CLOSE

Bud Bowl: Game Recaps

Bud Bowl I
January 22, 1989: Budweiser 27, Bud Light 24

Narrated by Bob Costas and Paul Maguire, the game that started it all unfolded over six spots during Super Bowl XXIII and proved almost as riveting as the Joe Montana-led San Francisco 49ers' 20-16 comeback win over the Cincinnati Bengals. The inaugural Bud Bowl was billed as a thunder and lightning showdown between two beers with contrasting styles. Bud, which boasted the vaunted "Beechwood Backs," favored a rushing attack, while Bud Light's pass first, ask questions later attack was led by a QB with Tom Brady-like numbers (49 touchdowns, 8 interceptions).
bud-light-qb.jpg

The back-and-forth game featured all sorts of excitement. Bud Light executed a flea-flicker to perfection, while Bud's "Appliance of Defiance," the Freezer, gave Bud Light defenders headaches all night. With two seconds remaining and the game tied at 24, Budsky, Bud's seven-ounce "nip" bottle placekicker, wobbled onto the field to attempt a 42-yard field goal. The kick bounced off the crossbar and left upright before falling through, sending the boozed-up crowd of Bud beer cans into a tizzy, or fizzy as it were.

cans-go-wild.jpg

Watch Bud Bowl I at commercial-archive.com.

Bud Bowl II
January 28, 1990: Budweiser 36, Bud Light 34

The following year proved no better for the bottles in blue. Bud, no doubt fired up by an emotional pre-game speech that concluded with the line, "You guys are the king, now let's go turn out their lights," earned its second consecutive dramatic win in the series. This one was wrought with controversy.

In snowy conditions at scale-sized Busch Stadium, Budweiser overcame a gritty performance by Bud Light quarterback Budway Joe and scored the winning touchdown as time expired when an offensive player advanced a fumble, which is illegal by NFL rules. According to the Chicago Sun-Times, Anheuser-Busch received hundreds of telephone calls about the play over the course of the next week, prompting the St. Louis-based brewery to respond thusly:

"In the National Football League, of course, the offensive team cannot advance a fumble in the final two minutes of a game unless the ball is recovered by the same player who fumbled it. However, no such rule exists in the BFL (Budweiser Football League)."

I was unable to get my hands on a copy of the official BFL rulebook, but there are some other subtle hints that the Bud Bowl wasn't governed by NFL rules. Like, for instance, the fact that its participants didn't have any hands.

Watch Bud Bowl II at commercial-archive.com.

Bud Bowl 3
January 27, 1991: Bud Light 23, Budweiser 21

bud-bowl3.jpg

By the time the foam settled in one of two Bud Bowls to shun the use of Roman numerals (Bud Bowl 8 was the other), there was a new ruler of the cooler. Don Meredith and Keith Jackson called the action, while Chris Berman handled studio duties for the game. Bud Light scored first, using a bottle opener as a spear to clear a path to the end zone.

helmetcam.jpg

Filling in for the injured Budway Joe, top draft pick Bud Dry staked Bud Light to a fourth quarter lead, but a Longneck caught a touchdown pass with 3 seconds remaining, giving Bud a 21-17 edge and setting up the most memorable finish in Bud Bowl history.

In a parody of "The Play" at the end of Cal's victory over Stanford in the 1982 Big Game, Bud Light used multiple laterals to weave its way up the field and through the Bud band, which had wandered onto the field prematurely to celebrate what they thought was a sure third straight title. Jackson bellowed, "The band is on the field!" seconds before a Bud Light bottle sporting a tuba reached the end zone. Bud fans have lamented the fluke loss to this day, but like their Stanford brethren, can find solace in their team's superior all-time record against its rival.

bud-bowl-play.jpg

Watch Bud Bowl 3 at Retrojunk.

Bud Bowl IV
January 26, 1992: Budweiser 27, Bud Light 24

By previous Bud Bowl standards, this was one to forget. Rather than showing bottles run and throw footballs across a field for a fourth straight year, Chris Berman narrated one fan's quest to retrieve a Bud Bowl sweepstakes ticket that his girlfriend had mistakenly thrown away. (Fans had a chance to win up to a million dollars if the final score of the Bud Bowl matched the score on their game card were a staple of the later Bud Bowls.)

After a predictably disastrous turn of events that involved a trashcan, a police car and a pigeon, the pitiful hero managed to retrieve his ticket and arrived home just in time to catch the final score of the Bud Bowl. Lo and behold, he was a winner! After he put the ticket down to celebrate with an ice cold Budweiser and began recounting his ridiculous story to some friends, the shot panned to an adorable dog that had wandered into the room. You can guess what happened next.
bud-bowl-iv.jpg

Watch Bud Bowl IV at commercial-archive.com.

