CLOSE
Ten Years Ago
Ten Years Ago

Dive Into What the Web Looked Like 10 Years Ago With This Site

Ten Years Ago
Ten Years Ago

When it comes to the internet, our memories can be short. It’s hard to imagine life without reddit or YouTube, which didn’t come around until 2005, or Gmail, which was technically a beta product until 2009. And responsive web design wasn’t really a thing until 2012. The internet of a decade ago looked a lot different than it does now.

New website Ten Years Ago makes it easy to look back into the weird world of mostly forgotten web history, as The Next Web reports. The site peers into the World Wide Web as of July 28, 2007, showing the now-simplistic-looking early designs of sites like YouTube, Amazon, The New York Times, and reddit. And old-school web design isn't the only retro treat. You also get to enjoy the advertising of 2007, back when John Mayer was enticing people to watch Live Earth and fans were eagerly awaiting The Simpsons Movie.

The site is powered by the Internet Archive’s Way Back Machine, which captures web pages as they appear now so that they can be used as citations later. Ten Years Ago is a useful tool in that it gathers together sites captured on the same day, so you can recreate what you might see if you were trawling the web on that day in July 2007. Back when even Apple, one of the most design-obsessed companies around, had a website that looked a little clunky.

Chances are, the web will look even more radically different a decade or more in the future. Will we still remember what YouTube looked like now? Probably not. Enjoy thinking of the web design of 2017 as cutting-edge while you can. Someday, it will seem ridiculously outdated.

[h/t The Next Web]

nextArticle.image_alt|e
Courtesy of ModernMud
arrow
fun
Treat Yourself to This 22-Karat Gold Unicorn Mug
Courtesy of ModernMud
Courtesy of ModernMud

What's better than a unicorn mug? A unicorn mug with a horn made of gold.

This magical creation is accented in 22-karat gold, and it's so dazzling that it's been blowing up on Etsy: It recently got 88,000 likes on the retailer's Facebook page. Each ceramic vessel is thrown on the wheel and hand-painted. They hold 12 to 14 ounces and sell for $135 apiece.

Etsy shop ModernMud has plenty more unicorn gear. If you're enamored with the popular mug but want to spend a little less dough, consider the teacup version for $108. Want something to keep your rings on? Nab a unicorn stand or a mug with a horn on the inside. You can even get a unicorn to wear around your neck.

See pictures of the wares below. Still want more unicorns? Check out these mystical gifts for unicorn lovers.

nextArticle.image_alt|e
arrow
Design
Graphic Design Series Shows Which Fonts Your Favorite Logos Use

Unless you’re a dedicated design geek, you probably can’t recognize the fonts used in the logos of some of the most recognizable companies in the world—even if you see them every day. Enter graphic designer Emanuele Abrate, whose latest project, Logofonts, illuminates the favorite fonts of the brands you see every day.

As we spotted on Adweek, Logofonts takes a logo—like, for instance, Spotify’s—and replaces the company’s name with the font in which it's written. Some fonts, like Spotify’s Gotham, might be familiar, while others you may never have heard of. Nike’s and Red Bull’s Futura is so commonplace in signage in logos that it’s the subject of an entire book called Never Use Futura. (Other companies that use it include Absolut Vodka and Domino’s Pizza, and many more.) But you most likely aren’t familiar with Twitter’s Pico or Netflix’s Bebas Neue.

Abrate is a managing partner at grafigata, an Italian blog and online academy focused on graphic design. In his work as a freelance designer, he focuses on logo design and brand identities, so it wasn’t hard for him to track down exactly which fonts each brand uses.

“When I see a logo, I wonder how it was conceived, how it was designed, what kind of character was used and why,” Abrate tells Mental Floss. The Logofonts project came from “trying to understand which fonts they use or which fonts have been modified (or redesigned) to get to the final result.”

The Nike logo reads 'Futura.'

The Twitter logo reads 'Pico.'

The Red Bull Logo reads 'Futura BQ.'

The Netflix logo reads 'Bebas Neue.'

You can check out the rest of the Logofonts project and Abrate’s other work on his Behance or Facebook pages, and on his Instagram.

[h/t Adweek]

All images courtesy Emanuele Abrate

SECTIONS

arrow
LIVE SMARTER
More from mental floss studios