Architecture as Advertising in Los Angeles

Here in Los Angeles, cars rule. You've all heard the Missing Persons' song "Walking in LA" - well it's true: nobody walks here. It's just not that kind of town. Never has been. We've always been car-crazy here, especially back when cars were something special. Back in the 1920s, the city's love affair with the car turned into some pretty odd offspring. Roadside business shaped like giant owls, dogs and mushrooms sprouted up. It was easier to see a giant pumpkin than a plain storefront, especially since the customers travelled by car, not on foot. The shape of these buildings conveyed the nature of their merchandise to customers zooming by. Architecture became advertising and roadside stands brought convenience to the car culture. Unlike Chicago or NYC, where shopping was in a central downtown area, LA shopping got spread out as the car became the main way people got around.

Buildings shaped in the form of giant objects became the most memorable landmarks in this car-centric city of ours. Between 1920 and 1940, about 75 such buildings were erected. Though relatively few in number, they certainly helped give this town the flamboyant identity it now has. Beyond that, it influenced future building designs in other new towns, adapting to the car and the motorist.

Hoot Hoot-I Scream 1928-1938

The Dog Cafe 1928-1973

Tail o' the Pup 1946-2006

Wilshire Boulevard Brown Derby 1926-1980

Coca-Cola Company Bottling HQ 1936- present


Taking a page from the past, here's the present-day Chiat/Day Ad agency parking lot gate in Venice, CA, designed in 1991 by Claes Oldenburg

19 Must-Visit Stops on Mexico City's Metro

About 5 million people ride the Mexico City subway every day—but most commuters don’t realize how much there is to do and see without ever having to go above ground. From piano stairs to a space tunnel, exploring the attractions hidden within the metro just might be the most fun you can have for 5 pesos (about $0.25 USD). These Mexico City metro stations settle the old question once and for all; it’s both the journey and the destination.


Talisman station (line 4) has a mammoth logo for a reason: Mammoth fossils were unearthed during construction of the metro, and you can see the bones—which date back to the Pleistocene—on display there.


space tunnel at La Raza station
Sharon Hahn Darlin, Flickr // CC BY 2.0

How do you make a long transfer fly by? Transform it into a walk-through space tunnel illuminated by a glow-in-the-dark night sky, the highlight of the science museum located within La Raza station (lines 3 and 5).


Viveros (line 3), a station named for the nearby nursery, is in full flower: It was recently given a jungle makeover complete with imitation palms, jaguars, and snakes to raise awareness for the preservation of southern Mexico’s Lacandon Rainforest.


Complement your day trip to the pyramids at Teotihuacan with a stop at the Pino Suarez station (lines 1 and 2), where you can see a 650-year-old pyramid dedicated to Ehecatl, the Aztec god of wind. Tens of thousands of users go through the station daily, making the pyramid one of the most visited archeological sites in Mexico. (Though it's referred to as Mexico’s smallest archaeological zone, the National Institute of Anthropology and History doesn't consider it a "proper" archaeological zone "due to its size and the fact of being located in a Metro Transport System facility.")


Hidalgo (lines 2 and 3) may be the most miraculous of all of Mexico City’s metro stations: In 1997, someone (possibly a street vendor) discovered a water stain in the shape of the Virgin of Guadalupe in one of its floor tiles. The apparition attracted so many pilgrims that metro authorities eventually had to remove the tile, which is now enshrined just outside one of the exits (follow the signs for Iglesia), near the intersection of Paseo de la Reforma and Zarco. And if you happen to visit this station on the morning of the 28th of any month, you’ll be swarmed with pious commuters carrying figurines of Saint Judas Thaddeus—patron saint of delinquents and lost causes—who is venerated at the nearby San Hipolito Church.


No time to visit the vast National Museum of Anthropology? You can still catch reproductions of Mesoamerican statues at the Bellas Artes (lines 2 and 8) and Tezozomoc (line 6) stops.


miniatures on the Mexico city subway
Randal Sheppard, Flickr // CC BY-SA 2.0

Miniature maniacs shouldn’t miss the scale models of Mexico City’s main plaza at the Zocalo stop (line 2). They depict, in tiny form, the metamorphosis of the capital from the Aztec Templo Mayor to the present-day Metropolitan Cathedral. (And bonus points to anyone who can spot the cat who lives in this station.)


The music-themed Division del Norte station’s (line 3) free karaoke corner draws a crowd gathered to watch fellow riders belt out boleros and ballads on their way to work. The unassuming abuelitas laden with bags from the market always have the most impressive pipes.


piano stairs at Polanco station
Victor.Aguirre-Lopez, Wikimedia Commons // CC BY-SA 3.0

Don’t take the escalators at Polanco station (line 7), because the stairs are a giant musical piano keyboard. Finally, here’s your chance to live out Tom Hanks’s piano dance scene from the movie Big.


The Guerrero stop (lines B and 3) is a tribute to the legends of lucha libre, with costume displays and murals dedicated to 45 of Mexico’s finest masked fighters.


The largest bookshop in Latin America can be found in the long passage between the Zocalo and Pino Suarez stations. The underground emporium known as Un Paseo Por Los Libros sells titles from textbooks to manga and also hosts free workshops, lectures, and movie screenings.


murals in the Mexico City subway
Thelmadatter, Wikimedia Commons // Public Domain

Any visitor to Mexico City should check out Diego Rivera’s murals—but on your way, don’t forget to look up at the murals that decorate many metro stations. Particularly impressive are Guillermo Ceniceros’s ambitious chronicles of art through the history of time on the walls at the Copilco (line 3) and Tacubaya stations (lines 1, 7, and 9). On the kitschier side, see how many famous faces you can pick out in Jorge Flores Manjarrez’s I Spy-style mural of pop stars at the Auditorio stop (line 7).


A museum of caricatures located inside the Zapata stop (line 12) is an homage to Mexican cartooning, including plenty of satirical interpretations of the mustachioed revolutionary who gives the station its name.


If Chabacano station (lines 2, 8, and 9) feels unsettlingly familiar, it might be because it was used as a shooting location for the subway chase scene in the Arnold Schwarzenegger film Total Recall. Legend has it you can still spot splashes of fake blood on the ceiling.


Museo del Metro de la Ciudad de México
ProtoplasmaKid, Wikimedia Commons // CC BY-SA 4.0

Has this metro adventure turned you into a super fan? Do a deep dive at Mixcoac station’s (line 12) sleek Metro Museum, where you can learn even more fun facts about the subway’s 50 years of history while you wait out rush hour.

Pop Chart Lab
150 Northeast Lighthouses in One Illustrated Poster
Pop Chart Lab
Pop Chart Lab

Some of the world's most beautiful and historic lighthouses can be found in the American Northeast. Now, Pop Chart Lab is releasing an illustrated poster highlighting 150 of the historic beacons dotting the region's coastline.

The 24-inch-by-36-inch print, titled "Lighthouses of the Northeast," covers U.S. lighthouses from the northern tip of Maine to the Delaware Bay. Categorized by state, the chart features a diverse array of lighthouse designs, like the dual towers at Navesink Twin Lights in New Jersey and the distinctive red-and-white stripes of the West Quoddy Head Light in Maine.

Framed poster of lighthouses.
Pop Chart Lab

Each illustration includes the lighthouse name and the year it was first lit, with the oldest lighthouses dating back to the 1700s. There's also a map in the upper-left corner showing the location of each landmark on the northeast coast.

Chart of lighthouses.
Pop Chart Lab

The poster is now available to preorder for $37, with shipping set to start March 21. After memorizing every site on the chart, you can get to work exploring many of the other unique lighthouses the rest of the world has to offer.


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