9 Things Everyone Should Know About North Dakota

Everyone gives North Dakota a hard time. Well, some people in Montana and South Dakota do. People in states farther away can’t name a single thing about it. But we should all give this place more respect. It might be cold, it might have long and tedious roads, and it might not even be a state. (More about that in a moment.) But it was the birthplace of conservation in the U.S., made a man out of Teddy Roosevelt, and now has a bustling economy and plenty of jobs. The joke might be on everyone else.

1. It’s the thirty-ninth State… or the fortieth… or maybe even the fiftieth!

Did you think that Hawaii was the fiftieth state? Well, you (and most other people) might have been wrong. Poring over historical records some years ago, retired North Dakotan history teacher John Rolczynski noticed something missing when the Constitution was drawn up in 1889. The U.S. Constitution mandates that senators, representatives, state legislators and “all executive and judicial officers” take an oath to uphold the Constitution. By forgetting to include that line, Rolczynski believes, North Dakota defied the U.S. Constitution. North Dakotans will vote in November 2012 on whether they need to “clarify” their statehood.

Before Rolczynski’s discovery, it was assumed that North Dakota was either the thirty-ninth or the fortieth State. When the papers were signed, along with the adjoining state of South Dakota, U.S. Secretary of State James Blaine (instructed by the President, Benjamin Harrison, not to pick favorites) deliberately shuffled the papers so that nobody knew which of the two states was first to sign. North Dakota is officially listed as #39, simply because “North” comes before “South” in the alphabet.

2. It has an Enchanted Highway.

North Dakota is notorious for long roads surrounded by nothing but grassland and farms. To break up the tedium on the way to the town of Regent (in the south of the state), retired schoolteacher and principal Gary Greff had a novel idea: huge scrap metal sculptures every few miles. Since 1991, without attending a single art class, he has constructed seven towering sculptures, all made of recycled metal, on the Enchanted Highway (as the road to Regent has now been renamed). “Geese in Flight,” erected in 2001, holds the Guinness World Record as the largest metal sculpture in the world. Constructed from used oil-well pipes and oil tanks, it is 156 feet long, 100 feet tall, and weighs 75 tons. Greff still has another four sculptures to build, but is currently focused on building a new hotel out of a disused schoolhouse in Regent, in the shape of a castle. Its name: The Enchanted Castle.

3. The economy is booming.

As fellow _flosser Matthew Hickman pointed out last week, North Dakota has been blessed with an expanding economy and low unemployment, thanks to huge oil reserves. Currently, they are undergoing their third major oil boom – mainly because new technology allows them to tap into the oil reserves to the north of the state, which previously couldn’t be drilled sustainably. The northern half of the state is a hive of business, as workers from around the area move to the oilfields. Locals – who have long seen their best and brightest graduates move to Washington or California to pursue their careers – now laugh at the fact that workers from Washington and California are flocking to North Dakota for work. The roads, never constructed for large volumes of traffic, are being rebuilt to cope with their frequent use by heavy vehicles. In some regions, there are five jobs available for every person looking for work.

4. It’s a food basket to the nation.

For all the oil, the number one industry is still agriculture, which directly employs nearly a quarter of the population. There are 30,000 family farms and ranches (average farm size: 1,300 acres), and farms take up nearly 90 percent of the state (that’s 39 million acres). Idaho has its potatoes, and Iowa has its corn, but North Dakota is the nation’s number one producer of spring wheat (nearly half the nation’s total), durum wheat, sunflower, barley, oats, lentils, honey, edible beans, canola and flaxseed. It also grows plenty of potatoes and corn, thank you very much.

5. It changed the rules of meatpacking.

North Dakota’s most popular tourist spot is the Wild West town of Medora, founded in 1883 by a French nobleman, the Marquis de Mores. The Marquis, who came to the Dakota Territory to start a meatpacking plant, was a pioneer. His greatest innovation was refrigerated meat… which was impressive, because iceboxes weren’t widely available back then. However, the economy of meatpacking made him think of new ideas. Rather than crowd the cattle into a railroad carrier, then send them to the slaughterhouse in Chicago, he would have them slaughtered in the North Dakota, dress the meat and pack it in boxcars with slabs of ice. Most of the beef would arrive safely in Chicago.

