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Why Aren't Bidets Common in the U.S.?

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In a famous scene from Crocodile Dundee, Mick Dundee stands in the bathroom of his upscale New York City hotel room toiling with the bidet, attempting by trial and error to determine what it is and how to use it.

The hotel where Dundee is sizing up the bidet must have been outfitted in European style. The majority of bathrooms in the U.S., including those in the fanciest hotels, often lack a bidet, and encountering one is just as likely to confound someone born and raised in the U.S. as it is a leathery, affable man from the Outback. When there is a porcelain toilet-side wash station installed in a U.S. bathroom, it is often an unexpected extra.

Elsewhere in the world, particularly in Asia and parts of Europe and South America, people would find it unsettling to enter a washroom devoid of a bidet. As it turns out, the standard practice of something as basic as cleaning up after the restroom varies greatly in approach around the world.

Where there's a will, there's a bidet

The bidet is believed to have originated in France in the early 1700s, which is also where it found its name. Bidet means “horse” in French, or more specifically a “cob,” which is a strong, short-legged horse. For the uninitiated, the term is a visual allusion to how one is supposed to use the contraption. (Furthering the horse theme, Napoleon’s men also likely utilized the bidet to freshen up after long rides.)

One of the earliest-known bidets was installed in the bedroom—these were the days of bedside chamber pots, too—of the French royal family in 1710 by Christophe des Rosiers, who is widely credited as the bidet’s inventor. Pots and bidets eventually moved out of the bedroom, and as technology developed, so did both appliances. In 1750, for example, the bidet was upgraded with a hand pump to allow for spraying.

Since its first days providing cleanliness for French royalty, the bidet has spread internationally. It is considered standard in many European countries, particularly in Italy and Portugal, as well as in South American countries like Argentina and Venezuela. They also are commonly found in Middle Eastern countries and throughout East Asia, especially in Japan. According to estimates, bidets are present in about 80 percent of bathrooms in these areas.  

The American Way

One developed country conspicuously absent from that list is the U.S. Why the bidet never caught on stateside is a bit of a mystery. In 2007, NYU professor Harvey Molotch offered a few theories to The New York Times. Because the fixture was a French invention, it was rejected by the English, and that sentiment drifted across the pond. During World War II, the Times notes, American soldiers saw bidets in European brothels, "perpetuating the idea that bidets were somehow associated with immorality."

Another issue is bathroom size. Most bathrooms in the U.S. aren't big enough for an extra appliance. Whether this prevented the spread of bidets in the U.S. or bathroom size developed as such because extra room was unneeded (the proverbial chicken-or-the-egg debate) is unknown.

One of the most successful bidet models, interestingly enough, was invented in the U.S. in the 1960s by Arnold Cohen, also known as “Mr. Bidet.” As Cohen has said, when he first began marketing his model, 99 percent of people in the U.S. had never heard of or seen a bidet, which made sales stateside for American Bidet Company slow growing. A company named Toto Ltd. saw the potential and repackaged Cohen’s concept as a “washlet” in the 1980s. That hybrid toilet-bidet appliance is now installed in more than half of Japanese homes and, based on 2007 numbers, has sold in excess of 17 million.

Most people reared on the bidet perceive it as unsanitary to skip, while people used to solely paper tend to think similarly about using the bidet. Bidet proponents cite improved cleanliness, more comfort (less abrasion, to get specific) and environmental sustainability as reasons to hop on the bidet. It is estimated that in North America, where paper is the way to go, 36.5 billion rolls of toilet paper go to waste annually.

While the opportunity for the clunky, standard bidet to catch on in the U.S. might have passed, manufacturers like Kohler are producing new iterations of the bidet, or at least incorporating underside-cleaning appliances into toilets. The fresh take might just work the bidet into more U.S. homes.

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Big Questions
Who Was Chuck Taylor?
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From Betty Crocker to Tommy Bahama, plenty of popular labels are "named" after fake people. But one product with a bona fide backstory to its moniker is Converse's Chuck Taylor All-Star sneakers. The durable gym shoes are beloved by everyone from jocks to hipsters. But who's the man behind the cursive signature on the trademark circular ankle patch?

