How Do You Pronounce GIF? It Probably Depends on Where You're From

iStock
iStock

It is a question that creates tension in friendships and divides families: How do you pronounce GIF?

The Graphics Interchange Format that makes fun looped image files possible also sparks heated debate in its shortened form. Is it a hard g like graphics or a soft g like gym? The Economist suggests that it’s a regional question.

Recently, the programming forum Stack Overflow posed the question to 50,000 people in 200 countries, and found that for the most part, the hard g wins out. While 65 percent of survey respondents went for the hard g, only 26 percent argued for the soft g.

But as the data team at The Economist points out, it’s a question that has built-in linguistic biases. If your native language doesn’t have a hard g sound, you probably use the soft g to pronounce GIF, and vice versa. Almost 80 percent of the poll respondents came from language backgrounds that would bias them toward the hard g sound, even though those languages make up just 45 percent of the world population. The Economist’s calculations found that weighted by population, Europe and the U.S. are biased toward the hard g pronunciation, but in emerging economies (defined by the World Bank), it’s not so clear cut.

Because there’s a third option that English-speaking nerds rarely duke it out over: the individual letter pronunciation, which appears to have made significant inroads in Asia. According to the poll, it’s more common in China and South Korea to enunciate each letter in GIF. Half of respondents from China opted for that choice, as did a full 70 percent of South Korean respondents. Explore the map visualization of the data here.

That said, GIF creator Steve Wilhite uses the soft g, like JIF. Do with that what you will.

[h/t The Economist]

Can You Find the 30 Album Covers Referenced in This Picture?

Norman Records
Norman Records

Album covers were once a respected art form and representation of a band’s identity. Now, after more than a decade of music being readily available online, they can be more of an afterthought.

In tribute to this dying art form, online vinyl retailer Norman Records has created a fun visual quiz featuring some of the most iconic album covers of all time. (Hint: Most are classic rock albums, but there are a few that fall into different genres.)

Check out the interactive image below, and use your cursor to hover over any areas you’d like to enlarge. Once you give up, keep scrolling to reveal the answers.

How many did you get? Some, like David Bowie’s Aladdin Sane and Led Zeppelin’s self-titled album, are fairly obvious. Other references are a little more obscure (any Neutral Milk Hotel fans?).

If this quiz has you feeling musically inspired, check out these stories behind 22 classic album covers, including Nirvana’s Nevermind, Pink Floyd’s Dark Side of the Moon, and the Grateful Dead’s Skull and Roses.

Even Marvel Studios's Co-President is Confused by Avengers 4 Teaser Photo

Marvel Studios
Marvel Studios

​by Kwadar Ray

Marvel fans have been left baffled ​by a teaser photo the Russo Brothers released, which possibly has the name of the new Avengers movie hidden in the picture.

The photo shows co-director Joe Russo sitting on an empty stage while working on his laptop, with the caption, "Look hard ..."

Fans have been speculating the past few days on what the hidden message in the photo is and what it reveals.

​​Turns out, fans are not the only ones playing "Where's Waldo," as even Marvel Studios's co-president Louis D’Esposito cannot even figure out what he's supposed to be looking at. 

D'Esposito expressed his confusion in a hilarious tweet, which also reveals he's being left in the dark by the directors.

We do not know for sure what we're looking hard for. A majority of fans are assuming it's the title of the movie—especially since the ​Russo Brothers said the name will be revealed after the Captain Marvel trailer was released—but it may also be a hint to the story or something else. ​​

Perhaps, it's the rocket engine prop in the photo that also featured in Infinity War.

Nevertheless, everything will be revealed soon when Avengers 4 hits theaters on May 3, 2019, and when all the promo for it begins (which will hopefully be soon).

SECTIONS

arrow
LIVE SMARTER