The Late Movies: Nike's Slo-Mo Golf Ball Videos

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In 2008, Nike put together a series of slow-motion videos in which golf balls were shot through various objects. The project, called "Nike Golf Juice Ball," is surprisingly not very heavily Nike branded -- it's mostly about crazy slo-mo. Of course, they're trying to sell their "juice ball," so perhaps I've just played right into their hands. Anyway, I don't golf, so away we go!

Watermelon

Freaky and beautiful.

Goldfish Bowl

Horrific. How could they shoot a bowl full of goldfish?!*

* = Psych!

Seven Layer Dip

That's a party.

Piggy Bank

The sound really makes this one, as change ricochets off the table.

Cucko Clock

"Set your clocks ahead."

Easter Egg

Yikes.

Festive Beverage

Liquid and glass and stuff blowing up. What's not to love?

More

There's a bit more at the nikejuiceball YouTube Channel, and you can find some more via this YouTube search. It looks like the original Nike site hosting the videos has gone away, but many live on in unauthorized YouTube posts.

May 25, 2011 - 6:00pm
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