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7 Essential Secrets of Magicians

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It has often been said that a good magician never reveals their secrets, but in WIRED’s video below, illusionist David Kwong, author of the recently published book Spellbound, does just that. He outlines seven important tricks of the trade as he performs a card stunt, showcases the sleight of hand behind feats like making a spoon “bend,” and demonstrates how subtle actions like controlling an audience's center of attention can toy with their perception of reality.

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fun
Here's How to Turn an IKEA Box Into a Spaceship
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Since IKEA boxes are designed to contain entire furniture items, they could probably fit a small child once they’re emptied of any flat-packed component pieces. This means they have great potential as makeshift forts—or even as play spaceships, according to one of the Swedish furniture brand’s print ads, which was spotted by Design Taxi.

First highlighted by Ads of the World, the advertisement—which was created by Miami Ad School, New York—shows that IKEA is helping customers transform used boxes into build-it-yourself “SPÄCE SHIPS” for children. The company provides play kits, which come with both an instruction manual and cardboard "tools" for tiny builders to wield during the construction process.

As for the furniture boxes themselves, they're emblazoned with the words “You see a box, they see a spaceship." As if you won't be climbing into the completed product along with the kids …

Check out the ad below:

[h/t Design Taxi]

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The Best Cupcake in All 50 States
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We’re going to sugarcoat it. Twelve years after the advent of the cupcake-only bakery (the California-launched chain Sprinkles is credited with opening the first in 2005), there are a lot of options. We rounded up 50 of the best decadent desserts across the country. So go out, have your (cup)cake—and eat it, too.

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