Kinder Eggs Will Finally Be (Legally) Available in the U.S.
Kinder eggs are finally coming to the U.S., bringing delightful toys and milky chocolate to Americans, according to CNN Money.
While black-market Kinder Surprise eggs are already relatively easy to find in the U.S., they are technically forbidden by the FDA because they contain inedible toys, which makes them a choking hazard in the eyes of the law.
The legal Kinder eggs coming to the U.S. in January 2018 will be a little different than those available in Europe. Instead of Kinder Surprise, the eggs that Ferrero (the Italian company that makes, in addition to Kinder chocolate, Nutella and Tic Tacs) is launching will be Kinder Joy, a variety that comes in two individually packaged halves. One half contains chocolate cream with two wafers and a teeny spoon to eat them with, and the other contains the toy.
Kinder Joy eggs also differ from Kinder Surprises in that their marketing is gender-segregated, with both a blue "boys" version and a pink "girls" version (despite the fact that many toy makers have moved away from marketing their wares to specific genders, doing away with stereotypical assignations for action figures or princess dolls).
As with all Kinder products, the U.S. is way behind—Kinder Joys have been available in Italy since 2001, and are widely available around the world.
The spoonable cream of Kinder Joy may not satisfy the die-hard fans of Kinder Surprise’s sweet chocolate shell, but alas. Gotta protect the children.
[h/t CNN Money]