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21 World War I Recruitment Posters From Around the Globe

All countries have their own style when it comes to military recruitment posters, and even within one country, the style will change drastically depending on the specific branch looking for volunteers. Here are some interesting examples of military recruitment posters from World War I.

England

This poster was designed to bring a sense of shame to those who weren’t fighting.

While every other poster I found was vertical, the decision to shape this one like an arm was pretty perfect considering the message.

While this would be a great way to recruit D&D fans these days, at the time the knight and dragon image was selected to remind viewers of the story of Sir Gawain St. George and the dragon.

Scotland & Ireland

While the United Kingdom may be united in title, the country is most certainly not all one culture, which is why the powers-that-be had to make posters oriented specifically towards Scotland and Ireland as well. This design by Lawson Wood is pretty subtle other than the fact that the soldier is wearing the Scottish military dress and the fact that the caption includes a bit of slang.

The Irish were even harder to recruit into the war given all the political turmoil going on in their own land at the time. In fact, while the World War was going on, there were rebellions breaking out throughout Ireland, and as soon as the major international war ended, the Irish War of Independence broke out. That’s why recruiters hoping to get Irishmen to enlist into the war couldn’t just ask them to support their king & country like they asked the Scottish. Asking for revenge for the German attack on the passenger ship was a good way to encourage the Irish to fight without asking them to fight for the kingdom.

Australia

This poster doesn't bother striking up national pride, guilt or benefits to potential troops; essentially, all it says is “We promised to help England -- can you help? No big deal if you can’t.”

Canada

One of the best ways to recruit people into a war if they don’t otherwise care about the cause is to show them what they could get out of it. This Canadian ad promises to help improve the skills of artisans and mechanics, thus, hopefully, ensuring them better employment after the war.

Germany

Wondering what the recruitment posters looked like on the other side of the battle lines? Well, they are strikingly darker. In fact, maybe it’s just because I can’t read German, but I think I’d be less likely to sign up after seeing a creepy, ghostly poster like this one, designed by Julius Ussy Engelhard.

This poster, created by Lucien Zabel, isn’t quite as horrifying as the other, but I still don’t think it would have me running to a recruitment office to sign up.

U.S.A.

While America’s recruitment efforts usually focus on specific branches, there are still a few designs just urging people to get out there and fight. This one is particularly powerful as it shows Uncle Sam standing over a seemingly violated Lady Liberty telling the viewer “It's up to you. Protect the nation's honor.”

Navy

It’s interesting to see the contrast of the frail, weeping Lady Liberty in that first U.S.A. poster up against Kenyon Cox’s image of a strong, powerful woman bearing a sword. She’s certainly more awe-inspiring like this, isn’t she?

There’s something incredibly familiar about this Navy recruitment poster. Is it possible that Dr. Strangelove borrowed the idea for their climax from this Richard Fayerweather Babcock image?

The pin-up girl poster was designed by Howard Chandler Christy.

To be fair, this poster, by James Henry Daugherty, was released just after the war, but it’s hard to leave out of this collection when it has such fantastic artwork and a classic message inspiring people to see the world by joining the Navy.

Marines

Of course, the Army isn’t the only branch that recruits soldiers by promising to show them the world. Here is the Marines' version of the same concept. Interestingly, this poster was released in 1917, so it was pretty darn unlikely that any of the recruits inspired by this artwork by James Montgomery Flagg actually saw any cheetahs, at least not until the war was officially over.

The Marines have always put bravery over all else, so while many people might be put off by the idea of being the first to fight, those aren’t the people this ad, by Sidney H. Riesenberg, was targeting anyway.

Army

The power of this poster, designed by I. B. Hazelton, is its simplicity. All you need to know is that men are needed for the Army and that you can help, beyond that, the wonderful artwork speaks for itself.

August William Hutaf’s design for the Tank Corps is truly fantastic. My only question: is the cat terrified because the Tank Corps roughed him up or is he angry because he is symbolizing the roughness of the Tank Corps?

