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The Late Movies: We Love Local Commercials

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So here's the deal. There are these two young filmmakers who go by the names Rhett and Link. They love local commercials, and they make them. For free. They go on the road, crisscrossing the country, making awesome local commercials. How can they afford to do this? Through sponsorship (often visible in the web versions of the commercials, and sometimes sponsored items, like Alka Seltzer, visible in shots). Anyway, even though there is sponsorship involved, these are some awesome local commercials. Really. Just watch the first one. If you're like me, you'll be in tears, watching it over and over. After the jump, I give you more sweet, sweet, local commercials.

Cullman Mobile Home Liquidation

"I sell mobile homes. I'm not gonna waste your time, I'm gonna tell it just like it is. These are mobile homes, not mansions. They come in two pieces. If that's what you're lookin' for, that's what I got. They're used. Some of them have stains. We cover that up."

Salt Lake Community College Barbering & Cosmetology School - An Unlicensed Salon

"In this economy, who can afford an expensive haircut, or a four-year degree?" Warning: this is an unlicensed salon. I repeat, an unlicensed salon. But the haircuts are only $2. "Let me give you a haircut. I really need the practice."

Black and White People Furniture - Red House Furniture

"Look at this sofa. It's perfect for a black person, or a white person." "This mattress is perfect for a white person, or a black person."

Ray's Midbell Music

"Band is awesome. Band is the new trend. Band is your best chance for making new friends. ... You may have to go to the Prom alone, but that's a sacrifice worth making to play the sousaphone."

Bobby Denning Furniture, Appliance, Auction, and Realty, and Lawn Equipment and Scooters (and Auto Sales)

"I want you to understand the bigness of our store." (70,000 square feet.) "We own approximately 80% of this facility. Everything except the Chinese restaurant and the coin laundry."

Pat vs. Geno's: Philly Cheesesteak War

Clearly very sponsored by Alka Seltzer, but still funny. "I like the orangeness of the restaurant. It makes me feel at home." "Your home is orange?" "Well...yeah."

Check out the I Love Local Commercials site to nominate a business to get a free local commercial. See also: their YouTube channel.

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iStock // Ekaterina Minaeva
Man Buys Two Metric Tons of LEGO Bricks; Sorts Them Via Machine Learning
May 21, 2017
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iStock // Ekaterina Minaeva

Jacques Mattheij made a small, but awesome, mistake. He went on eBay one evening and bid on a bunch of bulk LEGO brick auctions, then went to sleep. Upon waking, he discovered that he was the high bidder on many, and was now the proud owner of two tons of LEGO bricks. (This is about 4400 pounds.) He wrote, "[L]esson 1: if you win almost all bids you are bidding too high."

Mattheij had noticed that bulk, unsorted bricks sell for something like €10/kilogram, whereas sets are roughly €40/kg and rare parts go for up to €100/kg. Much of the value of the bricks is in their sorting. If he could reduce the entropy of these bins of unsorted bricks, he could make a tidy profit. While many people do this work by hand, the problem is enormous—just the kind of challenge for a computer. Mattheij writes:

There are 38000+ shapes and there are 100+ possible shades of color (you can roughly tell how old someone is by asking them what lego colors they remember from their youth).

In the following months, Mattheij built a proof-of-concept sorting system using, of course, LEGO. He broke the problem down into a series of sub-problems (including "feeding LEGO reliably from a hopper is surprisingly hard," one of those facts of nature that will stymie even the best system design). After tinkering with the prototype at length, he expanded the system to a surprisingly complex system of conveyer belts (powered by a home treadmill), various pieces of cabinetry, and "copious quantities of crazy glue."

Here's a video showing the current system running at low speed:

The key part of the system was running the bricks past a camera paired with a computer running a neural net-based image classifier. That allows the computer (when sufficiently trained on brick images) to recognize bricks and thus categorize them by color, shape, or other parameters. Remember that as bricks pass by, they can be in any orientation, can be dirty, can even be stuck to other pieces. So having a flexible software system is key to recognizing—in a fraction of a second—what a given brick is, in order to sort it out. When a match is found, a jet of compressed air pops the piece off the conveyer belt and into a waiting bin.

After much experimentation, Mattheij rewrote the software (several times in fact) to accomplish a variety of basic tasks. At its core, the system takes images from a webcam and feeds them to a neural network to do the classification. Of course, the neural net needs to be "trained" by showing it lots of images, and telling it what those images represent. Mattheij's breakthrough was allowing the machine to effectively train itself, with guidance: Running pieces through allows the system to take its own photos, make a guess, and build on that guess. As long as Mattheij corrects the incorrect guesses, he ends up with a decent (and self-reinforcing) corpus of training data. As the machine continues running, it can rack up more training, allowing it to recognize a broad variety of pieces on the fly.

Here's another video, focusing on how the pieces move on conveyer belts (running at slow speed so puny humans can follow). You can also see the air jets in action:

In an email interview, Mattheij told Mental Floss that the system currently sorts LEGO bricks into more than 50 categories. It can also be run in a color-sorting mode to bin the parts across 12 color groups. (Thus at present you'd likely do a two-pass sort on the bricks: once for shape, then a separate pass for color.) He continues to refine the system, with a focus on making its recognition abilities faster. At some point down the line, he plans to make the software portion open source. You're on your own as far as building conveyer belts, bins, and so forth.

Check out Mattheij's writeup in two parts for more information. It starts with an overview of the story, followed up with a deep dive on the software. He's also tweeting about the project (among other things). And if you look around a bit, you'll find bulk LEGO brick auctions online—it's definitely a thing!

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Opening Ceremony
These $425 Jeans Can Turn Into Jorts
May 19, 2017
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Opening Ceremony

Modular clothing used to consist of something simple, like a reversible jacket. Today, it’s a $425 pair of detachable jeans.

Apparel retailer Opening Ceremony recently debuted a pair of “2 in 1 Y/Project” trousers that look fairly peculiar. The legs are held to the crotch by a pair of loops, creating a disjointed C-3PO effect. Undo the loops and you can now remove the legs entirely, leaving a pair of jean shorts in their wake. The result goes from this:


Opening Ceremony

To this:


Opening Ceremony

The company also offers a slightly different cut with button tabs in black for $460. If these aren’t audacious enough for you, the Y/Project line includes jumpsuits with removable legs and garter-equipped jeans.

[h/t Mashable]