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What Happens to the Losing Team's Pre-Printed Championship Shirts?

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After a big game in any sport, fans and players are going to be clamoring for commemorative merchandise, often just minutes after the game ends. To meet this demand and cash in on the wallet-loosening "We’re #1" euphoria, manufacturers and retailers produce and stock two sets of T-shirts, hats and other merchandise, declaring each team the champ.

Based on strong sales after the Chicago Bears’ 2007 NFC Championship win, Sports Authority printed more than 15,000 shirts proclaiming a Bears Super Bowl victory well before the game even started. And then the Colts beat the Bears, 29-17.

World Vision

That’s a lot of misprinted shirts that can’t hit store shelves, and seem like fine candidates for the incinerator instead. And for a long time, that’s where they went, with all four major American pro sports leagues—MLB, NFL, NBA, and NHL—requiring the destruction of incorrect post-season apparel.

Fortunately, most of the leagues changed the way they do things and started donating the gear.

World Vision

For almost two decades, an international humanitarian aid group called World Vision collected the unwanted items at its distribution center in Pittsburgh, then shipped them overseas to people living in disaster areas and impoverished nations. After losing Super Bowl XLIII in 2009, Arizona Cardinals gear was sent to children and families living in extreme poverty in El Salvador. In 2010, after the New Orleans Saints defeated Indianapolis, the Colts gear printed up for Super Bowl XLIV was sent to earthquake-ravaged Haiti.

World Vision

In 2011, after Pittsburgh lost to the Green Bay Packers, the Steelers Super Bowl apparel went to Zambia, Armenia, Nicaragua, and Romania.

World Vision

World Vision

Beginning in 2015, after 19 years with World Vision, the NFL started working with Good360. After New England defeated Seattle in Super Bowl XLIX, Seahawks gear was distributed in Azerbaijan and Georgia.

It's too early to say where this year's Patriots or Falcons merchandise will end up. In 2016, Good360 chief marketing officer Shari Rudolph told mental_floss that details about the products available for donation will be sent to Good360 in about a week. They'll notify their nonprofit partners and determine who needs what.

"Once they request the product, it is shipped to a domestic location and stored within their facilities until they have enough product (through Good360 and other sources) to fill a container," Rudolph said. "Then it is shipped overseas and distributed to people in need."

As for those hats that seem to materialize out of thin air: Apparel company New Era Caps has already made 288 lids for each team. They'll be stored in bags and monitored before being brought out to the field so the winners can celebrate in style.

A prior version of this story appeared in 2009. Additional reporting by Jake Rossen.

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Big Questions
Why Is Soda Measured in Liters?
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Never a nation to fall in line, America is one of the few countries to resist the metric system. We stubbornly measure distance in miles and weight in pounds. So what’s with those two-liter bottles of soda?

First, a clarification: Soda is far from the only substance we measure in metric units. Heck, it’s not even the only beverage. Wine, liquor, and bottled water are sold by the milliliter. The healthcare field is all about metric units, too, from cholesterol levels to prescription, over-the-counter, and supplement dosages. We run 5-kilometer races, ride on 215-millimeter tires, and use 8-millimeter cameras, or at least we used to.

In most other things, we determinedly cling to our imperial measurements. Attempts to convince Americans to join the rest of the metric-measuring world have been met with great resistance.

Ken Butcher of the National Institute of Science and Technology has been working with the government’s tiny Metric Program for years. Speaking to Mental Floss back in 2013, Butcher explained that we’re so entrenched in our way of doing things that switching measurement systems now would be both chaotic and expensive.

"If we were going to start a new country all with the metric system, it would be easy," he said. "But when you have to go in and change almost everything that touches people’s everyday life and their physical and mental experience, their education, and then you take that away from them—it can be scary."

Here and there, though, when it’s convenient, we have been willing to budge. The soda bottle is a good example. Until 1970, all soft drinks in the U.S. were sold in fluid ounces and gallons, mostly in glass bottles. Then the plastic polyethylene terephthalate (PET) bottle came along, and soft drink makers decided it was time for a product redesign.

The redesign process coincided with two key factors: a short-lived wave of government interest in going metric, and the burgeoning environmental movement.

The folks at PepsiCo decided to meld all three into its exciting new vessel: a lightweight, cheap, recyclable, metric bottle, with built-in fins so it could stand up on supermarket shelves. Two liters: the soda size of the future.

The two-liter bottle took off. The rest of the soft drink world had no choice but to get on board. And voila: liters of cola for all.

Have you got a Big Question you'd like us to answer? If so, let us know by emailing us at bigquestions@mentalfloss.com.

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Big Questions
Where Is the Hottest Place on Earth?
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The summer of 2017 will go down as an endurance test of sorts for the people of Phoenix, Arizona. The National Weather Service issued an extreme heat warning, and planes were grounded as a result of temperatures exceeding 120 degrees. (Heat affects air density, which in turn affects a plane’s lift.)

Despite those dire measures, Phoenix is not the hottest place on Earth. And it’s not even close.

That dubious honor was bestowed on the Lut Desert in Iran in 2005, when land temperatures were recorded at a staggering 159.3 degrees Fahrenheit. The remote area was off the grid—literally—for many years until satellites began to measure temperatures in areas that were either not well trafficked on foot or not measured with the proper instruments. Lut also measured record temperatures in 2004, 2006, 2007, and 2009.

Before satellites registered Lut as a contender, one of the hottest areas on Earth was thought to be El Azizia, Libya, where a 1922 measurement of 136 degrees stood as a record for decades. (Winds blowing from the nearby Sahara Desert contributed to the oppressive heat.)

While the World Meteorological Organization (WMO) acknowledged this reading as the hottest on record for years, they later declared that instrumentation problems and other concerns led to new doubts about the accuracy.

Naturally, declaring the hottest place on Earth might be about more than just a single isolated reading. If it’s consistency we’re after, then the appropriately-named Death Valley in California, where temperatures are consistently 90 degrees or above for roughly half the year and at least 100 degrees for 140 days annually, has to be a contender. A blistering temperature of 134 degrees was recorded there in 1913.

Both Death Valley and Libya were measured using air temperature readings, while Lut was taken from a land reading, making all three pretty valid contenders. These are not urban areas, and paving the hottest place on Earth with sidewalks would be a very, very bad idea. Temperatures as low as 95 degrees can cause blacktop and pavement to reach skin-scorching temperatures of 141 degrees.

There are always additional factors to consider beyond a temperature number, however. In 2015, Bandar Mahshahr in Iran recorded temperatures of 115 degrees but a heat index—what it feels like outside when accounting for significant humidity—of an astounding 163 degrees. That thought might be one of the few things able to cool Phoenix residents off.

Have you got a Big Question you'd like us to answer? If so, let us know by emailing us at bigquestions@mentalfloss.com.

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