Canada hoped to recruit artisans and mechanics, and the U.S. needed them as well. Only rather than going after people who already were familiar with the trade, this recruiting poster promised to train anyone interested to become a mechanic -- offering them a great opportunity to land a job in a booming industry when they returned home.

WWI was the first war to incorporate planes. In the U.S., soldiers involved in this division were part of Army’s Air Service, which eventually became the U.S. Air Force after the war ended. With posters featuring great artwork like this design by Charles Livingston Bull, and the opportunity to learn to be a pilot at the beginning of the aviation industry, it’s easy to imagine that the Air Service had a lot of recruits, even if it was incredibly dangerous.

National Guard

The National Guard was fairly new during WWI. In fact, over 40% of the U.S. soldiers in France during WWI were in the National Guard.

[All images courtesy of the Library of Congress. For more World War I history, start following Erik Sass' WWI Centennial series, covering the events leading up to the war exactly 100 years after they happened.]

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How Do You Stress the Word: THANKSgiving or ThanksGIVing?
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Here’s something else to stress about for Thanksgiving: where to put the stress in the word Thanksgiving.

If you’re from California, Iowa, or Delaware, you probably say ThanksGIVing, with the primary stress on the second syllable. If you’re from Georgia, Tennessee, or the Texas Panhandle, you probably say THANKSgiving, with the primary stress on the first syllable.

This north-south divide on syllable stress is found for other words like umbrella, guitar, insurance, and pecan. However, those words are borrowed from other languages (Italian, Spanish, French). Sometimes, in the borrowing process, competing stress patterns settle into regional differences. Just as some borrowed words get first syllable stress in the South and second syllable stress in the North, French words like garage and ballet get first syllable stress in the UK and second syllable stress in the U.S.

Thanksgiving, however, is an English word through and through. And if it behaved like a normal English word, it would have stress on the first syllable. Consider other words with the same noun-gerund structure just like it: SEAfaring, BAbysitting, HANDwriting, BULLfighting, BIRDwatching, HOMEcoming, ALMSgiving. The stress is always up front, on the noun. Why, in Thanksgiving alone, would stress shift to the GIVE?

The shift to the ThanksGIVing pronunciation is a bit of a mystery. Linguist John McWhorter has suggested that the loss of the stress on thanks has to do with a change in our concept of the holiday, that we “don’t truly think about Thanksgiving as being about thankfulness anymore.” This kind of thing can happen when a word takes on a new, more abstract sense. When we use outgoing for mail that is literally going out, we are likely to stress the OUT. When we use it as a description of someone’s personality ("She's so outgoing!"), the stress might show up on the GO. Stress can shift with meaning.

But the stress shift might not be solely connected to the entrenchment of our turkey-eating rituals. The thanksGIVing stress pattern seems to have pre-dated the institution of the American holiday, according to an analysis of the meter of English poems by Mark Liberman at Language Log. ThanksGIVing has been around at least since the 17th century. However you say it, there is precedent to back you up. And room enough to focus on both the thanks and the giving.

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Watch Boris Karloff's 1966 Coffee Commercial
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TAKWest, Youtube

Horror legend Boris Karloff is famous for playing mummies, mad scientists, and of course, Frankenstein’s creation. In 1930, Karloff cemented the modern image of the monster—with its rectangular forehead, bolted neck, and enormous boots (allegedly weighing in at 11 pounds each)—in the minds of audiences.

But the horror icon, who was born 130 years ago today, also had a sense of humor. The actor appeared in numerous comedies, and even famously played a Boris Karloff look-alike (who’s offended when he’s mistaken for Karloff) in the original Broadway production of Arsenic and Old Lace

In the ’60s, Karloff also put his comedic chops to work in a commercial for Butter-Nut Coffee. The strange commercial, set in a spooky mansion, plays out like a movie scene, in which Karloff and the viewer are co-stars. Subtitles on the bottom of the screen feed the viewer lines, and Karloff responds accordingly. 

Watch the commercial below to see the British star selling coffee—and read your lines aloud to feel like you’re “acting” alongside Karloff. 

[h/t: Retroist]

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