I saw this outdoor campaign at Advertising/Design Goodness, and decided that what would really make everyone's day is some good old fashioned giraffe facts. Who's with me? So this is what I've plucked from the tender, and occasionally warped, branches of UselessKnowledge and Wikipedia. Enjoy!:

* Thinking that its parents were a camel and a leopard, the Europeans once called the animal a "camelopard."

* The gait of the giraffe is actually a "pace," with both legs on one side moving together. At full gallop, can run about 30 miles per hour.

* A giraffe can go without water longer than a camel can.

* The sparrow has fourteen bones in its tiny neck, whereas the giraffe has only seven.

* A mother giraffe often gives birth while standing, so the newborn's first experience outside the womb is a 1.8-meter (6-foot) drop. Ouch!

* The giraffe defends itself against threats by kicking with great force. A single well-placed kick of an adult giraffe can shatter a lion's skull or break its spine.

* The giraffe has one of the shortest sleep requirement of any mammal, which is between 20 minutes and two hours in a 24-hour period.

* In Atlanta, Georgia, it is illegal to tie a giraffe to a telephone pole or street lamp.