7 Academic Studies of Instagram


Every new technology has the potential to influence the way we communicate with others and how we see ourselves. Once our habits in the new technology get established, they are ripe for study. The social photo-sharing app Instagram is still relatively new, but research into its effect on our lives is already underway. Here are seven academic studies of Instagram, by their titles.


How is social media changing how we mourn? This study, published in Information, Communication & Society, analyzed photos shared on Instagram that were accompanied by the hashtag #funeral. Some were selfies or group photos taken at funerals. There were also pictures of objects at ceremonies like vehicles, programs, or food, but rarely of open caskets or headstones. According to the researchers, the use of this kind of social media at funerals indicates a transformation of rituals of mourning, into a less formal and more personal form. While there have long been forms of memorializing the dead on different internet platforms, Instagram memorializing is distinguished by being very “in the moment,” and the “central aim of sharing funeral images is to signify and communicate presence … mourners are sharing photographs to create a sense of proximity, connection and co-presence with friends, family and acquaintances that may not be present.”


What happens when photojournalists turn to Instagram-style images? A set of photos published on the front page of The New York Times in 2010 sparked a debate on this issue. They were taken on an iPhone using the Hipstamatic filter app by a photojournalist embedded with U.S. soldiers in Afghanistan. This paper, published in New Media & Society, examines the “technical, aesthetic, and ethical dilemmas that mobile app photography provokes about digital photojournalism.” According to author Meryl Alper, the highly-stylized look of the photos may have a truth-distorting effect, one that makes war look glamorous and hip. Another problem raised by the app photos is how the style of photos the media takes imitates those that soldiers themselves take, blurring the lines between the “objective” photojournalist and the “subjective” soldier.


Where athletes' images were once at the mercy of how the media portrayed them, they now have the ability, through social media, to do their own self-presentation in the development of their public image. This study of the Instagram feeds of 27 professional athletes from a range of sports, which was published in the Journal of Broadcasting & Electronic Media, found that despite conventional wisdom suggesting that men are traditionally framed with closer headshots for power and women from more of a distance, in their self-presentation, both male and female athletes tended to post photos that showed their full bodies. The selfie, which usually does not show the whole body, was seldom used. The captions and hashtags that accompanied the photos were also analyzed, and categories of post types emerged that covered themes like humanitarian, family driven, dedicated athlete, and endorser.


Companies are still figuring out the best approach to public relations on social media, especially in so-called “crisis” situations. This study, published in Corporate Communications: An International Journal, looked at negative hashtags about fast food companies on Instagram to analyze how they were used by the public, and how they were responded to. The researches searched for strings like companynameFAIL, companynameSUCKS, and companynamePROBLEMS. Most posts were from customers complaining about service issues. Very few had to do with the food. (Many Starbucks complaints were about names being spelled wrong on cups.) One quarter of the negative posts were from employees complaining about their work environment. The companies in question had very little engagement with or monitoring of such posts, and are advised to “put Instagram next to Facebook and Twitter at the center of their social media strategy and crisis communication plan.”


This study, published in MultiMedia Modeling, aimed to see whether the way Instagram users used filters to change the look of their photos was related to their personality traits. They had participants agree to allow access to their Instagram accounts and asked them to fill out a personality questionnaire. They analyzed the personality features against image features and found various correlations. For example, the personality trait of openness to experience was correlated with more saturated, vivid colors, and also less inclusion of faces and people in the photos; the trait of neuroticism correlated with higher brightness levels; extroversion tended to correlate with more blue and green colors, rather than red and orange.


This study, published in Computers in Human Behavior, used a survey of college students to examine the reasons why they use Instagram, and how it relates to narcissism and contextual age (a sort of measure of where you are in life with respect to life satisfaction, interpersonal relationships, and social activity). The researchers found that Instagram is used mainly for four things: “Surveillance/Knowledge about others,” “Documentation,” “Coolness,” and “Creativity.” Surveillance was the reason most correlated with the amount of time these students used Instagram. Coolness and Creativity were the reasons most correlated with amount of time editing photos. The amount of time spent editing photos was also significantly related to narcissism.


This study, published in Computers in Human Behavior, aimed to see whether image-based as opposed to text-based social media was more likely to relieve loneliness because of the greater intimacy and feeling of “realness” for pictures. Using surveys, the researchers found that image-based social media did seem to be associated with a decrease in self-reported loneliness. Loneliness was highest among those who used no image-based social media. The use of text-based social media alone did nothing to reduce loneliness: “If anything,” the researchers wrote, “increased use of text-based media may exacerbate loneliness.”

Dealing With an Annoying Bug In Chrome? Report It to Google and You Might Get $30,000

Carsten Koall, Stringer/Getty Images
Carsten Koall, Stringer/Getty Images

Finding a security hole in your web browser isn't normally something to be happy about. But if you're the first person to encounter a software bug compromising Google Chrome, you could earn a big check from the company. As CNET reports, Google's bug bounty program, which has been rewarding amateur users' bug reports since 2010, has increased its maximum payment to $30,000.

For nearly a decade, Google has used bounties as a way to catch vulnerabilities in its security system before hackers can exploit them. The tech giant says it has paid out more than $5 million in rewards for more than 8500 bug reports. That number may seem enormous, but compared to the cost of hiring more programmers full-time—or the cost of a major security breach—it's a smart investment on Google's part.