As journalist Abraham Aamidor recounted in his 2006 book Chuck Taylor, All Star: The True Story of the Man behind the Most Famous Athletic Shoe in History, Chuck Taylor was a former pro basketball player-turned-Converse salesman whose personal brand and tireless salesmanship were instrumental to the shoes' success.

Charles Hollis Taylor was born on July 24, 1901, and raised in southern Indiana. Basketball—the brand-new sport invented by James Naismith in 1891—was beginning to take the Hoosier State by storm. Taylor joined his high school team, the Columbus High School Bull Dogs, and was named captain.

After graduation, instead of heading off to college, Taylor launched his semi-pro career playing basketball with the Columbus Commercials. He’d go on to play for a handful of other teams across the Midwest, including the the Akron Firestone Non-Skids in Ohio, before finally moving to Chicago in 1922 to work as a sales representative for the Converse Rubber Shoe Co. (The company's name was eventually shortened to Converse, Inc.)

Founded in Malden, Massachusetts, in 1908 as a rubber shoe manufacturer, Converse first began producing canvas shoes in 1915, since there wasn't a year-round market for galoshes. They introduced their All-Star canvas sports shoes two years later, in 1917. It’s unclear whether Chuck was initially recruited to also play ball for Converse (by 1926, the brand was sponsoring a traveling team) or if he was simply employed to work in sales. However, we do know that he quickly proved himself to be indispensable to the company.

Taylor listened carefully to customer feedback, and passed on suggestions for shoe improvements—including more padding under the ball of the foot, a different rubber compound in the sole to avoid scuffs, and a patch to protect the ankle—to his regional office. He also relied on his basketball skills to impress prospective clients, hosting free Chuck Taylor basketball clinics around the country to teach high school and college players his signature moves on the court.

In addition to his myriad other job duties, Taylor played for and managed the All-Stars, a traveling team sponsored by Converse to promote their new All Star shoes, and launched and helped publish the Converse Basketball Yearbook, which covered the game of basketball on an annual basis.

After leaving the All-Stars, Taylor continued to publicize his shoe—and own personal brand—by hobnobbing with customers at small-town sporting goods stores and making “special appearances” at local basketball games. There, he’d be included in the starting lineup of a local team during a pivotal game.

Taylor’s star grew so bright that in 1932, Converse added his signature to the ankle patch of the All Star shoes. From that point on, they were known as Chuck Taylor All-Stars. Still, Taylor—who reportedly took shameless advantage of his expense account and earned a good salary—is believed to have never received royalties for the use of his name.

In 1969, Taylor was inducted into the Basketball Hall of Fame. The same year, he died from a heart attack on June 23, at the age of 67. Around this time, athletic shoes manufactured by companies like Adidas and Nike began replacing Converse on the court, and soon both Taylor and his namesake kicks were beloved by a different sort of customer.

Still, even though Taylor's star has faded over the decades, fans of his shoe continue to carry on his legacy: Today, Converse sells more than 270,000 pairs of Chuck Taylors a day, 365 days a year, to retro-loving customers who can't get enough of the athlete's looping cursive signature.

Have you got a Big Question you'd like us to answer? If so, let us know by emailing us at bigquestions@mentalfloss.com.

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Big Questions
What Is the Difference Between Generic and Name Brand Ibuprofen?
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What is the difference between generic ibuprofen vs. name brands?

Yali Friedman:

I just published a paper that answers this question: Are Generic Drugs Less Safe than their Branded Equivalents?

Here’s the tl;dr version:

Generic drugs are versions of drugs made by companies other than the company which originally developed the drug.

To gain FDA approval, a generic drug must:

  • Contain the same active ingredients as the innovator drug (inactive ingredients may vary)
  • Be identical in strength, dosage form, and route of administration
  • Have the same use indications
  • Be bioequivalent
  • Meet the same batch requirements for identity, strength, purity, and quality
  • Be manufactured under the same strict standards of FDA's good manufacturing practice regulations required for innovator products

I hope you found this answer useful. Feel free to reach out at www.thinkbiotech.com. For more on generic drugs, you can see our resources and whitepapers at Pharmaceutical strategic guidance and whitepapers

This post originally appeared on Quora. Click here to view.

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