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Diamond Images/Getty

The Time "Ten Cent Beer Night" Went Horribly Wrong

Diamond Images/Getty
Diamond Images/Getty

To bring fans to see the miserable Cleveland Indians play the Texas Rangers on June 4, 1974, management decided to sell 10-ounce cups of beer for only 10 cents.

More than 25,000 fans showed up for the event, but management forgot one small detail: drunk people get restless. Among the more tame incidents was a woman who flashed the crowd from the on-deck circle, a father-son team mooning the players, and fans jumping on the field to meet the outfielders. Then, in the bottom of the ninth, the Indians tied the game, but never got a chance to win. Fans started throwing batteries, golf balls, cups, and rocks onto the field. The drunk-fest involved more streakers, base stealers (literally), and fans who stormed the field and attacked the opposing team. Cleveland players had to wield bats to come to the aid of the Rangers players. Texas was awarded a forfeit.

The American League president forced the franchise to abandon the promotion idea and added this great understatement: “There was no question that beer played a great part in the affair.”

For more stories of baseball promotions gone wrong, check out Bud Shaw's If You Blow Up Disco Records, They Will Come.

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Bowman Gum - Heritage Auctions, Public Domain, Wikimedia Commons
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11 Timeless Yogi Berra Quotes
Bowman Gum - Heritage Auctions, Public Domain, Wikimedia Commons
Bowman Gum - Heritage Auctions, Public Domain, Wikimedia Commons

The great Yogi Berra—a 10-time World Series champion and three-time MVP—was one of baseball's best catchers, but he's remembered just as much for his wit and wisdom as his Hall of Fame career. Here are some of the quotes attributed to Yogi (who was born on May 12, 1925), even if he didn't always say them first.

1. "Always go to other people's funerals, otherwise they won't go to yours."

2. "The future ain't what it used to be." (Yogi later clarified, saying, "I just meant that times are different. Not necessarily better or worse, just different.")

3. "A nickel ain't worth a dime anymore."

4. "It ain't over 'til it's over."

5. "When you come to a fork in the road, take it." (See Quote Investigator)

6. "Nobody goes there anymore. It's too crowded." (See Quote Investigator)

7. "We have a good time together, even when we're not together."

8. "It's déjà vu all over again." (See Quote Investigator)

9. "Baseball is 90 percent mental. The other half is physical."

10. "I really didn't say everything I said."

11. "Then again, I might have said 'em, but you never know."

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Hate Running But Want to Feel Like a Winner? Try a 0.5K Run
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iStock

If you’re a non-runner who feels left out by the surging popularity of 5K and half-marathon races, Boerne, Texas has the race for you. Billed as a “running event for the rest of us,” the Boerne 0.5K is exactly what it sounds like: a very, very short race. The unique event, taking place in a town of 10,000 outside of San Antonio, covers just a little more than a third of a mile. And, as Mashable reports, it includes free beer and doughnuts.

The first annual charity event takes place on May 5, 2018 and is a fundraiser for Blessings in a Backpack, a Kentucky-based nonprofit that provides weekend meals to hungry children. Designed as a tongue-in-cheek response to typical 5K races, the extra-short run features a coffee and doughnut hydration station, just in case you get hungry midway through the race, and a free beer both before and after you run. “Join your fellow underachievers for a day (actually more like 10 minutes) of glory, celebration and participation trophies to raise money for a great organization,” the race website trumpets.

For a small fee, you can also get all of the trappings of racing without ever lacing up your shoes. For $50, VIPs can get the same swag the racers get, plus get the luxury of being shuttled the full 546 yards in a VW bus.

Understandably, this year’s roster is already full, but since the event’s organizers know that most people interested in the event aren’t necessarily committed to running, you can still get a T-shirt, participation medal, and bumper sticker for $25—no racing involved—here.

[h/t Mashable]

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