dimensional graffiti, incongruous amid the bustling traffic. Maybe it’s an indictment of commerce.

Whatever the case, once the pickles appeared, advocates refused to let them go. Jars that end up toppled over or otherwise damaged are replaced. Sometimes they reappear in protective Tupperware or with a holiday-themed bow. Sightings are photographed for posterity and posted on a Facebook fan page devoted to the jar, which currently has over 4200 members and has morphed from a place to theorize about the mysterious jar's origins to a place where people swap pickle-related recipes and stories.

There are dry spells—no one has posted of a pickle sighting in several months—but followers remain optimistic the jar will continue to remain a presence in Des Peres even if the motivation for placing them near the roadway remains as murky as the briny juice inside.

[h/t Atlas Obscura]

Why the Filet-O-Fish Sandwich Has Been on the McDonald's Menu for Nearly 60 Years

McDonald's has introduced and quietly killed many dishes over the years (remember McDonald's pizza?), but there's a core group of items that have held their spot on the menu for decades. Listed alongside the Big Mac and McNuggets is the Filet-O-Fish—a McDonald's staple you may have forgotten about if you're not the type of person who orders seafood from fast food restaurants. But the classic sandwich, consisting of a fried fish filet, tartar sauce, and American cheese on a bun, didn't get on the menu by mistake—and thanks to its popularity around Lent, it's likely to stick around.

According to Taste of Home, the inception of the Filet-O-Fish can be traced back to a McDonald's franchise that opened near Cincinnati, Ohio in 1959. Back then the restaurant offered beef burgers as its only main dish, and for most of the year, diners couldn't get enough of them. Things changed during Lent: Many Catholics abstain from eating meat and poultry on Fridays during the holy season as a form of fasting, and in the early 1960s, Cincinnati was more than 85 percent Catholic. Fridays are supposed to be one of the busiest days of the week for restaurants, but sales at the Ohio McDonald's took a nosedive every Friday leading up to Easter.

Franchise owner Lou Groen went to McDonald's founder Ray Kroc with the plan of adding a meat alternative to the menu to lure back Catholic customers. He proposed a fried halibut sandwich with tartar sauce (though meat is off-limits for Catholics on Fridays during Lent, seafood doesn't count as meat). Kroc didn't love the idea, citing his fears of stores smelling like fish, and suggested a "Hula Burger" made from a pineapple slice with cheese instead. To decide which item would earn a permanent place on the menu, they put the two sandwiches head to head at Groen's McDonald's one Friday during Lent.

The restaurant sold 350 Filet-O-Fish sandwiches that day—clearly beating the Hula Burger (though exactly how many pineapple burgers sold, Kroc wouldn't say). The basic recipe has received a few tweaks, switching from halibut to the cheaper cod and from cod to the more sustainable Alaskan pollock, but the Filet-O-Fish has remained part of the McDonald's lineup in some form ever since. Today 300 million of the sandwiches are sold annually, and about a quarter of those sales are made during Lent.

Other seafood products McDonald's has introduced haven't had the same staying power as the Filet-O-Fish. In 2013, the chain rolled out Fish McBites, a chickenless take on McNuggets, only to pull them from menus that same year.

[h/t Taste of Home]

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