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Why Do Our Best Ideas Come in the Shower?

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ThinkStock/Erin McCarthy

You’re in the shower, mindlessly scrubbing your toes when—bam!—a prophetic thought pops into your head. Maybe you finally solve that glitch bugging you at work. Or maybe you learn something terribly more important. The meaning of life, perhaps. Or what the 23 flavors in Dr. Pepper are.

Those aha! moments aren’t locked inside a bottle of Irish-scented shampoo. Soaking yourself in suds, though, does have a lot to do with it. The shower creates the perfect conditions for a creative flash, coaxing out your inner genius. Oh, and it makes you clean, too. 

Mind Your Mindless Tasks

Research shows you’re more likely to have a creative epiphany when you’re doing something monotonous, like fishing, exercising, or showering. Since these routines don’t require much thought, you flip to autopilot. This frees up your unconscious to work on something else. Your mind goes wandering, leaving your brain to quietly play a no-holds-barred game of free association.

This kind of daydreaming relaxes the prefrontal cortex—the brain’s command center for decisions, goals, and behavior. It also switches on the rest of your brain’s “default mode network” (DMN) clearing the pathways that connect different regions of your noggin. With your cortex loosened up and your DMN switched on, you can make new, creative connections that your conscious mind would have dismissed.

That’s why the ideas you have in the shower are so different from the ideas you have at work—you’re a pinch more close-minded at the office. Thinking hard about a problem deactivates your default network. It boosts your prefrontal cortex’s control. This isn’t a bad thing—it tightens your focus and gives you the power to stop gawking at cat pictures and hit that deadline. But it can also dig you into a creative rut. Because when you’re deeply focused on a task, your brain is more likely to censor unconventional—and creative—solutions.

Strange as it sounds, your brain is not most active when you’re focused on a task. Rather, research shows it’s more active when you let go of the leash and allow it to wander. Shelley Carson at Harvard found that highly creative people share one amazing trait—they’re easily distracted. And that’s the beauty of a warm shower. It distracts you. It makes you defocus. It lets your brain roam. It activates your DMN and encourages wacky ideas to bounce around. So when the lather rinses off, your light bulb switches on. 

And Relax!

But what makes the shower different from a boring board meeting? Doesn’t your mind wander there, too?

Well, yeah. You probably have the doodles to prove it. But a shower is relaxing. It’s a small, safe, enclosed space. You feel comfortable there. (Comfortable enough to be in the buff!) On top of that, you’re probably alone. It may be the only alone time you get all day. It’s your chance to get away from any stresses outside.

When you’re that relaxed, your brain may release everyone’s favorite happy-go-lucky neurotransmitter, dopamine. A flush of dopamine can boost your creative juices. More alpha waves will also ripple through your brain—the same waves that appear when you’re meditating or happily spacing out. Alphas accompany your brain’s daydreamy default setting and may encourage the creative fireworks. 

Wait! There’s more! The time you shower also plays into the equation. Most of us wash up either in the morning or at night—when we’re most tired. According to the journal Thinking and Reasoning, that’s our creative peak. The groggy morning fog weakens your brain’s censors, keeping you from blocking the irrelevant, distracting thoughts that make great ideas possible. It’s likely that your shower gushes during your creative sweet spot.

There you have it. You’re distracted, relaxed, and tired. Your prefrontal cortex slackens its power as your default network switches on, your dopamine supplies surge, and your alpha waves roll. The shower creates the perfect storm for the perfect idea. 

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Big Questions
Why Don't We Eat Turkey Tails?
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Turkey sandwiches. Turkey soup. Roasted turkey. This year, Americans will consume roughly 245 million birds, with 46 million being prepared and presented on Thanksgiving. What we don’t eat will be repurposed into leftovers.

But there’s one part of the turkey that virtually no family will have on their table: the tail.

Despite our country’s obsession with fattening, dissecting, and searing turkeys, we almost inevitably pass up the fat-infused rear portion. According to Michael Carolan, professor of sociology and associate dean for research at the College for Liberal Arts at Colorado State University, that may have something to do with how Americans have traditionally perceived turkeys. Consumption was rare prior to World War II. When the birds were readily available, there was no demand for the tail because it had never been offered in the first place.

"Tails did and do not fit into what has become our culinary fascination with white meat," Carolan tells Mental Floss. "But also from a marketing [and] processor standpoint, if the consumer was just going to throw the tail away, or will not miss it if it was omitted, [suppliers] saw an opportunity to make additional money."

