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One Year Ago Today: Advertising, Remixed

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I started blogging for the _floss one year ago today, so I thought I'd share my first blog post ever: Advertising, Remixed.


Ever get the feeling that corporate slogans are just random combinations of words? Even famous slogans like "I'm lovin' it," "Just Do It," and "Mikey likes it" seem suspiciously like random gibberish when viewed out of context. Perhaps there's a crack advertising team sitting in front of a screen somewhere, watching as random words float by, picking the best ones for their corporate slogans....

The Ad Generator - Fly BetterRegardless of whether a secret Random Advertising Cabal exists, there are several online resources to explore the strange world of random advertising. Designer Alexis Lloyd created The Ad Generator: an online "generative artwork" that remixes real advertising slogans and overlays them on Flickr images, creating a series of funny, strange, touching, and occasionally brilliant advertisements. Tip: it's a hit at parties.

If The Ad Generator isn't random enough, try The Advertising Slogan Generator, which allows you to input a word or phrase and generate slogans on the fly. (See also: Sloganizer.net, Slogan Generator.)


Update: here are a few more favorites from The Ad Generator, which is still running.

The Ad Generator - Do The Experience

The Ad Generator - Living Forward

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Art
A Beached Whale Sculpture Popped Up on the Banks of Paris's Seine River
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In Paris, dozens of fish varieties live in the Seine River. Now, the Associated Press reports that the famous waterway is home to a beached whale.

Rest assured, eco-warriors: The sperm whale is actually a lifelike sculpture, installed on an embankment next to Notre Dame Cathedral by Belgian artists’ collective Captain Boomer. It’s meant to raise environmental awareness, and evoke "the child in everyone who still is puzzled about what is real and what is not,” collective member Bart Van Peel told the Associated Press.

The 65-foot sculpture has reportedly startled and confused many Parisians, thanks in part to a team of fake scientists deployed to “survey” the whale. One collective member even posted a video on social media, warning Parisians that there “may be others in the water” if they opt to take a dip in the river, The Local reported.

The whale sculpture is only temporary—but as for Captain Boomer, this isn’t their first whale-related stunt. Last summer, the collective installed a similar riverside artwork in Rennes, France, and they also once strapped a large-scale whale sculpture to the back of a truck and drove it around France.

[h/t Associated Press]

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Art
Artist Makes Colorful Prints From 1990s VHS Tapes

A collection of old VHS tapes offers endless crafting possibilities. You can use them to make bird houses, shelving units, or, if you’re London-based artist Dieter Ashton, screen prints from the physical tape itself.

As Co.Design reports, the recent London College of Communication graduate was originally intrigued by the art on the cover of old VHS and cassette tapes. He planned to digitally edit them as part of a new art project, but later realized that working with the ribbons of tape inside was much more interesting.

To make a print, Ashton unravels the film from cassettes and VHS tapes collected from his parents' home. He lets the strips fall randomly then presses them into tight, tangled arrangements with the screen. The piece is then brought to life with vibrant patterns and colors.

Ashton has started playing with ways to incorporate themes and motifs from the films he's repurposing into his artwork. If the movie behind one of his creations isn’t immediately obvious, you can always refer to its title. His pieces are named after movies like Backdraft, Under Siege, and that direct-to-video Mary-Kate and Ashley Olsen classic Passport to Paris.

Screen print made from an old VHS tape.

Screen print made from an old VHS tape.

Screen print made from an old VHS tape.

Screen print made from an old VHS tape.

Screen print made from an old VHS tape.

Screen print made from an old VHS tape.

[h/t Co.Design]

All images courtesy of Dieter Ashton

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