Bud Bowl V
January 31, 1993: Budweiser 35, Bud Light 31

General Hospital heartthrob Corbin Bernsen led Bud Light into Bud Bowl V, while the Bud team and head coach Joe Namath arrived in the Budweiser blimp just minutes before kickoff. Ahmad Rashad and former MTV VJ Karen "Duff" Duffy provided quarter-by-quarter updates of the game, which featured some of the most absurd characters and events in the series' history.

Bud answered a touchdown reception by Bud "Neon" Light with a kickoff return for a touchdown by Namath's secret weapon, the Budweiser Rocket. After Bud built a 35-7 lead, Rashad asked a stone-faced Bernsen, "Coach, is there light at the end of the tunnel?" Help arrived in the form of a runaway Bud Light beer truck, which transformed into the Aluminator, an unstoppable offensive weapon.

aluminator.jpg

Trailing 35-31, there was no question who would get the ball for Bud Light on the final play of the game. As the Aluminator barreled through would-be Bud tacklers, an improbable, come-from-behind Bud Light victory seemed inevitable. Instead, a conniving Namath signaled to the Budweiser blimp above. A mechanized claw descended from the blimp and snatched the Aluminator into the air, which led to a fumble that Bud recovered to preserve the win.

After the game, Entertainment Weekly wrote, "Bud Bowl V had big-league special effects and bold commentary by MTV's Duff, looking buff in black, but this never-ending battle of the bottles has become a real clinker."

Watch Bud Bowl V at commercial-archive.com.

Bud Bowl VI
January 30, 1994: Bud Light 20, Budweiser 14

bum-phillips.jpg

With Marv Albert in the Bud Bowl studio and Mike Ditka and Bum Phillips as the head coaches of Bud and Bud Light, respectively, this game had the makings of a classic. It wasn't. Bud Light took an early lead on a "Naked Reverse" after its quarterback shed his label at the line of scrimmage. Bud countered with a kickoff return for a touchdown by the Basher, a 24-ounce can of aluminum dominance, who was penalized for excessive celebration and then ejected for cursing at the referee.

A windstorm blew into the stadium early in the second half, making things difficult for both offenses. The situation at a nearby bar, where patrons were nearly out of Budweiser, was more serious. Several Bud blimps combined forces to physically lift the stadium into the cozy confines of the bar, leading Albert to deadpan, "I don't know where this game is headed, but this is what I call a beer run!" Predictably, Bud Light scored the winning touchdown after a man in the bar grabbed a Bud defender from the playing field and proceeded to quench his thirst.

marv-bud-bowl.jpg

"My biggest problem with the whole Bud Bowl thing is that they never really have any good teams playing," syndicated sports humor columnist Norman Chad once wrote. "I mean, if the Anheuser-Busch bigwigs had any brass at all, they'd get, say, Heineken and Samuel Adams every once in a while. Heck, Bud Lite's (sic) like Notre Dame "“ it doesn't matter what their record is, they're bowl-bound." The Bud Light-Notre Dame comparisons don't end there. Like the Fighting Irish, Bud Light's last bowl win came in 1994.

Watch Bud Bowl VI at spike.com or commercial-archive.com.

Bud Bowl VII
January 29, 1995: Budweiser 26, Bud Light 24

bud-bowl-vi.jpg
Anheuser-Busch probably should've sent its bottles to the recycling plant after Bud Bowl VI. Instead, they gave us 60 seconds of Iggy, Biff, and Frank, castaways who watched Bud Bowl VII unfold from a desert island. With Bud trailing late in the game, Iggy was transported off the island and into the game, where he caught a pass and began rumbling toward the end zone. Eighty yards later, following a dream-like montage of press clippings and cereal boxes commemorating his newfound celebrity, Iggy gave Bud its fifth Bud Bowl win.

Watch Bud Bowl VII at commercial-archive.com.

Bud Bowl 8
January 26, 1997

bud-bowl-8.jpg

After a one-year hiatus, Bud Bowl VIII returned with another single, forgettable spot. Howie Long and Ronnie Lott provided coverage, holding Fox Sports microphones no less, from a bar in the Louisana bayou. After a fan stole his microphone and opened a fridge to reveal the Bud Bowl in action, Lott threw him out of a bar window and into a swamp. Lott proceeded to reveal the final score before the spot ended with a familiar refrain from the fan, who was sharing space in the swamp with an alligator: "I love you, man."

adlandbanner20k.jpg

nextArticle.image_alt|e
iStock
5 Subtle Cues That Can Tell You About Your Date's Financial Personality
iStock
iStock

Being financially compatible with your partner is important, especially as a relationship grows. Fortunately, there are ways you can learn about your partner’s financial personality in a relationship’s early stages without seeing their bank statement or sitting them down for “the money talk.”

Are they a spender or a saver? Are they cautious with money? These habits can be learned through basic observations or casual questions that don’t feel intrusive. Here are some subtle things that can tell you about your date’s financial personality.

