14 Swedish Words That Conflict With the Ikea Products They Name

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The fun part of looking through the Ikea catalog is reading out the Swedish product names: EKTORP, TROMSÖ, BJÖRKUDDEN, JONSBO GRYBY… There is a system to Ikea product naming that matches word categories to product categories: occupations for bookcases, Swedish islands for garden furniture, etc. Beyond that, the word for a product will often be a simple description of some aspect of the product. For example, FRAKTA, “to carry,” is a bag; HUSET, “house,” is a set of dollhouse furniture; DISKA, “to wash dishes,” is a dishwashing brush.

There are other names, however, that do not seem to relate to their products in any way. In fact, these 14 Ikea product names almost directly contradict the products they’re attached to.

1. ÄRFTLIG – hereditary, inheritable

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Son, these paper napkins have served us well. I hope you will one day pass them on to your grandchildren.

2. STRAPATS – hardship

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Ugh! I can’t believe I have to step all the way down on this pedal just to throw something away!

3. EKORRE – squirrel

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Indeed.

4. ENVIS – stubborn, headstrong

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Who are you calling “spatula,” huh? I’m going to carve that Thanksgiving turkey myself. You’ll see.

5. FLÖRT – flirt

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Could you lean back a bit? Yeah…let me just…reach over here…oops! Sorry…I…OK, got it. What should we watch next?

6. FNISS – giggles

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Awwww! Look at this! Who’s a wittle, bittle, ball o’ trash? You are! You’re the cutie!

7. FÖRNUFT – reason, sense

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Because the emotional silverware always feeds you too much.

8. IMPULS – impulse

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Fill it with poppy seeds! No! rubber cement! Wait! No! Half honey, half bleach!

9. KOLON – colon

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Twice the size of SEMIKOLON.

10. SENSUELL – sensual

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Calphalon’s got nothing on those curves.

11. TYDA – Interpret, decipher

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Yes, it’s a cabinet handle, but what does it mean?

12. UPPENBAR - obvious

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Pssht! Everyone knows 20 ounces is equal to 5.914706 deciliters.

13. VILSE – lost

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It was here a second ago…

14. SYRLIG – acidic, tart

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They do all the work and the curtains get all the attention. You’d be sour too.