Indeed, the fact that Americans didn't have a taste for tail didn't prevent the poultry industry from moving on. Tails were being routed to Pacific Island consumers in the 1950s. Rich in protein and fat—a turkey tail is really a gland that produces oil used for grooming—suppliers were able to make use of the unwanted portion. And once consumers were exposed to it, they couldn't get enough.

“By 2007,” according to Carolan, “the average Samoan was consuming more than 44 pounds of turkey tails every year.” Perhaps not coincidentally, Samoans also have alarmingly high obesity rates of 75 percent. In an effort to stave off contributing factors, importing tails to the Islands was banned from 2007 until 2013, when it was argued that doing so violated World Trade Organization rules.

With tradition going hand-in-hand with commerce, poultry suppliers don’t really have a reason to try and change domestic consumer appetites for the tails. In preparing his research into the missing treat, Carolan says he had to search high and low before finally finding a source of tails at a Whole Foods that was about to discard them. "[You] can't expect the food to be accepted if people can't even find the piece!"

Unless the meat industry mounts a major campaign to shift American tastes, Thanksgiving will once again be filled with turkeys missing one of their juicier body parts.

Have you got a Big Question you'd like us to answer? If so, let us know by emailing us at bigquestions@mentalfloss.com.

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Big Questions
Why Do We Dive With Sharks But Not Crocodiles?
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Why do we dive with sharks but not crocodiles?

Eli Rosenberg:

The issue is the assumption that sharks' instincts are stronger and more basic.

There are a couple of reasons swimming with sharks is safer:

1. Most sharks do not like the way people taste. They expect their prey to taste a certain way, like fish/seal, and we do not taste like that. Sharks also do not like the sensation of eating people. Bigger sharks like great whites enjoy prey with a high fat-bone ratio like seals. Smaller sharks enjoy eating fish, which they can gobble in one bite. So, while they might bite us, they pretty quickly decide “That’s not for me” and swim away. There is only one shark that doesn’t really care about humans tasting icky: that shark is our good friend the tiger shark. He is one of the most dangerous species because of his nondiscriminatory taste (he’s called the garbage can of the sea)!

2. Sharks are not animals that enjoy a fight. Our big friend the great white enjoys ambushing seals. This sneak attack is why it sometimes mistakes people for seals or sea turtles. Sharks do not need to fight for food. The vast majority of sharks species are not territorial (some are, like the blacktip and bull). The ones that are territorial tend to be the more aggressive species that are more dangerous to dive with.

3. Sharks attacked about 81 people in 2016, according to the University of Florida. Only four were fatal. Most were surfers.

4. Meanwhile, this is the saltwater crocodile. The saltwater crocodile is not a big, fishy friend, like the shark. He is an opportunistic, aggressive, giant beast.


5. Crocodiles attack hundreds to thousands of people every single year. Depending on the species, one-third to one-half are fatal. You have a better chance of survival if you played Russian roulette.

6. The Death Roll. When a crocodile wants to kill something big, the crocodile grabs it and rolls. This drowns and disorients the victim (you). Here is a PG video of the death roll. (There is also a video on YouTube in which a man stuck his arm into an alligator’s mouth and he death rolled. You don’t want to see what happened.)

7. Remember how the shark doesn’t want to eat you or fight you? This primordial beast will eat you and enjoy it. There is a crocodile dubbed Gustave, who has allegedly killed around 300 people. (I personally believe 300 is a hyped number and the true number might be around 100, but yikes, that’s a lot). Gustave has reportedly killed people for funsies. He’s killed them and gone back to his business. So maybe they won’t even eat you.


8. Sharks are mostly predictable. Crocodiles are completely unpredictable.

9. Are you in the water or by the edge of the water? You are fair game to a crocodile.

10. Crocodiles have been known to hang out together. The friend group that murders together eats together. Basks of crocodiles have even murdered hippopotamuses, the murder river horse. Do you think you don't look like an appetizer?

11. Wow, look at this. This blacktip swims among the beautiful coral, surrounded by crystal clear waters and staggering biodiversity. I want to swim there!

Oh wow, such mud. I can’t say I feel the urge to take a dip. (Thanks to all who pointed this out!)

12. This is not swimming with the crocodiles. More like a 3D aquarium.

This post originally appeared on Quora. Click here to view.

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