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How Do You Pronounce GIF? It Probably Depends on Where You're From

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iStock

It is a question that creates tension in friendships and divides families: How do you pronounce GIF?

The Graphics Interchange Format that makes fun looped image files possible also sparks heated debate in its shortened form. Is it a hard g like graphics or a soft g like gym? The Economist suggests that it’s a regional question.

Recently, the programming forum Stack Overflow posed the question to 50,000 people in 200 countries, and found that for the most part, the hard g wins out. While 65 percent of survey respondents went for the hard g, only 26 percent argued for the soft g.

But as the data team at The Economist points out, it’s a question that has built-in linguistic biases. If your native language doesn’t have a hard g sound, you probably use the soft g to pronounce GIF, and vice versa. Almost 80 percent of the poll respondents came from language backgrounds that would bias them toward the hard g sound, even though those languages make up just 45 percent of the world population. The Economist’s calculations found that weighted by population, Europe and the U.S. are biased toward the hard g pronunciation, but in emerging economies (defined by the World Bank), it’s not so clear cut.

Because there’s a third option that English-speaking nerds rarely duke it out over: the individual letter pronunciation, which appears to have made significant inroads in Asia. According to the poll, it’s more common in China and South Korea to enunciate each letter in GIF. Half of respondents from China opted for that choice, as did a full 70 percent of South Korean respondents. Explore the map visualization of the data here.

That said, GIF creator Steve Wilhite uses the soft g, like JIF. Do with that what you will.

[h/t The Economist]

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Dominique Faget, AFP/Getty Images
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David Lynch's Amazon T-Shirt Shop is as Surreal as His Movies
Dominique Faget, AFP/Getty Images
Dominique Faget, AFP/Getty Images

David Lynch, the celebrated director behind baffling-but-brilliant films like Eraserhead, Blue Velvet, Mulholland Drive, and Twin Peaks, is now selling his equally surreal T-shirts on Amazon.

As IndieWire reports, each shirt bears an image of one of Lynch’s paintings or photographs with an accompanying title. Some of his designs are more straightforward (the shirts labeled “House” and “Whale” feature, respectively, drawings of a house and a whale), while others are obscure (the shirt called “Chicken Head Tears” features a disturbing sculpture of a semi-human face).

This isn’t the first time Lynch has ventured into pursuits outside of filmmaking. Previously, he has sold coffee, designed furniture, produced music, hosted daily weather reports, and published a book about his experience with transcendental meditation. Art, in fact, falls a little closer to Lynch’s roots; the filmmaker trained for years at the Pennsylvania Academy of the Fine Arts before making his mark in Hollywood.

Lynch’s Amazon store currently sells 57 T-shirts, ranging in size from small to triple XL, all for $26 each. As for our own feelings on the collection, we think they’re best reflected by this T-shirt named “Honestly, I’m Sort of Confused.”

Check out some of our favorites below:

T-shirt that says "Honestly, I'm Sort of Confused"
"Honestly, I'm Sort of Confused"

Buy it on Amazon

T-shirt with a drawing of a sleeping bird on it
"Sleeping Bird"

Buy it on Amazon

T-shirt that says Peace on Earth over and over again. The caption is pretty on the nose.
"Peace on Earth"

Buy it on Amazon

T-shirt with an image of a screaming face made out of turkey with ants in its mouth
"Turkey Cheese Head"

Buy it on Amazon

T-shirt with an odd sculpted clay face asking if you know who it is. You get the idea.
"I Was Wondering If You Know Who I Am?"

Buy it on Amazon

T-shirt with an image of a sculpted head that is not a chicken. It is blue, though.
"Chicken Head Blue"

Buy it on Amazon

T-shirt with a drawing of a lobster on it. Below the drawing, the lobster is labeled with the word lobster. Shocking, I know.
"Lobster"

Buy it on Amazon

T-shirt with an abstract drawing of what is by David Lynch's account, at least, a cowboy
"Cowboy"

Buy it on Amazon

[h/t IndieWire]

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Days Inn
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Days Inn's New LED Umbrella Makes Gloomy Days Sunnier
Days Inn
Days Inn

Taking a walk outside is a quick way to feel better—unless it's raining. If you're someone who loves sunshine and clear skies, you may use gloomy weather as an excuse to lock yourself indoors for the whole day. A new type of umbrella from Days Inn may prompt you to reconsider. The hotel chain's Days InnBrella uses built-in LED strips to provide you with a personal patch of light even on the dreariest days.

The new product takes the umbrella's timelessly practical design one step further. As the fabric keeps you dry, the interior lights each generate 4000 LUX (a unit used to measure the amount of light striking a surface). It's no replacement for bright sunlight, but its glow should hopefully give you the mood boost you need the next time you're walking in the rain.

Woman with illuminated umbrella.
Days Inn

If you're over 18 and have a Twitter account, you're eligible to win a free Days InnBrella of your own. Just retweet this tweet from Days Inn before June 26 to enter the contest. The five winners will be selected on June 27.

Days Inn isn't the first brand to give the classic umbrella an upgrade. KAZbrella stays drip-free by closing inside-out, and Oombrella gives weather forecasts and alerts you when you leave it behind.

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