6. It made a man out of Teddy Roosevelt.

Theodore Roosevelt was known as one of America’s great action-man presidents – hunter, rancher, horse-rider, war hero. But in his younger years, he was a frail, weak, asthmatic dandy whose poor health had made his childhood a struggle. While studying at Harvard, he was told by his personal physician that he didn’t have long to live. But from 1883, at the age of 25, he lived in the Dakota Territory (which would be North Dakota six years later). Falling in love with the wilderness of the Little Missouri River Valley (which reminded him of the poetry of Edgar Allen Poe), he became a rancher and buffalo-hunter. By the time he left North Dakota in 1886, he was a tan, muscular figure who, according to one reporter, was “hearty and strong enough to drive oxen.”

“I never would have been President is it had not been for my experiences in North Dakota,” he later said. Though he was born in New York, North Dakota was probably his favorite state. Even if it wasn’t, North Dakotans are happy to claim him. His time in ND also inspired his love for nature and conservation, and he later declared the first National Parks. The wilderness area that he adored became the Theodore Roosevelt National Park in 1947.

7. You might have seen it in Fargo (if you didn’t blink).

North Dakota’s largest and most famous city, Fargo, has a population of 105,549. However, much of its fame is due to the Coen Brothers’ 1996 movie of that name, which revealed little about the city apart from the snowy weather and the malicious nature of some of its locals. It was hardly the best publicity for the town, which is particularly unfair because Fargo was based vaguely on two true events, both of which happened in Minnesota. (It opens with the words “This is a true story,” which is a slight exaggeration.) The movie was also filmed primarily in Minnesota. However, the snowy exteriors were shot in Fargo, which is indeed known for bitter winters where the temperature falls below 0 degrees Fahrenheit.

8. It’s a great place for A Christmas Carol.

Almost every weekend, in a town somewhere in North Dakota, there is some kind of festival to lure visitors: a goose festival (GooseFest) in Kenmare, a duck festival (Duckfest) in Bowdon, a grape and garlic festival (if you can believe that combo) in Minot, a spare ribs festival and an apple festival in Bismarck, a BBQ turkey festival in Lakota, an oil festival in Williston. But for true festivity, few can beat the town of Garrison. They started drawing in visitors with a walleye fishing contest, but 20 years ago, due to a love for Dickens’ A Christmas Carol, a Dickens Festival was started. People now visit, in the weeks before Christmas each year, to witness the locals roam the streets dressed like characters from a Victorian-era English novel, and see the amateur theatrical troupe produce various version of the story of Ebenezer Scrooge.

While the Dickens Festival brings people from around the state, Garrison’s festival fun doesn’t stop there. “Someone was a kite-flying aficionado, so we started the Kite Festival, which has become very popular,” says one of the Dickens Festival organizers, Jude Iverson. They even have a beach party in late August, on the banks of the mighty Lake Missouri. Not exactly Malibu, but students love it.

9. It was a favorite spot for Lewis and Clark.

The explorers Lewis and Clark, on their famous two-year expedition of territory beyond the Mississippi, spent more time in North Dakota than in any other state – or at least, they would have if the region were already comprised of states. In October 1804, not far from North Dakota’s present-day capital city of Bismarck, they were joined by a Canadian fur trader and his wife, Sacagawea, a local girl who became their interpreter. Sacagawea, a member of the Shoshone tribe, is regarded very highly by North Dakotans for her brains, brawn (she carried her first child on her back throughout the journey) and beauty (she has been immortalized in bronze statues throughout the State). In fact, she is a member of North Dakota’s Cowboy Hall of Fame. She never even met a cowboy, but this is practically the state’s highest honor.

Mark Juddery is an author and historian based in Australia. His latest book, Overrated: The 50 Most Overhyped Things in History (Perigree), is already causing a stir. You can order it from Amazon or Barnes and Noble, and you can argue with Mark's choices (or suggest new ones) on his blog.

Michael Campanella/Getty Images
10 Memorable Neil deGrasse Tyson Quotes
Michael Campanella/Getty Images
Michael Campanella/Getty Images

Neil deGrasse Tyson is America's preeminent badass astrophysicist. He's a passionate advocate for science, NASA, and education. He's also well-known for a little incident involving Pluto. And the man holds nearly 20 honorary doctorates (in addition to his real one). In honor of his 59th birthday, here are 10 of our favorite Neil deGrasse Tyson quotes.


