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The First Time News Was Fit To Print, Volume X

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Every Monday, mental_floss looks back at the first time The New York Times covered selected topics "“ selected by me, with help from our readers. Got an idea for next time? Help me out by leaving a comment.

Twister

September 13, 1967

twister3.jpgAdvertising: Liquor and Games

"Twister," by Milton Bradley, described as "a rather zany stocking-feet, body-action game for adults," is about to become involved in a nationwide tie-in with Seagram's 7-Crown, and you know what that is.

Into 15,000 liquor stores are going 48,900 pieces of display material that will include a "Quick As A Flash Party Book" and recipes based on the Twister theme.

This is reputed by the first tie-in between game maker and distiller. Next step "“ hotels on Park Place, Boardwalk and Skid Row!

E-mail

June 9, 1985

When Technology Outpaces Needs
1982computer.jpg Then there is electronic mail, that thoroughly modern offspring of a calcified postal service and a splintered Ma Bell. Currently, the companies promoting this service, nicknamed e-mail, are also offering such added services as a hookup of the subscriber's personal computer to the Telex network and a two-hour delivery of letter-quality documents to many parts of the country. They have all discovered that electronic mail alone cannot at this stage attract enough customers to stem the tide of red ink.
* * * * *
One of its alleged advantages is the so-called store and forward message. A user may send messages at any time and, unlike a telephone connection, e-mail does not require the recipient to be on the other end of the line. Then again, the old-fashioned postal service does not require that the recipient be there at the time of delivery either.

When all is said and done, electronic mail is no more efficient, in the vast majority of cases, than the telephone or the postal service it is supposed to replace. Nor does it have the flexibility to be able to deliver packages such as spare parts, in the manner of another innovation, the overnight express service pioneered by Federal Express.

Bruce Springsteen

January 21, 1973

Pop Folk Poets "“ A Band Of Loners
springsteen.jpgBruce Springsteen's debut album, Greetings from Asbury Park, NJ (Columbia), is full of urban experience, despite the country flavor of its musical idiom. Springsteen sometimes sounds like a curious cross between Van Morrison's upbeat fraternity-party enthusiasm and a bit of Rod Stewart's hoarse rock fervor. His music has an attractively driving infectiousness about it, particularly the fast numbers. But once again it is the words that distinguish him, for better or, perhaps, for worse.

Many more first mentions below, including Jonestown, George Steinbrenner, Clarence Thomas and It's a Wonderful Life.

Jonestown

November 19, 1978

jonestown.jpgCoast Congressman Believed Slain Investigating Commune In Guyana
Representative Leo J. Ryan, a California Democrat, was shot yesterday and is believed dead along with several companions in a remote area of Guyana, the State Department said last night.

The legislator had gone to Guyana accompanied by two aides and seven journalists, including an NBC television crew. He was investigating reports that members of a commune of the People's Temple, a religious cult established by a Californian named Jim Jones, were virtual prisoners.
* * * * *
The incident occurred when the Ryan party of 14 persons and the departing members of the commune, known as Jonestown after the sect's leader, attempted to take off for Georgetown. A tractor pulling a trailer appeared on the airstrip, and gunfire struck first one plane and then the second.

It's A Wonderful Life

November 5, 1945

wonderfullife.jpegStewart Due Back In 1st Liberty Film
The first role in a film for Col. James Stewart since his discharge from the Army Air Forces will be the lead in It's A Wonderful Life, the initial picture of Liberty Films, the new Frank Capra-William Wyler-Samuel Briskin production organization. The picture, which will be put into production on Feb. 1 for RKO release, will be based on "The Greatest Gift," a fantasy by Philip Van Doren Stern, about a man who expresses a wish that he had never been born. The story was bought by RKO at the suggestion of Cary Grant, who previously was to do the lead.

Jackie Robinson

October 29, 1939

jrobinson.jpgUCLA Triumphs Over Oregon
Two spectacular plays marked UCLA's 16-6 victory over Oregon before 40,000 in Memorial Coliseum today. The game knocked the Webfoots out of the undefeated group in the Pacific Coast Conference.

A 45-yard forward pass by Kenny Washington to Jackie Robinson, good for 66 yards, brought one touchdown, and Robinson broke the Oregon spirit with an 82-yard spring for the second Bruin tally.

George Steinbrenner

December 13, 1955

steinbrenner.jpgWildcats Dismiss Saban And Staff
The new broom swept clean today at Northwestern as Stu Holcomb, hired as athletic director three days ago, dismissed the head football coach, Lou Saban, and his entire staff
* * * * *
The 34-year-old Saban was let out along with the line coaches, Bud Svendsen and Nathan Johnson; the backfield coach, Al Pesek, and the end coach, George Steinbrenner. All were told their one-year contracts would not be renewed when they expire March 1.

January 4, 1973
(the first mention after buying the New York Yankees)

CBS Sells The Yankees For $10 Million
"We plan absentee ownership as far as running the Yankees is concerned," Steinbrenner said. "We're not going to pretend we're something we aren't. I'll stick to building ships."

