Netflix Splits DVD & Streaming Businesses

Something pretty remarkable happened this morning: I, and zillions of other Netflix subscribers, received an email from Netflix CEO Reed Hastings. Now, I'm not exactly pals with the guy, but I'm a fan of his company, as I watch movies that come in little red envelopes and stream on my TV and stuff. The email (also posted as a blog entry, linked above) was a mea culpa from Hastings, apologizing for "arrogance" and a failure to "communicate" about the recent Netflix pricing changes, in which the company began charging separately for DVDs and online streaming (which, in case you're living under an internet rock, didn't go over well). The message from Hastings is actually pretty remarkable for the first bits -- the CEO of a big public company starts his message with the words: "I messed up. I owe everyone an explanation," and actually uses the term "arrogance" in describing his behavior. That's big of him, and I'm impressed by his classiness.

But where it gets weird is when Hastings proceeds to say that Netflix is splitting into two businesses: Netflix for streaming and "Qwikster" for DVDs/Blu-ray/video games through the mail. Say what? Here's a portion of the message:

So we realized that streaming and DVD by mail are becoming two quite different businesses, with very different cost structures, different benefits that need to be marketed differently, and we need to let each grow and operate independently. It's hard for me to write this after over 10 years of mailing DVDs with pride, but we think it is necessary and best: In a few weeks, we will rename our DVD by mail service to "Qwikster".

We chose the name Qwikster because it refers to quick delivery. We will keep the name "Netflix" for streaming.

Um. "Qwikster?" Really? Was "Mailflix" not available? Pricing will remain unchanged, but now apparently the two services will operate separately, will charge you separately, and so on. I wonder if the stock will split into two? (At the moment, the stock is up around 2% on the news.)

Here's Hastings himself, in a poorly edited, poorly recorded, and strangely out-of-focus video, explaining the change:

Wow. Am I the only one who found that awkward and painful? (Almost as painful as the quasi-word "Qwikster.") For more subscriber reactions, check out the over 9,000 comments on Hastings's blog post.

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Employees at Antarctica's McMurdo Station Are Throwing a Party for Pride Month
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Employees at Antarctica's McMurdo Station are gearing up to celebrate Pride month in one of the world's harshest environments. On Saturday, June 9, the station will host what Hannah Valian, who deals with the center's recycling efforts, calls "one of the larger parties ever thrown" at the station.

McMurdo Station is an Antarctic research facility owned and operated by the United States. The station is more sparsely populated during Antarctica's colder autumn and winter seasons (which run from March to September), but employees tell us there's still a decent-sized LGBTQ scene to celebrate this June.

About 10 of the 133 people currently at McMurdo identify as LGBTQ, says Rachel Bowens-Rubin, a station laboratory assistant. Valian said the idea for a Pride celebration came up in May at one of the station's regular LGBTQ socials.

"Everyone got really excited about it," she tells Mental Floss via email. "So we ran with it."

Ten individuals are wearing coats while holding a rainbow-colored Pride flag. They are standing in snow with mountains in the distance.
"I hope when people see this photo they'll be reminded that LGBTQ people aren't limited to a place, a culture, or a climate," McMurdo's Evan Townsend tells Mental Floss. "We are important and valuable members of every community, even at the bottom of the world."
Courtesy of Shawn Waldron

Despite reports that this is the continent's first Pride party, none of the event's organizers are convinced this is the first Pride celebration Antarctica has seen. Sous chef Zach Morgan tells us he's been attending LGBTQ socials at McMurdo since 2009.

"The notion is certainly not new here," he says.

To Evan Townsend, a steward at the station, this weekend's Pride event is less a milestone and more a reflection of the history of queer acceptance in Antarctica.

"If anything," Townsend says, "recognition belongs to those who came to Antarctica as open members of the LGBTQ community during much less welcoming times in the recent past."

This week, though, McMurdo's employees only had positive things to say about the station's acceptance of LGBTQ people.

"I have always felt like a valued member of the community here," Morgan tells us in an email. "Most people I've met here have been open and supportive. I've never felt the need to hide myself here, and that's one of the reasons I love working here."

Saturday's celebration will feature a dance floor, photo booth, lip sync battles, live music, and a short skit explaining the history of Pride, Valian says.

"At the very least, I hope the attention our Pride celebration has garnered has inspired someone to go out and explore the world, even if they might feel different or afraid they might not fit in," Morgan says. "'Cause even on the most inhospitable place on Earth, there's still people who will love and respect you no matter who you are."

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New Nap Pods—Complete with Alarm Clocks and Netflix—Set for A Trial Run at Airports This Summer
Courtesy of Airpod
Courtesy of Airpod

Sleepy travelers in Europe can soon be on the lookout for Airpods, self-contained capsules designed to help passengers relax in privacy.

For 15 euros per hour (roughly $18), travelers can charge their phones, store their luggage, and, yes, nap on a chair that reclines into a bed. The Airpods are also equipped with television screens and free streaming on Netflix, Travel + Leisure reports.

To keep things clean between uses, each Airpod uses LED lights to disinfect the space and a scent machine to manage any unfortunate odors.

The company's two Slovenian founders, Mihael Meolic and Grega Mrgole, expect to conduct a trial run of the service by placing 10 pods in EU airports late this summer. By early 2019, they expect to have 100 Airpods installed in airports around the world, though the company hasn't yet announced which EU airports will receive the first Airpods.

The company eventually plans to introduce an element of cryptocurrency to its service. Once 1000 Airpods are installed (which the company expects to happen by late 2019), customers can opt in to a "Partnership Program." With this program, participants can become sponsors of one specific Airpod unit and earn up to 80 percent of the profits it generates each month. The company's cryptocurrency—called an APOD token—is already on sale through the Airpod website.

[h/t Travel + Leisure]

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