"The good thing about science is that it's true whether or not you believe in it."
—From Real Time with Bill Maher.


"As a fraction of your tax dollar today, what is the total cost of all spaceborne telescopes, planetary probes, the rovers on Mars, the International Space Station, the space shuttle, telescopes yet to orbit, and missions yet to fly?' Answer: one-half of one percent of each tax dollar. Half a penny. I’d prefer it were more: perhaps two cents on the dollar. Even during the storied Apollo era, peak NASA spending amounted to little more than four cents on the tax dollar." 
—From Space Chronicles


"Once upon a time, people identified the god Neptune as the source of storms at sea. Today we call these storms hurricanes ... The only people who still call hurricanes acts of God are the people who write insurance forms."
—From Death by Black Hole


"Countless women are alive today because of ideas stimulated by a design flaw in the Hubble Space Telescope." (Editor's note: technology used to repair the Hubble Space Telescope's optical problems led to improved technology for breast cancer detection.)
—From Space Chronicles



"I knew Pluto was popular among elementary schoolkids, but I had no idea they would mobilize into a 'Save Pluto' campaign. I now have a drawer full of hate letters from hundreds of elementary schoolchildren (with supportive cover letters from their science teachers) pleading with me to reverse my stance on Pluto. The file includes a photograph of the entire third grade of a school posing on their front steps and holding up a banner proclaiming, 'Dr. Tyson—Pluto is a Planet!'"
—From The Sky Is Not the Limit


"In [Titanic], the stars above the ship bear no correspondence to any constellations in a real sky. Worse yet, while the heroine bobs ... we are treated to her view of this Hollywood sky—one where the stars on the right half of the scene trace the mirror image of the stars in the left half. How lazy can you get?"
—From Death by Black Hole


"On Friday the 13th, April 2029, an asteroid large enough to fill the Rose Bowl as though it were an egg cup will fly so close to Earth that it will dip below the altitude of our communication satellites. We did not name this asteroid Bambi. Instead, we named it Apophis, after the Egyptian god of darkness and death."
—From Space Chronicles


"[L]et us not fool ourselves into thinking we went to the Moon because we are pioneers, or discoverers, or adventurers. We went to the Moon because it was the militaristically expedient thing to do."
—From The Sky Is Not the Limit


Perhaps we've never been visited by aliens because they have looked upon Earth and decided there's no sign of intelligent life.
Read more at: https://www.brainyquote.com/quotes/quotes/n/neildegras615117.html
Perhaps we've never been visited by aliens because they have looked upon Earth and decided there's no sign of intelligent life.
Read more at: https://www.brainyquote.com/quotes/quotes/n/neildegras615117.html

"Perhaps we've never been visited by aliens because they have looked upon Earth and decided there's no sign of intelligent life."


A still from Steven Spielberg's E.T. the Extra-Terrestrial
Universal Studios

"[I]f an alien lands on your front lawn and extends an appendage as a gesture of greeting, before you get friendly, toss it an eightball. If the appendage explodes, then the alien was probably made of antimatter. If not, then you can proceed to take it to your leader."
—From Death by Black Hole

How Apple's '1984' Super Bowl Ad Was Almost Canceled

More than 30 years ago, Apple defined the Super Bowl commercial as a cultural phenomenon. Prior to Super Bowl XVIII, nobody watched the game "just for the commercials"—but one epic TV spot, directed by sci-fi legend Ridley Scott, changed all that. Read on for the inside story of the commercial that rocked the world of advertising, even though Apple's Board of Directors didn't want to run it at all.


If you haven't seen it, here's a fuzzy YouTube version:

"WHY 1984 WON'T BE LIKE 1984"

The tagline "Why 1984 Won't Be Like '1984'" references George Orwell's 1949 novel 1984, which envisioned a dystopian future, controlled by a televised "Big Brother." The tagline was written by Brent Thomas and Steve Hayden of the ad firm Chiat\Day in 1982, and the pair tried to sell it to various companies (including Apple, for the Apple II computer) but were turned down repeatedly. When Steve Jobs heard the pitch in 1983, he was sold—he saw the Macintosh as a "revolutionary" product, and wanted advertising to match. Jobs saw IBM as Big Brother, and wanted to position Apple as the world's last chance to escape IBM's domination of the personal computer industry. The Mac was scheduled to launch in late January of 1984, a week after the Super Bowl. IBM already held the nickname "Big Blue," so the parallels, at least to Jobs, were too delicious to miss.