In a recent blog post, Google announced that it will be increasing reward amounts across the board. The baseline payment for a regular bug report has been tripled from $5000 to $15,000, and the maximum reward for a high-quality report has doubled from $15,000 to $30,000. Google lays out what constitutes a high-quality report on its application security page.

Computer whizzes who detect attacks on Chrome OS, the software foundation for Chromebooks, can receive even bigger paydays from Google. The company will pay $150,000 to anyone who reports exploit chains that can compromise a Chromebook or Chromebox in its more restricted guest mode. Fuzzers—bug-hunters who look for vulnerabilities in a product by hitting it with random data—are also getting bigger rewards. The bonus they receive for finding bugs using the Chrome Fuzzer Program has been doubled to $1000.

Using bug bounties as an incentive to report security issues is a practice used across the tech industry. Earlier in 2019, Apple thanked the 14-year-old who first discovered the disastrous Group FaceTime bug by giving him money for college.

[h/t CNET]

Ninja’s Hot & Cold Brewed System Is the Only Coffee Maker You’ll Ever Need


Update: The glass-carafe version of the Ninja Hot & Cold Brewed System is currently on sale for $89 (a 50 percent discount) at Walmart. The thermal-carafe version is on sale on Amazon for $200, a $30 percent discount.

For people who just want a cup of joe to help them get out the door in the morning, the French presses, Chemexes, Aeropresses, Moka pots, and other specialized devices that coffee aficionados swear by probably seem more overwhelming than appealing. Ditto the fancy cappuccino machines at local cafes. That’s where Ninja’s new Hot & Cold Brewed System comes in: It was created to give coffee addicts a myriad of options with minimal fuss, not to mention minimal equipment. And it makes tea, too!

“Coffeehouses are known for having an endless selection, but current at-home brewers haven't given users the vast variety of choice we thought possible, and certainly not all in one product," Mark Rosenzweig, CEO of SharkNinja, said in a press release. "The Ninja Hot & Cold Brewed System changes the category entirely. This innovative system is more than just a machine you use in the morning; it's your all-day brewing partner.”

The Hot & Cold Brewed System comes with two baskets: one for coffee and one for tea. It knows what you're making to make based on the basket you insert, and the available options for that basket will light up. The machine allows the user to make six different sizes of coffee or tea, from a single cup all the way up to a full 50-ounce (10-cup) carafe.

And of course, as the name suggests, the system can make both hot and iced beverages. For coffee, it has five brew options: classic, rich, over ice, cold brew, and specialty (a concentrated brew for milky drinks like cappuccinos). If you’re making tea, you can choose between hot and cold brews optimized for herbal, black, oolong, white, or green tea.

When you select an over ice or cold brew, the machine automatically doubles the strength of your beverage so it doesn't get overly diluted by the ice cubes in the carafe. Even better, the Ninja can make cold brew in just 10 to 15 minutes, whereas other systems and methods typically take hours. (Hot coffee is brewed at 205°F, while the cold brew is made at 101°F.) And the system has a hot and cold frother that folds into the side so you can make barista-level lattes, too.

These bells and whistles sound impressive on paper, but how do they perform in real life? Ninja sent me Hot & Cold Brewed System to test for myself.

Ease of Use

Though it might look like something developed by NASA, the Hot & Cold Brewed System is designed to easily work with the twist of a dial and the push of a button, and it delivers. From loading in the correct amount of grounds with the system’s “smart scoop” to picking what type of brew you’d like, it’s simple enough to use even while bleary-eyed in the morning. It’s also easy to schedule a delayed brew so you can do the rest of your morning routine while your coffee brews. (Here’s the only drawback I can think of about this machine: When it starts brewing, it’s kind of noisy—loud enough to make my cats jump. It’s not a dealbreaker, but if you live in a small apartment and plan to brew coffee so that it’s ready right when you wake up, it might be something to consider.)

The system even tells you when it needs to be descaled. The “clean” button will light up, at which point you simply fill the water reservoir with descaling solution and water and press the clean button. A countdown lets you know how much longer the clean cycle will last.

Taste and Flavor

I swapped out an old, cheap coffee maker for the Hot & Cold Brewed System, and the difference was immediately noticeable. Whether hot or cold, the coffee made by the H&CBS was a better, smoother cup of joe. That’s due to what Ninja has dubbed Thermal Flavor Extraction automated brewing technology, which, according to a press release, “knows the precise temperatures, correct bloom times, and proper levels of saturation for every possible beverage combination to ensure a great taste every time.”

Whatever tech they use, it works. The coffee I make in this machine is consistently tasty. The rich brew setting works exactly as advertised, too, providing a richer, bolder flavor than the classic brew.

Features and Accessories

One of the best things about the H&CBS is the fact that it cuts down on waste significantly. Unlike other machines, it doesn't require any plastic pods or paper filters. Instead, it comes with two permanent filters, one for coffee and one for tea.

And the cold brew function is a game changer if you prefer iced coffee to hot. Not only does it brew quickly, but it eliminates the messy cleanup that comes with making cold brew yourself.

Typically priced at $230 for the thermal carafe version (or $200 for the glass carafe, though both are regularly on sale), the Hot & Cold Brewed System is significantly more expensive than a simpler drip coffee machine. But if you’re a cold brew addict looking to treat yourself, it’s worth it. Consider springing for the slightly more expensive thermal carafe model, which will keep your java hot or cold for hours. (I’ve left ice in it overnight and found cubes the next morning.)

You can get the Hot & Cold Brewed System on Amazon, Walmart, or Macy's starting at $89 right now, but those prices are likely to rise back up soon.