1. HOW THEY ANSWER BASIC MONEY QUESTIONS.

Casual conversations about finance-related topics can be very revealing. Does your date know if their employer matches their 401(k) plan contributions? Do you find their answers to any financial questions a bit vague—even the straightforward ones like “What are the rewards like on your credit card?” This could mean that your partner is a little fuzzy on some of the details of their financial situation.

As your connection grows, money talks are only natural. If your date expresses uncertainty about their monthly budget, it may be an indicator that they are still working on the best way to manage their finances or don’t keep close tabs on their spending habits.

2. WHAT THEY’RE WATCHING AND READING.

If you notice your partner is always watching business news channels, thumbing through newspapers, or checking share prices on their phone, they are clearly keeping abreast of what’s going on in the financial world. Ideally, this would lead to a well-informed financial personality that gives way to smart investments and overall monetary responsibility.

If you see that your date has an interest in national and global finances, ask them questions about what they’ve learned. The answers will tell you what type of financial mindset to expect from you partner moving forward. You might also learn something new about the world of finance and business!

3. WHERE THEY GET THEIR FOOD.

You may be able to learn a lot about someone’s financial personality just by asking what they usually do for dinner. If your date dines out a lot, it could be an indication that they are willing to spend money on experiences. On the other hand, if they’re eating most of their meals at home or prepping meals for the entire week to cut their food budget, they might be more of a saver.

4. WHETHER THEY’RE VOICING MONEY CONCERNS.

Money is a source of stress for most people, so it’s important to observe if financial anxiety plays a prominent role in your date’s day-to-day life. There are a number of common financial worries we all share—rising insurance rates, unexpected car repairs, rent increases—but there are also more specific and individualized concerns. Listen to how your date talks about money and pick up on whether their stress is grounded in worries we all have or if they have a more specific reason for concern.

In both instances, it’s important to be supportive and helpful where you can. If your partner is feeling nervous about money, they’ll likely be much more cautious about what they’re spending, which can be a good thing. But it can also stop them from making necessary purchases or looking into investments that might actually benefit them in the future. As a partner, you can help out by minimizing their expenses for things like nights out and gifts in favor of less expensive outings or homemade gifts to leave more of their budget available for necessities.

5. HOW THEY HANDLE THE BILL.

Does your date actually look at how much they’re spending before handing their credit card to the waiter or bartender at the end of the night? It’s a subtle sign, but someone who looks over a bill is likely much more observant about what they spend than someone who just blindly hands cards or cash over once they get the tab.

Knowing what you spend every month—even on smaller purchases like drinks or dinner—is key when you’re staying on a budget. It’s that awareness that allows people to adjust their monthly budget and calculate what their new balance will be once the waiter hands over the check. Someone who knows exactly what they’re spending on the small purchases is probably keeping a close eye on the bigger picture as well.

REMEMBER THERE’S NO SUBSTITUTE FOR TALKING.

While these subtle cues can be helpful signposts when you’re trying to get an idea of your date’s financial personality, none are perfect indicators that will be accurate every time. Our financial personalities are rarely cut and dry—most of us probably display some behaviors that would paint us as savers while also showing habits that exclaim “spender!” By relying too heavily on any one indicator, we might not get an accurate impression of our date.

Instead, as you get to know a new partner, the best way to learn about their financial personality is by having a straightforward and honest talk with them. You’ll learn more by listening and asking questions than you ever could by observing small behaviors.

Whatever your financial personality is, it pays to keep an eye on your credit score. Discover offers a Free Credit Scorecard, and checking it won't impact your score. It's totally free, even if you aren't a Discover customer. Check yours in seconds. Terms apply. Visit Discover to learn more.

nextArticle.image_alt|e
iStock
arrow
Animals
Where Do Birds Get Their Songs?
iStock
iStock

Birds display some of the most impressive vocal abilities in the animal kingdom. They can be heard across great distances, mimic human speech, and even sing using distinct dialects and syntax. The most complex songs take some practice to learn, but as TED-Ed explains, the urge to sing is woven into songbirds' DNA.

Like humans, baby birds learn to communicate from their parents. Adult zebra finches will even speak in the equivalent of "baby talk" when teaching chicks their songs. After hearing the same expressions repeated so many times and trying them out firsthand, the offspring are able to use the same songs as adults.

But nurture isn't the only factor driving this behavior. Even when they grow up without any parents teaching them how to vocalize, birds will start singing on their own. These innate songs are less refined than the ones that are taught, but when they're passed down through multiple generations and shaped over time, they start to sound similar to the learned songs sung by other members of their species.

This suggests that the drive to sing as well as the specific structures of the songs themselves have been ingrained in the animals' genetic code by evolution. You can watch the full story from TED-Ed below, then head over here for a sample of the diverse songs produced by birds.

[h/t TED-Ed]

SECTIONS

arrow
LIVE SMARTER
More from mental floss studios