Thomas and Hayden wrote up the story of the ad: we see a world of mind-controlled, shuffling men all in gray, staring at a video screen showing the face of Big Brother droning on about "information purification directives." A lone woman clad in vibrant red shorts and a white tank-top (bearing a Mac logo) runs from riot police, dashing up an aisle towards Big Brother. Just before being snatched by the police, she flings a sledgehammer at Big Brother's screen, smashing him just after he intones "We shall prevail!" Big Brother's destruction frees the minds of the throng, who quite literally see the light, flooding their faces now that the screen is gone. A mere eight seconds before the one-minute ad concludes, a narrator briefly mentions the word "Macintosh," in a restatement of that original tagline: "On January 24th, Apple Computer will introduce Macintosh. And you'll see why 1984 won't be like '1984.'" An Apple logo is shown, and then we're out—back to the game.

In 1983, in a presentation about the Mac, Jobs introduced the ad to a cheering audience of Apple employees:

"... It is now 1984. It appears IBM wants it all. Apple is perceived to be the only hope to offer IBM a run for its money. Dealers, initially welcoming IBM with open arms, now fear an IBM-dominated and -controlled future. They are increasingly turning back to Apple as the only force that can ensure their future freedom. IBM wants it all and is aiming its guns on its last obstacle to industry control: Apple. Will Big Blue dominate the entire computer industry? The entire information age? Was George Orwell right about 1984?"

After seeing the ad for the first time, the Apple audience totally freaked out (jump to about the 5-minute mark to witness the riotous cheering).


Chiat\Day hired Ridley Scott, whose 1982 sci-fi film Blade Runner had the dystopian tone they were looking for (and Alien wasn't so bad either). Scott filmed the ad in London, using actual skinheads playing the mute bald men—they were paid $125 a day to sit and stare at Big Brother; those who still had hair were paid to shave their heads for the shoot. Anya Major, a discus thrower and actress, was cast as the woman with the sledgehammer largely because she was actually capable of wielding the thing.

Mac programmer Andy Hertzfeld wrote an Apple II program "to flash impressive looking numbers and graphs on [Big Brother's] screen," but it's unclear whether his program was used for the final film. The ad cost a shocking $900,000 to film, plus Apple booked two premium slots during the Super Bowl to air it—carrying an airtime cost of more than $1 million.


Although Jobs and his marketing team (plus the assembled throng at his 1983 internal presentation) loved the ad, Apple's Board of Directors hated it. After seeing the ad for the first time, board member Mike Markkula suggested that Chiat\Day be fired, and the remainder of the board were similarly unimpressed. Then-CEO John Sculley recalled the reaction after the ad was screened for the group: "The others just looked at each other, dazed expressions on their faces ... Most of them felt it was the worst commercial they had ever seen. Not a single outside board member liked it." Sculley instructed Chiat\Day to sell off the Super Bowl airtime they had purchased, but Chiat\Day principal Jay Chiat quietly resisted. Chiat had purchased two slots—a 60-second slot in the third quarter to show the full ad, plus a 30-second slot later on to repeat an edited-down version. Chiat sold only the 30-second slot and claimed it was too late to sell the longer one. By disobeying his client's instructions, Chiat cemented Apple's place in advertising history.

When Apple co-founder Steve Wozniak heard that the ad was in trouble, he offered to pony up half the airtime costs himself, saying, "I asked how much it was going to cost, and [Steve Jobs] told me $800,000. I said, 'Well, I'll pay half of it if you will.' I figured it was a problem with the company justifying the expenditure. I thought an ad that was so great a piece of science fiction should have its chance to be seen."

But Woz didn't have to shell out the money; the executive team finally decided to run a 100-day advertising extravaganza for the Mac's launch, starting with the Super Bowl ad—after all, they had already paid to shoot it and were stuck with the airtime.

