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The Ladies Love Red

It might seem like flowers, candlelight dinners, and romantic getaways are the best ways to land a lady, but it's much easier than that. Just consider wearing a red t-shirt or tie. Female primates swoon over males in red (although I would prefer the flowers, dinners, and trips, as I bet many women would).

Researchers at the University of Rochester and University of Munich showed women photos of men clad in different colored shirts. The women answered a series of questions designed to determine their level of desire. When the ladies described the scarlet-shirted men, they claimed these men were more attractive. Women reported the same high levels of attraction and desire toward pictures of men in black and white with a red border.

"Red is typically thought of as a sexy color for women only," says Andrew Elliot, one of the authors. "Our findings suggest that the link between red and sex also applies to men."

The effect was consistent. Participants in the U.S., England, Germany, and China all found men wearing red more attractive.

The researchers continue to note that females are adept at noticing small changes, such as increased blood flow to the face, showing how sensitive women are to the color. The authors said that men who wear red might feel more powerful and suggest red will boost self-esteem. But they warn men not to wear red to the zoo unless they're interested in picking up a 300-pound admirer—red also excites female gorillas.

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Finding Art in Everyday Sights
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Artist Paul Gledhill "draws on" everyday sights for inspiration. See more on Instagram.

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Can You Find the Money in Santa’s Sack in This Hidden Image Puzzle?
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A hidden-object image features rows of Santas carrying sacks.
Vouchercloud

Vouchercloud, a website and app for online deals, brings us this holiday-themed test of your vision just in time for Christmas. Hidden among all the identical Santa Clauses carrying sacks of presents, one financially-savvy Santa is carrying a big sack of money. Can you figure out where he is? (Warning: Spoilers below.)

Spot him yet? If you’re stumped, check out the solution below. If this one was a breeze for you, try out a few more hidden-object puzzles here, here, and here. Or if you’re looking for something with a little more real-life relevancy, try to figure out where the snake is in this photo. Happy hunting!

A hidden-object image features rows of Santas carrying sacks with the solution circled in red.

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