Re-imagining Movie Posters From Different Angles

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When LG wanted to promote their new 3D home-theater-in-a-box, surround-sound product, they went to Brazilian design and advertising firm Y&R to come up with a concept. What the firm created were detailed, spot-on original artwork duplicates from three films—from different angles. The campaign gives the idea of hearing something—in this case, a movie—from "every side of the sound," as the LG product's tagline states. It's as if the posters were created using 3D technology.

Y&R recreated the original movie posters of Kill Bill, Pretty Woman, and Forrest Gump.

Courtesy of UpRoxx

Courtesy of UpRoxx

Courtesy of UpRoxx

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