Clarence Thomas

December 20, 1981

Can Black Colleges Survive?
clarencethomas.jpeg More than 25 years after the landmark Brown v. Board of Education decision decreed the doctrine of "separate but equal" unconstitutional for elementary and secondary schools, black colleges remain separate "“ although they admit many white students. And they are seeking additional resources that will allow them to become truly equal. "Some people think that just because an institution is black it is inferior," says Clarence Thomas, Assistant Secretary for Civil Rights in the Department of Education. "It's not true, and black institutions are not illegal. The emphasis now is on better racial balance in the broader society."

Our Archives

"¢ Volume I: Barack Obama, Jon Stewart, iPod
"¢ Volume II: Hillary Clinton, Starbucks, Donald Trump
"¢ Volume III: JFK, Microwave Oven, the Internet
"¢ Volume IV: Larry David, Drudge Report, Digital Camera
"¢ Volume V: Walkman, Osama bin Laden, Iowa Caucuses
"¢ Volume VI: Times Square, Marijuana, Googling
"¢ Volume VII: Lance Armstrong, Aerosmith, Gatorade
"¢ Volume VIII: Bob Dylan, New York Jets, War on Terror
"¢ Volume IX: Hedge Fund, White Collar Crime, John Updike
"¢ Volume X: E-mail, Bruce Springsteen, George Steinbrenner
"¢ Volume XI: RFK, the Olsen Twins, Digg
"¢ Volume XII: Jerry Seinfeld, Lee Harvey Oswald, Don Mattingly
"¢ Volume XIII: Arnold Schwarzenegger, Taxicab, Hippies
"¢ Volume XIV: Digital Watch, Prozac, David Hasselhoff
"¢ Volume XV: George Clooney, Golden Gate Bridge, Toyota Prius
"¢ Volume XVI: Woody Allen, The Titanic, The Beastie Boys
"¢ Volume XVII: New York Edition
"¢ November 3, 2007: Appearance on NPR Weekend Edition Saturday

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Animals
25 Benefits of Adopting a Rescue Dog
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According to the ASPCA, 3.3 million dogs enter shelters each year in the United States. Although that number has gone down since 2011 (from 3.9 million) there are still millions of dogs waiting in shelters for a forever home. October is Adopt a Shelter Dog Month; here are 25 benefits of adopting a shelter dog.

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fun
How Urban Legends Like 'The Licked Hand' Are Born
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If you compare the scary stories you heard as a kid with those of your friends—even those who grew up across the country from you—you’ll probably hear some familiar tales. Maybe you tried to summon Bloody Mary by chanting her name in front of the mirror three times in a dark bathroom. Maybe you learned never to wonder what’s under a woman’s neck ribbon. Maybe you heard the one about the girl who feels her dog lick her hand in the middle of the night, only to wake up to find him hanging dead from the shower nozzle, the words “humans can lick too” written on the wall in the dog’s blood.

These ubiquitous, spooky folk tales exist everywhere, and a lot of them take surprisingly similar forms. How does a single story like the one often called “Humans Can Lick Too” or "The Licked Hand" make its way into every slumber party in America? Thrillist recently investigated the question with a few experts, finding that most of these stories have very deep roots.

In the case of The Licked Hand, its origins go back more than a century. In the 1990s, Snopes found that a similar motif dates back to an Englishman’s diary entry from 1871. In it, the diary keeper, Dearman Birchall, retold a story he heard at a party of a man whose wife woke him up in the middle of the night, urging him to go investigate what sounded like burglars in their home. He told his wife that it was only the dog, reaching out his hand. He felt the dog lick his hand … but in the morning, all his valuables were gone: He had clearly been robbed.

A similar theme shows up in the short story “The Diary of Mr. Poynter,” published in 1919 by M.R. James. In it, a character dozes off in an armchair, and thinks that he is petting his dog. It turns out, it’s some kind of hairy human figure that he flees from. The story seems to have evolved from there into its presently popular form, picking up steam in the 1960s. As with any folk tale, its exact form changes depending on the teller: sometimes the main character is an old lady, other times it’s a young girl.

You’ll probably hear these stories in the context of happening to a “friend of a friend,” making you more likely to believe the tale. It practically happened to someone you know! Kind of! The setting, too, is probably somewhere nearby. It might be in your neighborhood, or down by the local railroad tracks.

Thrillist spoke to Dr. Joseph Stubbersfield, a researcher in the UK who studies urban legends, who says the kind of stories that spread widely contain both social information and emotional resonance. Meaning they contain a message—you never know who’s lurking in your house—and are evocative.

If something is super scary or gross, you want to share it. Stories tend to warn against something: A study of English-language urban legends circulating online found that most warned listeners about the hazards of life (poisonous plants, dangerous animals, dangerous humans) rather than any kind of opportunities. We like to warn each other of the dangers that could be lurking around every corner, which makes sense considering our proven propensity to focus on and learn from negative information. And yes, that means telling each other to watch out for who’s licking our hands in the middle of the night.

Just something to keep in mind as you eagerly await Jezebel’s annual scary story contest.

[h/t Thrillist]

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