1984 - Big Brother


When the ad aired, controversy erupted—viewers either loved or hated the ad, and it spurred a wave of media coverage that involved news shows replaying the ad as part of covering it, leading to estimates of an additional $5 million in "free" airtime for the ad. All three national networks, plus countless local markets, ran news stories about the ad. "1984" become a cultural event, and served as a blueprint for future Apple product launches. The marketing logic was brilliantly simple: create an ad campaign that sparked controversy (for example, by insinuating that IBM was like Big Brother), and the media will cover your launch for free, amplifying the message.

The full ad famously ran once during the Super Bowl XVIII (on January 22, 1984), but it also ran the month prior—on December 31, 1983, TV station operator Tom Frank ran the ad on KMVT at the last possible time slot before midnight, in order to qualify for 1983's advertising awards.* (Any awards the ad won would mean more media coverage.) Apple paid to screen the ad in movie theaters before movie trailers, further heightening anticipation for the Mac launch. In addition to all that, the 30-second version was aired across the country after its debut on the Super Bowl.

Chiat\Day adman Steve Hayden recalled: "We ran a 30- second version of '1984' in the top 10 U.S. markets, plus, in an admittedly childish move, in an 11th market—Boca Raton, Florida, headquarters for IBM's PC division." Mac team member Andy Hertzfeld ended his remembrance of the ad by saying:

"A week after the Macintosh launch, Apple held its January board meeting. The Macintosh executive staff was invited to attend, not knowing what to expect. When the Mac people entered the room, everyone on the board rose and gave them a standing ovation, acknowledging that they were wrong about the commercial and congratulating the team for pulling off a fantastic launch.

Chiat\Day wanted the commercial to qualify for upcoming advertising awards, so they ran it once at 1 AM at a small television station in Twin Falls, Idaho, KMVT, on December 15, 1983 [incorrect; see below for an update on this -ed]. And sure enough it won just about every possible award, including best commercial of the decade. Twenty years later it's considered one of the most memorable television commercials ever made."


A year later, Apple again employed Chiat\Day to make a blockbuster ad for their Macintosh Office product line, which was basically a file server, networking gear, and a laser printer. Directed by Ridley Scott's brother Tony, the new ad was called "Lemmings," and featured blindfolded businesspeople whistling an out-of-tune version of Snow White's "Heigh-Ho" as they followed each other off a cliff (referencing the myth of lemming suicide).

Jobs and Sculley didn't like the ad, but Chiat\Day convinced them to run it, pointing out that the board hadn't liked the last ad either. But unlike the rousing, empowering message of the "1984" ad, "Lemmings" directly insulted business customers who had already bought IBM computers. It was also weirdly boring—when it was aired at the Super Bowl (with Jobs and Sculley in attendance), nobody really reacted. The ad was a flop, and Apple even proposed running a printed apology in The Wall Street Journal. Jay Chiat shot back, saying that if Apple apologized, Chiat would buy an ad on the next page, apologizing for the apology. It was a mess:


In 2004, the ad was updated for the launch of the iPod. The only change was that the woman with the hammer was now listening to an iPod, which remained clipped to her belt as she ran. You can watch that version too:


Chiat\Day adman Lee Clow gave an interview about the ad, covering some of this material.

Check out Mac team member Andy Hertzfeld's excellent first-person account of the ad. A similar account (but with more from Jobs's point of view) can found in the Steve Jobs biography, and an even more in-depth account is in The Mac Bathroom Reader. The Mac Bathroom Reader is out of print; you can read an excerpt online, including QuickTime movies of the two versions of the ad, plus a behind-the-scenes video. Finally, you might enjoy this 2004 USA Today article about the ad, pointing out that ads for other computers (including Atari, Radio Shack, and IBM's new PCjr) also ran during that Super Bowl.

* = A Note on the Airing in 1983

Update: Thanks to Tom Frank for writing in to correct my earlier mis-statement about the first air date of this commercial. As you can see in his comment below, Hertzfeld's comments above (and the dates cited in other accounts I've seen) are incorrect. Stay tuned for an upcoming interview with Frank, in which we discuss what it was like running both "1984" and "Lemmings" before they were on the Super Bowl!

Update 2: You can read the story behind this post in Chris's book The Blogger Abides.

This post originally appeared in 2012.


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